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Improve Engagement with Web Push Notifications and Sitecore Marketing Automation

Perficient

It adds end to end support for running push notification campaigns, from capturing and storing subscription details in an xDB custom contact facet to sending notifications through Sitecore’s Marketing Automation toolset. This goal will be used to trigger Marketing Automation. Unleashing Marketing Automation.

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Acquia Engage 2020 – Enhancements to the Marketing Cloud

Perficient

With Acquia Engage 2020 underway, the morning started with some exciting news about Acquia Drupal Cloud , but there are some big new things coming to the Acquia Marketing Cloud as well. The Acquia Marketing Cloud is the suite of tools that enable extended marketing functionality like personalization and marketing automation.

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Market your community bank with first-party data

Independent Banker

We can take that data and we can reach that person online,” Catalano says. “If based company can tap into bank databases, including the core processing system, to generate advanced analytics and insights. Take online banking, for example. In addition, many marketers don’t have tools for capturing customer information themselves.

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Can fintechs enhance your bank’s marketing campaign?

Independent Banker

Customized, well-thought-out interactions—especially in the online banking space—are integral to wooing new customers and retaining existing ones. We asked several banking leaders how they’ve employed fintech to ramp up their marketing campaigns, hone their analytic strategies and gain new patrons in the process.

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Revel Systems And Punchh Team Up To Enhance iPad POS

PYMNTS

6) it is partnering with Punchh , a provider of mobile engagement, CRM and marketing automation technologies for restaurant chains. We are excited to partner with Revel to help drive guest engagement for restaurant operators and, more importantly, provide them with the analytical tools and insights they need to grow their business.”

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Unify your Marketing Activities For True ROI

William Mills

As a marketing executive, your goal is to build awareness and deliver high quality leads to your sales team. With many disparate systems, how can you measure the true ROI of all of your online marketing activities? Think of it as combining WordPress, Hootsuite, MailChimp, Salesforce and Google Analytics into a single platform.

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Q2 Acquires Gro Solutions: So What?

Gonzobanker

Security: Sentinel (fka Risk and Fraud Analytics, RFA) and Patrol, both designed to monitor and challenge behavior and events determined to be outside normal user behavior. Marketing: Q2Smart being a first step toward marketing automation, aligning bank products and user behavior to create audiences to more effectively target offers.

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