The Financial Brand

MARCH 5, 2024

This article Influencer Marketing: Is the ROI Worth it for Community Banks? appeared first on The Financial Brand. Big banks have already tested the waters when it comes to advertising with influencers — but there's a few considerations community banks should make before diving in.

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The Financial Brand

FEBRUARY 28, 2024

This article Unlocking Growth: How Consolidated Analytics Can Empower Community Banks appeared first on The Financial Brand. Former community bank CFO Kim Snyder shares how consolidated analytics can help small institutions transform fragmented data into strategic assets.

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The Financial Brand

SEPTEMBER 15, 2023

This article Designer of ‘Real-Time Payments’ Tackles ‘Chuck’ for Community Banks appeared first on The Financial Brand. Payment Jedi' Peter Davey hopes to take Alloy Labs consortium members where no community bank has gone before. His mission? Launch Chuck.

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The Financial Brand

MAY 14, 2024

This article One Step Ahead: How Community Banks and Credit Unions Should Cut Fraud Losses appeared first on The Financial Brand. This article One Step Ahead: How Community Banks and Credit Unions Should Cut Fraud Losses appeared first on The Financial Brand.

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The Financial Brand

OCTOBER 18, 2023

This article Marketing Emphasis Drives Loan & Deposit Growth for Community Banks: Study appeared first on The Financial Brand. This article Marketing Emphasis Drives Loan & Deposit Growth for Community Banks: Study appeared first on The Financial Brand.

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South State Correspondent

MAY 1, 2024

Honkook Kim and his Gentle Monster Brand is a perfect example. With financial hardship, competition from dominant players, and a startup budget, Gentle Monster faced many of the same challenges as a community bank. This article highlights Gentle Monster’s five-step process that might change how you look at the future.

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The Financial Brand

OCTOBER 4, 2023

This article Community Banks & Credit Unions Revive Personal Lending with Fintech Help appeared first on The Financial Brand. Offering unsecured personal loans and point-of-sale financing is uncommon for community banks and credit unions, but a fintech partnership is making it possible for a growing number of them.

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The Financial Brand

OCTOBER 4, 2023

This article Flagstar Bank’s New Logo Is Just One Step in ‘Lifestyle Brand’ Makeover appeared first on The Financial Brand. It’s not quite 'Extreme Makeover: Bank Edition,' but Flagstar has big dreams for the rebranding that’ll unite its operations with that of New York Community and Signature.

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The Financial Brand

OCTOBER 2, 2023

This article A Generative AI Decision-Making Guide for Community Banks and Credit Unions appeared first on The Financial Brand. This article A Generative AI Decision-Making Guide for Community Banks and Credit Unions appeared first on The Financial Brand.

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The Financial Brand

SEPTEMBER 14, 2023

This article Community Banks Are Missing Out on the Value of Social Media appeared first on The Financial Brand. Nearly 9 in 10 community and regional banks are active on social media, but they lag on using it for sales. Meanwhile, examiners are keeping tabs.

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PYMNTS

MARCH 10, 2020

Those funds are being repurposed toward building community, toward crisis mitigation and, on the whole, toward keeping the consumer relationship alive and vital — even when consumers aren’t going to the stores. Instead, it is about establishing presence. Instead, it is about establishing presence.

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Perficient

JANUARY 12, 2021

My first project as an intern was writing an article about employee wellness for Perficient Pulse, the internal magazine shared with colleagues across the globe. It was my first piece of writing for Perficient, so adjusting to their brand standards was a big learning curve in terms of style, consistency, and language.

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The Financial Brand

JANUARY 25, 2024

This article Why It’s a Good Time for Community Banks to Hire New Talent appeared first on The Financial Brand. This article Why It’s a Good Time for Community Banks to Hire New Talent appeared first on The Financial Brand.

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The Financial Brand

JANUARY 9, 2024

This article How Community Banks Can Entice and Recruit Software Engineers appeared first on The Financial Brand. This article How Community Banks Can Entice and Recruit Software Engineers appeared first on The Financial Brand.

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The Financial Brand

FEBRUARY 20, 2024

This article Community Banks Need a Social Media Reality Check appeared first on The Financial Brand. Smaller banks rely on social media to promote their brands — yet most of their strategies leave something to be desired.

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The Financial Brand

NOVEMBER 21, 2022

This article Community Bank BaaS Provider Creates Private ‘Metaverse’ for Fintechs appeared first on The Financial Brand. Building its own interactive 3D ecosystem gives a tech-savvy community bank potential entrée to over 5 million potential customers.

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The Financial Brand

NOVEMBER 29, 2022

This article Hard-Nosed Innovation Lessons from a Community Bank appeared first on The Financial Brand. Community financial institutions can't bankroll 'innovation theater.' This article Hard-Nosed Innovation Lessons from a Community Bank appeared first on The Financial Brand.

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The Financial Brand

APRIL 2, 2024

This article How Three Community Bank CEOs Are Tackling Tech, Talent and Funding Challenges appeared first on The Financial Brand. Community banks find themselves at a crossroads, grappling with the dual pressures of technological advancement and shifting depositor expectations.

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The Financial Brand

FEBRUARY 8, 2023

This article Storytelling With a Twist Powers Small-Business Connections for This Community Bank appeared first on The Financial Brand. This article Storytelling With a Twist Powers Small-Business Connections for This Community Bank appeared first on The Financial Brand.

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The Financial Brand

MARCH 9, 2023

This article Community Bankers’ 2023 Outlook: Upbeat on Growth, M&A, and Digital Efforts appeared first on The Financial Brand. This article Community Bankers’ 2023 Outlook: Upbeat on Growth, M&A, and Digital Efforts appeared first on The Financial Brand.

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The Financial Brand

AUGUST 17, 2023

This article How a Community Bank Helps Business Borrowers Cope with Rising Rates appeared first on The Financial Brand. Growth at this Michigan community bank comes from business customers — especially manufacturers — seeking help with challenges like rising interest rates.

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The Financial Brand

JULY 6, 2023

This article There Are Only Two Kinds of Community Banks: The Innovative & the Doomed appeared first on The Financial Brand. Veteran banker Jay Sidhu frets time is running out for community banks to get serious about innovation. He has ideas for motivating change.

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The Financial Brand

MAY 7, 2024

This article Why Isn’t AI Coming for Your Banking Job? appeared first on The Financial Brand. As younger generations rise through the ranks at community banks, they'll bring with them a wave of new technology — and new jobs. This article Why Isn’t AI Coming for Your Banking Job?

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The Financial Brand

OCTOBER 27, 2023

This article Community Bank Survival Requires a Hard Look in the Mirror appeared first on The Financial Brand. Q&A: Jim Perry, senior strategist at Market Insights, argues many community banks are endangering their future by clinging to the lore of the local advantage.

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The Financial Brand

JANUARY 22, 2024

This article Evolving Alongside Community Banks: A Conversation with ICBA’s Rebecca Romero Rainey appeared first on The Financial Brand. The president and CEO of the Independent Community Bankers Association on the dynamics shaping community banking today and her vision for the industry's future.

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The Financial Brand

MARCH 21, 2023

This article Coverage for Uninsured Deposits at Community Banks? Yellen Hedges appeared first on The Financial Brand. This article Coverage for Uninsured Deposits at Community Banks? Yellen Hedges appeared first on The Financial Brand. Yellen Hedges appeared first on The Financial Brand.

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The Financial Brand

DECEMBER 18, 2023

This article How One Community Bank Drove $135 Million in Deposits in 90 Days appeared first on The Financial Brand. This article How One Community Bank Drove $135 Million in Deposits in 90 Days appeared first on The Financial Brand. A new software platform promised to streamline account opening.

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Abrigo

NOVEMBER 15, 2014

Online platforms like Facebook and Twitter allow people to connect with one another as well as with brands. As a bank or credit union – and a unique brand reaching customers every day – is your institution active on social media? News articles relevant to your social audience is another way to engage.

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Perficient

SEPTEMBER 30, 2020

Unlike with graphics and gifs, it is less important to stay within brand guidelines when designing a graph or chart. Refer to this article as a guide for using color within your graphs. See open jobs or join our community for career tips, job openings, company updates, and more! Use Color Wisely.

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Perficient

JANUARY 25, 2021

In this article, I want to focus in on the specific implications for hospitals and integrated delivery networks. As care becomes unevenly distributed thanks to mega-mergers, healthcare quality gaps will become more evident in communities that are underserved, in both urban and rural areas. Business Model Disruption (Finally).

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South State Correspondent

APRIL 19, 2023

In this article, we will look at deposit performance data related to high balances and show how banks can dramatically increase value by restructuring relationship-based products and better-allocating marketing/sales dollars more efficiently. This is one of the great mysteries of community banking. To register or learn more, go HERE.

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The Financial Brand

APRIL 8, 2024

This article The Key to Successful Commercial Banking Lies In Consumerization — Here’s Why appeared first on The Financial Brand. Two experts share their expertise on trends, challenges and opportunities shaping the future of business banking for community institutions.

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The Financial Brand

MARCH 19, 2024

This article Retail Banks Branch Out With Video Technology, Bold Colors — and Few Tellers appeared first on The Financial Brand. Here's how seven community banks and credit unions are modernizing their branch networks with crucial — and sexy — technology.

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The Financial Brand

MAY 15, 2024

This article Redefining Affordable Capital: Q&A with SoLo Funds’ Rodney Williams appeared first on The Financial Brand. SoLo Funds co-founder Rodney Williams shares how the innovative peer-to-peer lending platform empowers underserved communities and challenges traditional banking models.

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Alex Jimenez

APRIL 7, 2024

Pausing Innovation This was on my mind when reading this article about Nike’s innovation woes. In the article Matt Powell , advisor at Spurwink River and senior advisor at BCE Consulting , is quoted, “What happened with Nike, and lots of brands during the pandemic, was they made a decision to play it very safe.”

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PYMNTS

APRIL 15, 2020

That competition has also extended to high-end furniture market, which is starting to show some new activity with Crate & Barrell, CB2, West Elm and now a direct-to-consumer (D2C) Canadian brand called Article gaining momentum. Article has now lifted off from its Vancouver base and has taken its unique business model to the U.S.,

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The Financial Brand

MARCH 21, 2024

This article Kasasa’s Gabe Krajicek on Driving Sustainable Deposit Growth appeared first on The Financial Brand. What are the challenges community banks face and how do these organizations achieve sustainable deposit growth while mitigating costs?

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