In Retail, Are Rewards Their Own Reward?
PYMNTS
JANUARY 3, 2017
Retail is a dog-eat-dog world, operating at times on the thinnest of margins. Rewards can help lure customers to a brand and keep them there. In a recent survey by Vantiv and Socratic Technologies, across 500 consumers, findings indicated that these buyers held, on average, 2.1 credit cards, 1.3 debit cards and 1.3
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