South State Correspondent

OCTOBER 4, 2023

If you want to grab a material amount of new deposit balance, offer a 5.05% money market rate, post it all over Instagram, and sit back and watch the money roll in. In this article, we will show you 15 proven deposit marketing campaigns that will rack up deposit-gathering wins while building a high-performing bank in the process.

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Independent Banker

OCTOBER 31, 2021

Measuring the success of your community bank’s campaigns can lead to greater ROI, increased conversion rates and a game plan for future initiatives. From mailers and e-newsletters to social media posts and events, there are countless ways to spread the word about your community bank and its offerings. By Taylor Hugo.

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South State Correspondent

JULY 11, 2022

Email is one of the most effective bank marketing channels available. Using AI for bank email marketing can get you a 2% to 13%+ lift, or improvement, depending on the technique. In this article, we give you our top five lessons to inspire your bank to adopt AI in marketing or leverage our data to improve your effort.

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South State Correspondent

MAY 1, 2024

With financial hardship, competition from dominant players, and a startup budget, Gentle Monster faced many of the same challenges as a community bank. He chose to compete in the women’s luxury segment and looked for a gap in the market. Leveraging social media, Gentle Monster started to get traction.

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Independent Banker

OCTOBER 14, 2014

However, now more than ever, one may find more community bankers reaching out in this widely accessible medium as well. is one community banker who’s doing it right. This year she was named to ICBA’s Top 25 Community Bank Influencers to Follow. What advice do you have for other community bankers about joining Twitter?

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PYMNTS

OCTOBER 9, 2020

To support Black-owned businesses and their communities, Facebook has introduced its #BuyBlack Friday event in the United States. The event is part of the social media company’s Season of Support to offer complimentary resources, education and instruction to assist companies throughout the globe, according to a company blog post.

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Perficient

FEBRUARY 10, 2021

While the Centers for Disease Control and Prevention(CDC ) recommends healthcare consumers over 65 get vaccinated, few communications have targeted these groups or provided understanding and navigation to how to access the vaccine in their community. Create a rollout plan that considers your older patients.

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PYMNTS

SEPTEMBER 23, 2019

A study from the Cuna Mutual Group found that CU membership has increased 3.5 More diverse communities are being served by CUs than ever before, with the state of Michigan recently approving the nation’s first LGBTQ-focused CU, Superbia Credit Union. Deep Dive: How CUs Leverage Social Media. About the Tracker.

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Abrigo

MARCH 8, 2024

While only some of the funds for investment scams were moved with wire transactions, an average of 4%-5% of those scams were done with wires in all age groups. They employ technology and social engineering tactics, reaching victims through email, social media, and text messages. Investment scams were #1, with over $4.6

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PYMNTS

APRIL 22, 2020

GPay , a member company of the Vietnam investment firm G-Group , joins a tight FinTech market in Vietnam with 33 other firms licensed for intermediary payment services. GPay has a supportive ecosystem from G-Group with above 20 million users of financial platforms, game community, social network and technology companies.

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Abrigo

MARCH 6, 2017

The ABA has a new report out on how banks are using social media, and much of the report focuses on using Twitter, Facebook, LinkedIn and the like to boost customer service, make connections in the community and recruit staff. 14) @News_CUInsight – CUInsight is an independent source of news on the credit union community.

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PYMNTS

OCTOBER 16, 2019

In August, Facebook instituted changes to its advertising policies as the result of a settlement it reached with anti-discrimination groups and the federal Department of Housing and Urban Development (HUD). In fact, locality and community are among their main selling features for consumers. When Rules For The Few Hit The Many.

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PYMNTS

SEPTEMBER 22, 2020

“Colleges and universities, in particular, need a way to build and foster a sense of community, whether their students are away from campus remote learning or on campus practicing hybrid learning,” said IRL’s Founder and CEO Abraham Shafi in a statement. This new funding will allow us to.

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Abrigo

JULY 13, 2023

A scam usually begins with online contact via social media or dating apps. The most vulnerable and targeted group is older adults (over 60), with a reported 3.1 Many victims are lonely or isolated and don’t understand cryptocurrency markets. The goodwill your institution will gain in the community will be invaluable.

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PYMNTS

DECEMBER 7, 2017

That is because its customers — all 3 million-plus active users, at last count — are more than a loosely connected group of makeup enthusiasts. They are a closely bonded community of cosmetics fanatics, and Ipsy isn’t just where they go to buy their makeup — it’s also where they go to learn how to use it.

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Independent Banker

NOVEMBER 13, 2014

Add at least two relevant industry groups and five target industry groups. Posing a question to a group. Writing an expert reply to a group post. When it comes to social media, Bruce Gemmill, senior vice president of John Marshall Bank in Reston, Va., However, marketers have greater rein on LinkedIn.

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South State Correspondent

MARCH 13, 2023

at the end of 2022, and the bank’s filing shows that the mark-to-market loss on the HTM portfolio was over $15B, almost equal to the bank’s equity base, thereby, making the bank economically insolvent. Notably, most community banks’ duration risk is in the loan portfolio.

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PYMNTS

APRIL 10, 2020

The social media service for professionals was already the established, favored digital hub for professional networking, job hunting, talent scouting and corporate content. But, he said, at the same time that is happening, LinkedIn’s in-house data is showing demand spiking in other parts of the market. “I Creating Conversations.

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South State Correspondent

APRIL 3, 2023

Recent bank failures hurting public perceptions, the current market trends of higher rates, Quantitative Tightening, digital banking, social media, and a flight to safety have increased the difference between model and observed liability durations. Banks take a pool from 2018, as an example, and then track runoff to the present.

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Independent Banker

AUGUST 31, 2022

Social payments methods like Venmo and Cash App continue to grow in popularity, and the data is there to prove it, creating an opportunity to give customers what they want: 24/7 access to cashless, P2P and mobile transactions. So how do social payments fit in community banks’ long-term future? The community bank opportunity.

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Abrigo

FEBRUARY 24, 2016

You commonly exchange many email messages with your clients but have you ever considered using your signature line as a marketing tool? fzJKgSN5zwE Inexpensive videos can be added to your signature line, shared on social media and uploaded to your website to drive traffic. Change your email signature line. Ask me how I can help.”

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CFPB Monitor

FEBRUARY 11, 2021

The publication of Mr. Uejio’s statement to CEEA follows the publication of his statements to the Bureau’s Division of Supervision, Enforcement, and Fair Lending and Division of Research, Markets, and Regulations. Expand the Bureau’s social media presence. He did not identify those consumer advocates.)

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Independent Banker

OCTOBER 1, 2022

We look at community banks’ options for fighting this type of crime. Community banks can find ways to mitigate age-related fraud through technology, as well as by educating their customers of their particular risks. Social media. By Katie Kuehner-Hebert. The only thing the criminal wants is for the scheme to succeed.”.

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PYMNTS

MARCH 23, 2020

But like global supply chains, the travel industry, the stock market and the concept of going out, the outbreak of COVID-19 worldwide has messed up that once perfectly good slogan. Lots of people are Netflixing — but the “and chill” part as it applies to the social/romantic side of Netflix? the market has never quite found big success.

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Lex Sokolin

OCTOBER 21, 2020

Our communities and networks have become increasingly digital. That means that our physical communities are also our digital communities. People are not buying some abstract reductionist notion of “products”, they are economically participating in communities with counterparties native to those communities.

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PYMNTS

FEBRUARY 24, 2017

With the payments-powered platform space constantly evolving as new technology and customer demands impact the market, providers are finding strength in numbers and forging new partnerships and relationships in order to offer the most complete solution possible. Crowdfunding chronicles .

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PYMNTS

APRIL 24, 2018

The world’s largest social media company published its “community standards” guidebook on its website yesterday, providing more detail on how the network’s 7,500 moderators decide what text, pictures and video are removed. Facebook is giving more detail on how and why it chooses to delete content from its network.

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PYMNTS

APRIL 28, 2020

Brands are finding new ways to get in front of their customers as standard outlets like news and social media are loaded with misinformation and just plain disturbing news. Sponsorships, perhaps more than any other marketing area, have been turned on their collective heads. “If cinema group Curzon has partnered with Uber Eats.

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Independent Banker

AUGUST 31, 2022

was founded 31 years ago, it was during a time where many community banks were being purchased by larger banks. Decisions were being made by out-of-state folks, leaving the local community without support for or focus on lending, jobs and more. In response to that, a group of people came together to found Ledyard National Bank.

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PYMNTS

SEPTEMBER 23, 2020

The classics and science-fiction sections were hardly the biggest casualty of the Guilford’s Green’s tight small business community. It comes back to the point of community. There was such a sense of community and wanting people to be okay. One of the topics they’re more than willing to discuss is marketing.

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PYMNTS

JANUARY 29, 2018

The social media company is striving to help gamers obtain fame and engage communities and followers across the Facebook, Instagram and Oculus platforms, with the goal of luring them away from YouTube and Twitch. Those competing services offer ad revenue, the ability to tip and other subscription and monetization opportunities.

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PYMNTS

SEPTEMBER 12, 2018

It also largely eschewed typical marketing efforts in favor of organic, social media-based efforts built around creating a community of enthusiasts, rather than trying to develop a pool of customers. There is a global community of about 1.5 million MVMT owners, and “community” is not an exaggeration.

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social media Branding Millennials Groups 101

William Mills

JULY 26, 2018

Videos are fast becoming an essential means of marketing for FinTech and B2B businesses as their prospects tend to have shorter attention spans and less time to gather information in general. When executed correctly, video marketing is a powerful tool that can engage your financial industry audience and drive sales. Market Awareness.

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William Mills

OCTOBER 6, 2016

Well, fast forward to today, and I would actually add a fourth component: social media. Despite this wellspring of opportunity in social media, it seems that some companies in the financial space have been dragging their feet when it comes to doing anything with social media.

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Lex Sokolin

MARCH 31, 2021

There’s a big difference between belonging to a community that you simply like, and a community that will make you *rich*. Finally, there is a sharp, core distinction between human nature and its social DNA, and the issues around quality of life, median income, longevity and health outcomes. Jumio, Feedzai, and Chainalysis?—?and

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Gonzobanker

DECEMBER 14, 2023

Not the financial industry’s “Troublemakers ” – those regional and community banks, credit unions and supporting fintech entrepreneurs who continue to engage customers and communities and find niches that keep the grassroots of our country’s financial system alive and kicking. and Summit Financial Group, Inc. We are in awe.

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Gonzobanker

AUGUST 17, 2022

Thankfully, there was still a smartphone and social media to commiserate. Digital banking provider Alkami acquired data analysis and marketing campaign management provider Segmint Digital banking and payments provider Bottomline was acquired by Thoma Bravo for $2.6B. Keep an eye on the initial banks working on these projects.

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