The Financial Brand

AUGUST 19, 2020

Research from the Digital Banking Report shows that few financial institutions are ready for the next era of financial marketing. The post 12 Success Strategies for the Future of Financial Marketing appeared first on The Financial Brand.

Strategy 43

Strategy Marketing Digital Banking Branding 43

The Financial Brand

JULY 30, 2021

In a marketplace that is becoming accustomed to hyper-personalized communication, the need for banks to use data to drive engagement is no longer optional. The post Banking Needs To Prepare For Marketing’s Data Arms Race appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Data 43

Data Banking Trends Analysis Trends 43

The Financial Brand

MARCH 23, 2021

The use of data and insights must extend beyond marketing communication, supporting business decisions and customer engagement. The post The State of Customer Data Management in Banking appeared first on The Financial Brand.

Data 43

Data Management Branding Marketing 43

The Financial Brand

DECEMBER 20, 2020

The post Autonomous Finance Required for Digital Banking Success appeared first on The Financial Brand. With consumer expectations outstripping institutions' ability to deliver strong CX, automation of engagement may be the only solution.

Digital Banking 42

Digital Banking Branding Customer Experience Marketing Strategies 42

CB Insights

MARCH 8, 2018

Digital banking startups — or challenger banks — have gained traction over the past few years by bringing retail banking services mobile. Banks in Fintech: what’s ahead in 2018. Join us for data-driven look at how major banks are approaching fintech investments and taking on insurgents.

Retail 78

Retail Digital Banking Fintech Regulation 78

The Financial Brand

NOVEMBER 20, 2019

The post Top 5 Digital Banking Transformation Trends Shaping 2020 appeared first on The Financial Brand. Going into 2020, financial institutions will need to deliver simplicity, intuitive design and personalization that is not delivered today.

Digital Banking 33

Digital Banking Trends Branding Big Data 33

PYMNTS

JULY 1, 2019

In fact, more than 40 percent of small banks aim to be first to market with their innovations, a twofold increase from 2017 that surpasses that of larger banks. Half of medium-sized FIs prefer to observe market trends before rolling out new innovations. percent) and large banks (23.8 percent in 2017.

Innovation 157

Innovation Innovation Strategies Survey Groups 157

PYMNTS

FEBRUARY 21, 2019

According to Thomas, financial technology vendors have traditionally maintained a symbiotic relationship with financial institutions, from the technology they use to the way they go to market. This includes working with partners – whether it’s for data, marketing, sale or technology – whose businesses share those attributes.

Fintech 189

Fintech Financial Technology Technology Industry 189

The Financial Brand

MARCH 27, 2019

Financial marketers are unprepared to act on the need for improved data and advanced analytics. The post Data Analytics ‘Performance Gap’ Destroys Customer Experiences in Banking appeared first on The Financial Brand.

Customer Experience 32

Customer Experience Analytics Data Branding 32

The Financial Brand

JUNE 24, 2018

To provide financial services organizations with the most comprehensive benchmark of key financial marketing trends, the Digital Banking Report continues to field an international survey, sponsored by Deluxe.

Marketing 29

Marketing Survey Branding Digital Banking 29

Gonzobanker

MARCH 6, 2018

Data from the recent Cornerstone Performance Report for Banks supports this trend, with the average branch processing just three consumer loans per month. Can a bank making just three loans per month per branch justify the physical distribution of sales? Consider these numbers from PwC’s 2017 Digital Banking Consumer Survey : ?

Strategy 89

Strategy Marketing Mobile Trends 89

The Financial Brand

JULY 19, 2021

Digital banking engagement leads to more customer data and better customer experiences, which leads to greater loyalty and higher profits. The post The Future of Loyalty in Banking is at Risk appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Customer Experience 43

Customer Experience Banking Trends Analysis Digital Banking 43

Gonzobanker

JUNE 25, 2021

Utilize data to understand drivers of hold time and transfers, and tweak training, system access, and coaching with a focus on improved first contact resolution rates. Integration with CRM, core, data warehouse and other critical applications should be considered mandatory versus nice-to-have. Focus on the mission.

Customer Experience 105

Customer Experience Fraud Policies Training 105

William Mills

SEPTEMBER 25, 2018

Very interesting to see what is coming to the mobile banking app. There are behavioral cues buried deep in the transactional data. If your bank can surface the insights, you can capture new opportunities. This is a white-label service available to any bank. Some data gets categorized via the tool. Unsung heroes?

Mobile 78

Mobile Customer Experience Lending Analytics 78

The Financial Brand

MAY 31, 2021

Making it happen requires AI-powered capabilities using both internal and external data, augmented by a modern digital marketing engine. The post Banking Must Use Real-Time Insight to Improve Customer Experiences appeared first on The Financial Brand.

Customer Experience 42

Customer Experience Branding Data Marketing 42

The Financial Brand

MAY 8, 2017

Most banking organizations continue to be in the early stages of financial marketing maturity, lacking big data and advanced analytic skills.

Marketing 16

Marketing Big Data Analytics Data 16

PYMNTS

APRIL 3, 2018

How to bring mobile banking to the realm of the spoken word – beyond the mere recitation of account data, beyond call and response? Banking is, of course, about more than account balances. “So

Mobile 124

Mobile Fraud New Mexico Examples 124

The Financial Brand

JANUARY 3, 2021

A look at the digital banking trends of the last year provides a perspective for future strategies and organizational changes. The post Retail Banking Year in Review 2020: A Reflection in 20 Charts appeared first on The Financial Brand.

Retail 43

Retail Banking Trends Strategy Digital Banking 43

PYMNTS

MAY 30, 2016

And to make sure that everyone starts off 2016, Part II on the same footing, we thought we would bring you a few of the top trending stories, as well as hot data/research topics, that will give you a head start on that all-important planning for 2016 and beyond. Digital Banking. The 411 On The Digital Banking Evolution.

Trends 100

Trends Retail Fraud Mobile 100

The Financial Brand

JULY 25, 2016

It's time for the banking industry to use their customer data to improve marketing messaging, increase sales and reduce costs.

Data 12

Data Industry Marketing Big Data 12

CB Insights

OCTOBER 10, 2018

What these startups share is the goal of creating customer-centric banking products that target underserved individuals and businesses. DOWNLOAD THE 61-PAGE consumer banking REPORT. See which startups are helping JPMorgan, Bank of America, and Citi build the digital banking platforms of the future. Key takeaways.

Retail 78

Retail Cards Millennials Mobile 78

The Financial Brand

MAY 13, 2021

More than ever, financial institutions need to accelerate digital transformation with data, applied analytics, cloud solutions and 5G functionality. The post Building an Intelligent Banking Organization appeared first on The Financial Brand.

Analytics 36

Analytics Branding Data Big Data 36

The Financial Brand

SEPTEMBER 25, 2018

Although that may be understandable given a shifting preference for digital banking, this is coupled with findings by J.D. Power that fully digital bank customers are the least […]. According to the WSJ, the number of branches in the U.S. are declining at the fastest pace on record.

Digital Banking 33

Digital Banking Branding Customer Experience Marketing Strategies 33

The Financial Brand

AUGUST 24, 2021

New data shows people kept saving toward retirement during Covid. The post People Want More Help Planning for Retirement from Financial Institutions appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Yet they feel less prepared than ever, creating an opportunity for bankers.

Banking Trends 31

Banking Trends Analysis Trends Branding 31

Gonzobanker

AUGUST 23, 2021

Banks need chatbots integrated into digital account opening systems to close that gap. Banks need to make chatbots components of critical business processes (like account opening)—not just generic sales and service tools. 2) The need for data. The problem is lack of data. 3) The need for personalization.

Strategy 149

Strategy Study Data Tools 149

The Financial Brand

JANUARY 10, 2022

The success of a bank CMO requires understanding the power of analytics, technology, strategy and agility to drive business results. The post The CMO Role in Banking is Being Disrupted appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Analytics 43

Analytics Banking Trends Analysis Strategy 43

The Financial Brand

JULY 9, 2018

Omnichannel banking combines processing transactions on any channel with using data to provide a customer journey that is both seamless and personalized. The post Omnichannel Banking Goes Beyond Seamless Transactions appeared first on The Financial Brand.

Branding 22

Branding Data Customer Experience Marketing Strategies 22

The Financial Brand

JULY 25, 2021

The banking industry requires new perspectives, solutions and business models that reflect the megatrends in other industries. The post 6 Global Megatrends Impacting the Future of Banking appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Banking Trends 43

Banking Trends Analysis Trends Branding 43

The Financial Brand

JULY 25, 2021

The banking industry requires new perspectives, solutions and business models that reflect the megatrends in other industries. The post 6 Global Megatrends That Are Impacting Banking’s Future appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Banking Trends 43

Banking Trends Analysis Trends Branding 43

The Financial Brand

AUGUST 11, 2021

The post 7 Updated Commonsense Ways to Increase Banking Cross-Sales appeared first on The Financial Brand - Banking Trends, Analysis & Insights. The most important sources of new businesses and revenue is engaing with customers to build trust, improve experiences and reward loyalty.

Banking Trends 34

Banking Trends Analysis Trends Branding 34

The Financial Brand

JANUARY 17, 2021

Personalization of the customer experience in banking is a necessity as consumers want solutions geared to their individual needs. The post Lack of Personalization Puts Banks at Odds with Consumer Expectations appeared first on The Financial Brand.

Customer Experience 42

Customer Experience Branding Marketing Strategies Analytics 42

William Mills

SEPTEMBER 9, 2016

Listening to banks and realized that they don’t have sentiments of their customers to create insights and they were not looking forward. Built a solution called Customer Insight for banking. Targeted at Marketing, execs, lines of business owners, etc. 2015 formed aspire to address inefficiencies in alternative lending market.

social media 40

social media ATM Mobile Customer Experience 40

ForwardBanker

SEPTEMBER 12, 2017

With Federal Reserve Chair Janet Yellen announcing the central banks will likely soon begin reducing its $4.5 The Key to Mastering the Evolving Mortgage Marketplace Mortgage application volume dropped 7.4 percent in July on the heels of the Fed raising its federal funds rate, CNBC reports.

Report 33

Report Marketing Strategies Analytics Marketing 33

William Mills

SEPTEMBER 12, 2017

Digital banking solutions for community banks and credit unions. A turnkey solution incorporating CRM, invoicing and payments into a simple solution for the business delivered through the bank’s digital banking solution. Digital banking is the new core.” MalauzaiMonkeys. ID_Analytics.

Samsung 69

Samsung Mobile User Experience Google 69

William Mills

MAY 9, 2018

It adds a layer of connectivity between accounts that enables users to explore scenarios and tradeoffs — using their actual account data and information — and provides advice and guidance around the most optimal actions they can take with their money. They have a very cool name. Now getting ready to show the lender side. Key Investors.

Security 40

Security Samsung Strategy San Jose 40

William Mills

SEPTEMBER 7, 2016

Announcement for Finovate – a new API – all current functionality is available for a white-label UI for Banks. Data can be used to advise clients on where their money is going and provide suggestions on saving money. Data and Analytics are a profit center rather than something that just needs to be managed.

Mobile 40

Mobile Cards Fraud Data 40