PYMNTS

JULY 22, 2016

No, the only way you can get your hands on these “exclusive” bad boys is if you follow Warby Parker on Snapchat , where the brand shared a Snapchat story with its followers containing a URL taking users to a page where they could purchase the super-limited edition frames, according to TechCrunch. This is a Snapchat exclusive, after all.)”.

Branding 100

Branding social media Video Retail 100

PYMNTS

SEPTEMBER 5, 2019

Not only that, but the luxury online consignment retailer opened a brick-and-mortar store on New York City’s famed Madison Avenue. Its new store offers a mix of women’s ready-to-wear items, along with jewelry, fine watches, home decor and art pieces. Luxury retail is also getting more social, especially in China.

Retail 123

Retail New York New York City Philadelphia 123

PYMNTS

NOVEMBER 4, 2020

The latest earnings reports from Big Tech giants and social media platforms show that advertising spend is through the roof at present, after basically falling off the roof earlier this year. Even Facebook, with its advertising boycott turning out a boost for other brands in the space, saw its ad revenues jump in the latest quarter.

social media 176

social media New York Report Branding 176

PYMNTS

JANUARY 14, 2021

Nike is suing 589 websites, the owners of 676 social media accounts and more than 100 unidentified companies and individuals for allegedly selling counterfeit versions of its Nike and Converse shoes online. Nike wrote in a lawsuit filed in the U.S. Taking a Hard Line Against Alleged Counterfeits .

Los Angeles 309

Los Angeles social media United States New York 309

PYMNTS

AUGUST 24, 2020

The social media company has indicated that the Access Act, a proposed data portability law, is a first move in the right direction. The social media firm purportedly contravened an Illinois state law via a “Tag Suggestions” functionality that enabled users to identify their friends from photos put on the platform in the past.

social media 152

social media Data Apple Compliance 152

PYMNTS

JULY 15, 2020

They looked at the marketplace and saw an opening for a new kind of spiked seltzer, this one with tequila instead of the malt liquor used in most seltzer brands. The product and marketing plan were locked early in the year. The retail distribution has been limited to a handful of stores in the New York metro area.

Los Angeles 204

Los Angeles New York social media Retail 204

PYMNTS

NOVEMBER 26, 2019

However, the retailer is hoping to see new growth via brick-and-mortar store efforts in the coming months and into the 2020s. For instance, the new Nordstrom New York City store offers several different food and beverage locations, as well as the ability for shoppers to order food and have it delivered to them while they shop.

Retail 131

Retail Online social media United States 131

PYMNTS

AUGUST 6, 2019

A yellow hat will pop up, which represents its brand. Users can ask for business class flights from New York to anywhere next month to receive search results. Alternatively, they can enter a more specific request into the platform — for example, they can ask for a one-way trip from New York to San Francisco on a particular date.

social media 150

social media New York San Francisco Technology 150

PYMNTS

JUNE 2, 2016

Dormify, a dorm decor startup, seems to have cracked the email marketing code for millennials and Gen Z buyers. The New York-based e-tailer has seen a 92-percent increase in revenue from email marketing and has doubled its web conversion rate. ” .

Millennials 100

Millennials Marketing social media Strategy 100

PYMNTS

OCTOBER 10, 2018

BuzzFeed is planning to open a toy store in New York City later this fall. New York Post reported that the store, called “Camp,” will be located in an 11,000-square-foot space in Manhattan’s Flatiron District. In a unique twist, the store’s theme and merchandise will change several times a year.

New York City 116

New York City New York social media Retail 116

South State Correspondent

JULY 24, 2023

Film quality aside, there have been few movies in the history of the World that have done a better job at marketing than Barbie. This article highlights these lessons and applies them to marketing deposits. We will also stipulate that you don’t have $100mm to spend on a marketing budget. Marketing made it so.

Marketing 195

Marketing social media Branding Apple 195

PYMNTS

JUNE 19, 2020

Amazon and Italian luxury brand Maison Valentino filed a lawsuit against a retailer Thursday (June 18), alleging the company sold counterfeit goods as the trade in the so-called “gray market” continues to draw attention. The counterfeits [are] kind of flooding the markets,” he told Federal News Network. “It

social media 181

social media United States Branding National 181

PYMNTS

OCTOBER 12, 2018

News this week surfaced that FAO Schwarz is planning to have a flagship store in New York City once again – this time at Rockefeller Center instead of the Fifth Avenue location where Tom Hanks tapped out “Chopsticks” on a dance-on piano in the 1988 movie “Big.”. In Other Brick and Mortar News. percent stake in Starbucks.

Retail 116

Retail New York City San Francisco New York 116

PYMNTS

MAY 14, 2018

Evine has been launching a flurry of new brands under Rosenblatt’s leadership, transitioning to HD and rebalancing the merchandise mix to focus on more profitable goods. He also made a clear effort to give the brand an update and something of a makeover. We want to be wherever the personalities are,” he added. real estate.

Los Angeles 139

Los Angeles social media New York Video 139

PYMNTS

FEBRUARY 6, 2020

Netflix also said it would not add advertising to its platform to boost revenue, despite seeing continued weakness in the United States market. New York officials, however, recently delivered good news to victims of a magazine scam that Orbital Publishing Group oversaw.

New York 130

New York Oregon social media Trends 130

PYMNTS

DECEMBER 7, 2020

7) as the Ikea brand continues to shift itself to digital, according to published reports. The same trend has been underway for the past decade or so in mass-market publishing. That beats 2 percent for mobile, 1 percent for email, 1 percent for social media and 0.2 Do catalogs work for every brand?

social media 242

social media Retail Branding Course 242

William Mills

FEBRUARY 23, 2017

By now, savvy internet users have likely noticed that after viewing a specific product at a retail website (like Target.com or Amazon), that ads for that specific product seem to follow them when they visit other sites like Facebook or the New York Times. Retargeting advertising is a new, highly-targeted marketing tool.

Branding 46

Branding Fintech social media New York 46

PYMNTS

NOVEMBER 5, 2018

The move will bring 100 popular small businesses and digital brands on Facebook and Instagram into retail stores — just in time for the holiday shopping season. The Market @ Macy’s helps both emerging and established brands reach new audiences by showcasing them in a physical space inside Macy’s. “The

Las Vegas 149

Las Vegas San Antonio Los Angeles San Francisco 149

PYMNTS

JANUARY 28, 2020

Milan, Paris, New York, London and, in recent years, Beijing. billion) fashion industry, as it could shine a spotlight on local brands that often miss international exposure. The term refers to the sudden spike in sales brands tend to see when Markle is publicly photographed in one of their outfits or products.

social media 131

social media Branding New York Course 131

PYMNTS

AUGUST 22, 2018

When one thinks of French beauty brand L’Occitane en Province , high-tech is probably not the first adjective that springs to mind. The Midtown store will offer an area dedicated to social media and a live feed of the company’s U.S. That virtual ride comes with a hand massage using the beauty brands products.

social media 101

social media Branding America Retail 101

PYMNTS

FEBRUARY 7, 2020

StyleSnap’s recommendations draw on a number of factors, including brand, price range and customer reviews. Slyce is working with retail partners to embrace events outside the store and developing new kiosk technology to work within the store. For its part, Mann’s company is moving in several directions. percent from 2019 to 2025.

Branding 151

Branding Retail social media Mobile 151

PYMNTS

APRIL 13, 2016

In an investor presentation in New York this past Monday (April 11), Strategic Marketing Director Stefano Cantino said the brand will also narrow the spread on prices of new products between regions to about 10 percent. “We

social media 100

social media New York Branding Online 100

PYMNTS

NOVEMBER 5, 2018

Retailers from H&M to Zara are also getting onboard with VR and AR, as the market is poised to grow to be worth billions with consumers willing to exploring virtual worlds through their devices. Releasing AR headsets would put the social media giant in direct competition with AR startups like Magic Leap and Thalmic Labs.

social media 152

social media Los Angeles Retail New York City 152

PYMNTS

OCTOBER 10, 2016

Macy’s is going to China — digitally speaking — with the 2017 launch of a Chinese eCommerce portal in the largest eCommerce market in the world. A show during New York Fashion Week attracted about 100,000 Chinese viewers and netted about 150 million posts to Chinese social network Weibo.

social media 100

social media United States New York Branding 100

PYMNTS

SEPTEMBER 13, 2019

Though the vast majority of fine jewelry on Earth is designed to be worn by women, as a product it is often marketed to men. Three-quarters of the shoppers on the site are women buying for themselves, and about three-quarters of those women are millennials who passed the brand name around social media early in the firm’s evolution.

social media 129

social media Branding Millennials New York 129

PYMNTS

NOVEMBER 20, 2018

At the same time, his platform allows fitness trainers to reach consumers and grow their digital brands. Forster noted that there are many talented trainers who might teach classes for other fitness brands or who have trouble scaling their own brands.

Online 108

Online New York City User Experience social media 108

PYMNTS

JULY 30, 2018

The pop-up store , in an era where retail is resetting rapidly all around, has become a popular option for all types of businesses, including eTailers looking to put feelers out into physical commerce without a big commitment, or even physical retailers trying to test-drive an expansion into a new market.

social media 103

social media New York City New York Metro 103

PYMNTS

APRIL 19, 2016

” Retailers have come to recognize the incredible marketing opportunity presented by the multi-weekend music festival in Southern California. “The millennial target isn’t a new target for us, nor is it a customer that’s foreign to us,” Smith said. “We We want to make them even bigger superfans of the brand.

social media 100

social media Millennials San Francisco California 100

PYMNTS

JUNE 15, 2018

Carl Cunow and Nathan Romano saw what they called a “void in the market,” in that there really wasn’t a lot out there for shoppers who were looking for all-day walking shorts, that could double as a pair of swim trunks or gym shorts. . in New York.

Branding 100

Branding social media Trends New York 100

PYMNTS

JANUARY 8, 2018

The total value of the unattended market is expected to grow to $42 billion by the year 2022. People who [had] never had caviar in their life [before] ended up buying it from the machine, filming it and sharing it on social media.”. My collection is industrial, but it’s all handmade in New York,” Aaron said. “I

New York 126

New York Retail social media Branding 126

PYMNTS

AUGUST 8, 2019

Food trucks have been around since the 1970s, when taco trucks began making the rounds in New York City, but didn’t become a national sensation until 2008 when two events coincided in such a way as to make a long extant — but largely niche — subsegment of the restaurant game into a mass market phenomenon. It’s the social aspect.

New York City 134

New York City Cleveland social media National 134

PYMNTS

SEPTEMBER 19, 2018

Model and social media celebrity Chrissy Teigen is, in many ways, the perfect brand partner for Target, as evidenced by her recent review of her new kitchen and cookware lines. In the last four weeks alone, Target has expanded grocery delivery to California, Montana, New York, Pennsylvania and Maine.

Millennials 138

Millennials Montana social media Branding 138

PYMNTS

MARCH 20, 2020

The drop in the stock market has led some banks to run out of big bills as clients reportedly arrived take as much money out of their accounts as they could. The Bank of America at 52nd Street and Park Avenue in New York City, in one case, ran out of $100 bills for a time due to large withdrawal attempts.

Technology 181

Technology Apple New York City social media 181

PYMNTS

JUNE 10, 2019

One of the takeaways from the Platform Economy Playbook is that amidst tech innovations like artificial intelligence (AI) to help personalize clothing selection and speed up delivery and social media-powered commerce, customer service has become a differentiator. Ann Taylor and New York and Company were early participants.

Online 111

Online social media Retail New York 111

PYMNTS

APRIL 4, 2018

Digital orders for local pizzerias is a largely untapped market. With platforms such as Slice, pizzeria owners can compete with the larger players through a mobile-optimized website and tools that enable customers to place orders through social media channels. But many markets outside those areas are underserved.

San Francisco 128

San Francisco Comparison social media Online 128

South State Correspondent

MAY 1, 2024

Honkook Kim and his Gentle Monster Brand is a perfect example. The Banking Innovation Playbook – Step 1: Find a Niche Kim looked at the market and knew he needed traction in at least a single segment where he could create a brand and a following for Gentle Monster. Find the gap in one segment and build success from there.

Innovation 195

Innovation social media Branding Marketing 195

PYMNTS

JULY 31, 2019

Social media was largely considered more friend than foe, most consumers still used passcodes instead of fingerprints to open their mobile devices, and Tom Brady was merely a great athlete instead of the fountain-of-youth demi-god he is today (PYMNTS is based in Boston, so just go with us on that one). Back to 2012.

Industry 110

Industry social media New York City Retail 110