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Ultimate 5-Step Guide to Transitioning from Google Optimize

Perficient

Ready for your Google Optimize sunset replacement? Strategies for Seamless Migration and Accelerated Experimentation Growth The upcoming Google Optimize sunset has made it crucial for businesses to find reliable replacements. Document all actions taken in Google Optimize.

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Google Quits Cookies As Data Privacy Regs Show Fangs

PYMNTS

Looks like the digital advertising and marketing sectors are in for a reckoning. The Merchants’ Guide to Navigating Global Payments Regulations , powered by Ekata, dives deep into this complex and unsettled topic, from possible abrupt retail impacts to long-term open banking repercussions. Together in a Privacy Sandbox.

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Footwear Helps Retailers Find The Right Fit For Innovation

PYMNTS

The sale of shoes online has come a long way since the dawn of eCommerce – and footwear continues to help drive innovation in the retail space. The importance of this area of retail was recently underscored by a move involving a Google veteran. 14, Reuters reported about a week ago. The Right Fit. Nike and Voice.

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Video Games Provide Fresh Fuel For Retail Innovation

PYMNTS

The rise of video games, both online and mobile, is helping to drive innovation in retail. This is only part of the innovation trend stemming from video games. In-store sales, notably, is where the retailer needs to see growth. percent, it wasn’t as much as the retailer wanted to see. Larger Trends. More Money.

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Retail 2021: The Five Things Retailers Should Be Talking About At NRF This Week

PYMNTS

Every year for the last 110 years , members of the retail trade group, known as the National Retail Federation (NRF), have assembled to discuss the slate of issues pertinent to its members. COVID-19, of course, didn’t cause physical retail’s steep decline — it just accelerated it. Retail is now about logistics and the last mile.

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Tech Giants’ Hill Testimony Reveals CEO Views On Competition — And Innovation

PYMNTS

and a can-do spirit), a country that rewards ambition and innovation — and where individual success stories of, say Google and Amazon customers are folded into the testimony in efforts to show how tech can help smaller firms pivot and embrace the great digital shift. More than 80 retailers in the U.S.

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Google's Former CEO Schmidt Invests In New $111 Million EU Tech Fund

PYMNTS

Former Google CEO Eric Schmidt is among the backers of a new $111 million European early-stage venture capital fund, according to CNBC. He also founded furniture retailer Made.com , tech networking business Founders Forum and startup accelerator Founders Factory.

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