Remove Google Remove Marketing Remove Retail Remove Technology
article thumbnail

Ultimate 5-Step Guide to Transitioning from Google Optimize

Perficient

Ready for your Google Optimize sunset replacement? Strategies for Seamless Migration and Accelerated Experimentation Growth The upcoming Google Optimize sunset has made it crucial for businesses to find reliable replacements. Document all actions taken in Google Optimize.

Google 419
article thumbnail

Google, DTC Retailers Form Advocacy Group

PYMNTS

A new advocacy group dedicated to direct-to-consumer retail was announced this week with representation from Google and several major retailers including QVC, Brooks Brothers and Lane Bryant. It foresees a short-term evolution of retailing to an all-DTC world. The white paper also aims right at the Digital 3.0

Google 150
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Today In Retail: Birkenstock Might Sell To CVC; Cognira Releases AI Suite For Retail

PYMNTS

In today’s top retail news, Birkenstock is said to be in discussions for a sale to CVC Capital Partners, while Cognira has released its AI Promotion Solution. Plus, Jennifer Lopez is depending on Flowcode for marketing of her new JLo Beauty brand. Cognira Rolls Out AI Promotion Suite For Retailers.

Retail 239
article thumbnail

Google Eyes Investing In Indonesia’s eCommerce Hub Tokopedia

PYMNTS

Google and Temasek Holdings Private Ltd. , The Indonesian eCommerce retailer backed by SoftBank Group Corp. ’s The Indonesian eCommerce retailer backed by SoftBank Group Corp. ’s But Google and Temasek appear to be the most interested, and negotiations could conclude in a few weeks, Bloomberg’s anonymous sources said.

Google 264
article thumbnail

The Digital Shift In Retail And Payment Methods

PYMNTS

In retail technology, Yotpo is helping brands capture the digital shift by making a compressed marketing stack for online shopping. Social shopping is the newest hot trend fueled by the pandemic, as new startups are emerging and established brands such as Macy’s are catching up to capture this area.

Retail 263
article thumbnail

Location, Location, Location: Google Maps Get Birthday Upgrade

PYMNTS

Google Maps is getting a makeover and retailers will be a beneficiary as it enables more location sharing, data access and social media integration. Along with a new logo for its 15th birthday, the Google Maps app has stepped up its navigation features, according to reports. It also sends messages to businesses. billion by 2027.

Google 133
article thumbnail

New Approaches To Retail And Restaurants

PYMNTS

Jennifer Lopez recently made a deal to utilize Flowcode ’s system to market her new skincare line, starting with quick-response (QR) codes embedded in an advertisement spread. In brick-and-mortar, retailers are overestimating demand for buy online, pick up in-store (BOPIS) , but they are underestimating demand for delivery.

Retail 155