In Retail, Are Rewards Their Own Reward?
PYMNTS
JANUARY 3, 2017
With NFC technology from Apple (VAS protocol) and Google (Smart Tap), the merchant’s private-label card and/or rewards program are automatically presented at the time of payment. This is a powerful technique to stay top-of-wallet, while offering more convenience to your customer, and this magic combination leads to habituation and loyalty.
Let's personalize your content