Digital Growth Institute

AUGUST 2, 2023

This humanized approach to data will lead to more effective marketing and customer engagement.

Data 15

Data Branding Online Marketing Automation 15

PYMNTS

APRIL 18, 2017

Commerce marketing automation software Bronto’s Senior Product Manager, Matt Davis, commented to Retail Dive about the impact chatbots are having on the customer service industry alone: “This really represents a shift now to where chat is starting to become the center of this kind of brand or product retailer interaction, directly with the customer.

social media 123

social media Payments Retail Branding 123

PYMNTS

SEPTEMBER 7, 2016

6) it is partnering with Punchh , a provider of mobile engagement, CRM and marketing automation technologies for restaurant chains. Revel Systems , the maker of an iPad point-of-sale management tool for brick-and-mortar retailers, food businesses and other industries, announced on Tuesday (Sept.

System 100

System Customer Experience Marketing Automation Software 100

PYMNTS

MAY 17, 2017

Consumers have more options than ever when it comes to shopping for the right product or solution online. To add to that marketing enigma — if a merchant does make it down the conversion path, if the payment process is complicated, consumers may still abandon the transaction altogether. Turning Traffic into Transactions.

Tools 122

Tools Google Online Payments 122

Perficient

AUGUST 21, 2020

We have developed an online system to quickly generate a variety of reports so you can understand how each vendor performs and you can narrow down to one or two vendors that best meet your needs. Our experts evaluate each of the major, enterprise vendors and give an honest evaluation of each requirement.

System 332

System Meeting Management Analysis 332

Gonzobanker

OCTOBER 13, 2020

These metrics monitor activity across a bank’s website; marketing automation, digital account and loan origination platforms; and digital banking platforms. To ensure an effective digital customer feedback process, banks should: Utilize a surveying system that can easily be linked from a mobile app, online, and on your website.

Strategy 158

Strategy Digital Banking Digital Strategies Mobile 158

Independent Banker

FEBRUARY 28, 2022

Kathy Strasser of IncredibleBank is evaluating marketing campaign management platforms. Customized, well-thought-out interactions—especially in the online banking space—are integral to wooing new customers and retaining existing ones. Photo by Janimal Photography. They expect choice, convenience and an experience personalized for them.

Fintech 136

Fintech Marketing Community Bank Community 136

PYMNTS

MAY 26, 2017

The data collected through these online communities gives brands the insights they need to make real-time decisions that serve the commerce king: the customer. We recently introduced automated data visualization and mapping, a feature that will comb through data and make hidden connections visually apparent to users.

Branding 103

Branding Community Survey Data 103

William Mills

JUNE 23, 2016

Recent studies by Goo Technologies suggest that 82% of Americans ignore online ads. Buyers feel overwhelmed by current online ad volumes. So, as a marketer what should you do? Your PR and content marketing initiatives should work in tandem to deliver the maximum results for your organization.

Marketing 40

Marketing social media Study Marketing Automation 40

William Mills

JUNE 23, 2016

Recent studies by Goo Technologies suggest that 82% of Americans ignore online ads. Buyers feel overwhelmed by current online ad volumes. So, as a marketer what should you do? Your PR and content marketing initiatives should work in tandem to deliver the maximum results for your organization.

Marketing 40

Marketing social media Study Marketing Automation 40

William Mills

JANUARY 14, 2016

We spent the better part of 2014 educating our prospects and clients on content marketing (also known as inbound marketing); how to use these tactics to build brand awareness and generate leads; and the importance of marketing automation systems. 2015 was a content marketing tsunami. My, how things have changed!

Marketing 41

Marketing Fintech Marketing Automation Marketing Strategies 41

Fintech Labs Insights

AUGUST 9, 2016

CUneXus , creator of sales and marketing automation solutions for lenders, quietly closed a $5 million funding round late last week. Since launching in 2011, CUneXus has built a host of solutions for online and mobile lending and cross-selling. Two investors contributed to the round; both prefer to remain anonymous.

Marketing Automation 12

Marketing Automation Lending California Mobile 12

William Mills

APRIL 27, 2017

Omnichannel campaigns online. Showing how a banker could build an online offer in real time. Seems like a pretty straightforward application of marketing automation and predictive marketing. also conducts the planning and day–to–day management of all related marketing activities. infocorpgroup.

San Francisco 68

San Francisco social media San Jose Customer Experience 68

Perficient

OCTOBER 20, 2020

With Acquia Engage 2020 underway, the morning started with some exciting news about Acquia Drupal Cloud , but there are some big new things coming to the Acquia Marketing Cloud as well. The Acquia Marketing Cloud is the suite of tools that enable extended marketing functionality like personalization and marketing automation.

Marketing 294

Marketing Analytics Analysis Marketing Automation 294

Fintech Labs Insights

MARCH 16, 2017

W.UP (pronounced whup ) provides digital banking software to offer a “happy banking experience” to customers who expect fast and simple online and mobile banking. Other insights are about digital behavior, like connecting your online customers with call center agents when assistance is required.” ” Sales.UP

Tools 19

Tools Marketing Automation Analytics Digital Banking 19

Perficient

JULY 21, 2023

Data Cloud can be used to unify data from a variety of sources, such as CRM systems, marketing automation platforms, and third-party data providers. This can help businesses gain a 360-degree view of their customers and make better decisions about marketing, sales, and customer service.

Industry 221

Industry Data Training Technology 221

Perficient

MARCH 3, 2021

Tracking is an aggregated collection of data that allows you to view: Critical elements such as email opens, Clicks, Undeliverable messages, Other metrics online. For example, sending a confirmation email to the customer after purchase of a product is defined as triggered message.

Marketing 322

Marketing Data Groups Maine 322

Gonzobanker

JUNE 26, 2019

The primary focus was integrating authentication with the credit union’s digital banking system to improve the online lending experience with prefilled applications. The credit union also used marketing automation to collect data and develop journeys that deliver educational marketing materials both digitally and via direct mail campaigns.

Idaho 140

Idaho Michigan System Lending 140

Gonzobanker

DECEMBER 5, 2018

Marketing: Q2Smart being a first step toward marketing automation, aligning bank products and user behavior to create audiences to more effectively target offers. If Q2 solves online account opening experience, then that minimizes some ROI justification for a Salesforce add.

Fraud 111

Fraud Austin Fintech Lending 111

CB Insights

APRIL 24, 2018

E-commerce sales growth is pulling ahead of total retail sales ( 17% vs. 6% for year-over-year in Q4’17), and Amazon is controlling upwards of 40% of online sales in the US, according to the US Department of Commerce and Slice Intelligence, respectively. ” — Alistair Davidson, CFO, Ikea. Its membership fee revenue grew 12.6%

Retail 59

Retail Trends Technology Branding 59

CB Insights

AUGUST 31, 2017

New York-based ad tech startup Taboola offers a personalized discovery and monetization platform for online content. All three corporates/CVCs in the round have clear connections to Taboola’s focus on online content. Corporate Investors in the Round: Advance Publications, Comcast Ventures, Fidelity Investments. Commerce AI.

California 61

California Capital Company Industry 61

Fintech Labs Insights

DECEMBER 4, 2015

Onovative : The financial services marketing automation provider brought in $1 million. Short-term online consumer loans. Marketing automation & analytics for financial institutions. Tags: Consumer, marketing, analytics, Finovate alum. In total, the 13 companies pulled in $112.7 million, all equity.

New York City 12

New York City Company Fintech Louisville 12

Fintech Labs Insights

APRIL 30, 2015

Onovative’s powerfully simple marketing automation software helps financial institutions meet the challenge of cross-selling current customers. Slice’s technology provides item-level purchase data across the largest base of online consumers (two million and counting). Why it’s great. Founded: 2011.

San Jose 12

San Jose Las Vegas California Tucson 12

William Mills

MAY 11, 2017

As a marketing executive, your goal is to build awareness and deliver high quality leads to your sales team. With many disparate systems, how can you measure the true ROI of all of your online marketing activities? Buyer’s Online Journey. Step 1: Attract.

Marketing 46

Marketing social media Software eBook 46

FICO

OCTOBER 23, 2019

This highlights an opportunity that exists for credit unions and smaller lenders in the market to use technology to level the playing field. By rationalizing and streamlining their processes they were able to lower costs, increase online customers 20 percent and the number of mobile app users grew 50 percent.

Customer Experience 40

Customer Experience Case Study Analytics Marketing 40

FICO

OCTOBER 23, 2019

This highlights an opportunity that exists for credit unions and smaller lenders in the market to use technology to level the playing field. By rationalizing and streamlining their processes they were able to lower costs, increase online customers 20 percent and the number of mobile app users grew 50 percent.

Customer Experience 40

Customer Experience Case Study Analytics Marketing 40

FICO

OCTOBER 23, 2019

This highlights an opportunity that exists for credit unions and smaller lenders in the market to use technology to level the playing field. By rationalizing and streamlining their processes they were able to lower costs, increase online customers 20 percent and the number of mobile app users grew 50 percent.

Customer Experience 40

Customer Experience Case Study Analytics Marketing 40