ABA Uncon: It’s All About Marketing
Social Assurance
NOVEMBER 6, 2020
What stood out to me as we plan for year-end and are developing marketing budgets and plans for 2021, was that banks need to address human capital in two ways: culture and employee engagement, and investments in human capital to “upskill or reskill,” – a great concept shared by Shelly Loftin, SVP Retail, Payments, and Lending.”
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