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What Did You Expect? Delivering Experiences that Meet Customer Expectations (Part 3 of 3)

Perficient

To avoid a fall, first take stock of your firm’s customer experience and digital maturity. This includes knowing how your peers and senior leadership perceive said maturity. We often ask clients to take our CX IQ assessment , Perficient’s customer experience diagnostic. Perficient: Digital Strategy Experts.

Meeting 309
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Who Owns Digital? Ugh, That’s the Problem for Bankers

Gonzobanker

Bank executives are coming to understand that in today’s world, the customer experience (CX) is the product, although not all have made a serious commitment to address newfound competition. The bottom line is this: most banks lack the true management leadership and operating disciplines necessary to execute successfully on digital.

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More Than a Brand Steward: The Redefined Role of CMO

Perficient

Under GDPR and CCPA, CMOs need to understand the current landscape of customer data privacy and data collection transparency laws and, moreover, how to address the experience of asking for and then acting on information captured so as not to alienate and lose customers they fought so hard to win. The short answer is No.

Branding 378
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Perficient’s Brian Flanagan Featured in 2021 SoDA Report

Perficient

The SoDA Report is its regular publication that brings together research, thought leadership and case studies from some of the world’s leading digital agencies and technology innovators. SoDA is an extremely selective association of respected digital agency leaders and technology disruptors. See the full report.

Report 496
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A Consultant Perspective: How Product Innovation Teams Can Successfully Bring a Product to Market

Perficient

Your team needs to understand what problem they’re solving before diving into the project, meaning your team needs to work in tandem with the client Product Owner to define the product feature list with help from client leadership and stakeholders. Deliver an Initial Product and Prepare to Retrace Steps.

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The 2022 GonzoBanker Awards

Gonzobanker

In January, we were discussing crypto and the need to formulate customer crypto strategies. It’s hard to understand how Clobes has time in the day to drive her unlimited amount of leadership activities. His passion for innovation, community, culture, and clients provides a leadership template for all future GonzoBankers.

Community 216
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Consumer-centric Digital Experience in Healthcare

Perficient

“Consumer-centric experience” has become a buzzword in healthcare circles. In fact, working with healthcare organizations across the country, I hear from leadership over and over again: I want to create the Amazon experience!