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10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Another popular tactic was that since many banks are ahead of budget this year due to the faster than anticipated rise in margins, many banks are increasing spend on technology and marketing in the back half of this year to set themselves up for success in 2023.

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FinovateSpring 2017 Live Blog – Day 2

William Mills

BeSmartee is based in Huntington Beach, CA. With the Fannie Mae and Freddie Mac still in recovery there has not been great investment in mortgage technology. These folks are may be one of the companies that bring 21st Century technology to the industry. They invested in new technology and are promoting the heck out of it.

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Finovate Spring 2018 – Day 2

William Mills

Again another financial wellness platform using machine learning technology. How they describe their product/innovation: Project Finance is a personal finance application that shows users the future of their finances based on all the choices and decisions they’re making today. HQ: Sunnyvale, CA. Pretty good dashboard.

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Finovate Fall 2016 Live Blog – Day 1

William Mills

Their technology is basically a card with a built in computer that lets the holder to change a credit card to a different type of credit card, or perhaps even a debit card. Perhaps there is a big bank in Canada that has embraced their technology. Swych’s headquarters are in Plano, Texas with offices in San Francisco, CA.

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