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RBC is redesigning its app experience for younger customers

Bank Innovation

The Royal Bank of Canada is giving its app a millennial makeover and branding the new offering RBC Mobile Student Edition. For customers under 22 years of age, they can opt to download a student version of the app with an interface designed for younger customers.

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Mobile Ordering, The New Window To Winning Over Millennial Consumers

PYMNTS

It seems that most every industry these days is vying for millennial dollars and devotion. For an industry where millennials are projected to spend nearly $800 billion in 2017 (that’s 7 percent more on monthly food budgets than average Americans), restaurants are hankering to pull out all the stops to get millennials to order — in or out.

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Delta Galil On Why Buy Now, Pay Later Is Changing The Fashion Industry

PYMNTS

The no-interest, no-fee nature of these solutions intrigues consumers — especially the millennial and Generation Z demographics — searching for alternative payment methods that can grant them further flexibility and convenience while shopping. Around The Buy Now, Pay Later World.

Industry 167
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What The Trendsetters Say About How We Will Pay Next Decade

PYMNTS

In the payments ecosystem, we need look no further than the bridge millennial for how the connected purchasing experience will evolve over the next decade. Out are the devices that connect to the internet but only do one thing – fitness trackers that only track vital stats or eReaders that only download content, for example.

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Sensory's VoiceHub Debuts On Audio Weaver For Hands-Free Command Coding

PYMNTS

The projects take “just moments” to put together, the release claims, and some are trained and available for download within an hour. Millennials, the survey found, are around twice as likely to use this technology as other generational demographics.

Training 174
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Zoku Sushi: Ghost Kitchens Are Key To Winning The Delivery Wars

PYMNTS

Mediterranean QSR Dill & Parsley and sandwich brand Cousins Subs recently both encouraged consumers to buy directly from them with the launch of new ordering apps that also offer promotions. based QSRs draw millennials consumers, with half of this age group reporting that they place more deliveries now than they did two years ago.

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Mobile Cards Key To Winning Bank Accounts

PYMNTS

Admiring their work, 44 percent said they’d download the mobile card they had just created, presumably trading in their limited and fee-laden legacy bank cards. The highest interest is among “bridge millennials” whose card spend averages $40,000 annually. And in surveys at least, they don’t exhibit much loyalty to FIs.

Mobile 153