PYMNTS

FEBRUARY 10, 2020

We see consumers try our product, and we see repetition back to the brand in the vast majority of cases. On Facebook , for example, Reynolds does a weekly campaign to show off unusual and creative uses for its products (did you know Reynolds aluminum foil can be used to clean the grill?). Moving On Millennials .

Millennials 181

Millennials Innovation Groups Marketing 181

PYMNTS

SEPTEMBER 30, 2020

Dramatic shifts are underway in the retail sector as it adjusts to consumers’ increasingly digital preferences. These retailers are accustomed to engaging with their customers in brick-and-mortar stores and building long-lasting relationships that lead to brand loyalty. billion this year — almost double last year’s total.

Payments 279

Payments Millennials Retail Trends 279

PYMNTS

JUNE 24, 2019

Retailers are getting smarter about artificial intelligence (AI), and the latest example of that innovative effort comes from Walmart. According to a new report , the retail chain, hoping to reduce checkout theft, is turning to cameras powered by AI, with deployments underway in some 1,000 stores.

Retail 184

Retail Innovation Examples Online 184

PYMNTS

JUNE 2, 2020

The past several months have been largely defined in the retail world by merchants and brands making quick digital pivots to stay afloat in an environment that’s gone from “digital sometimes” to “digital mostly.”. When selling online became the only game in town, retailers across the board got very seriously digital overnight.

Retail 142

Retail Meeting Millennials Branding 142

PYMNTS

FEBRUARY 21, 2020

Instead, Canada Goose went for experiential retail, a strategy that has become more important as consumers want to do things when they buy things. In this case, over 8,000 consumers traveled through “The Journey,” an experiential retail concept in Toronto during the December 2019 holiday shopping season. Experiential Retail Expands.

Retail 141

Retail Miami Millennials social media 141

PYMNTS

AUGUST 31, 2017

Retailers trying to bridge the growing gap between the shopping trends of Baby Boomers, Generation Z and every demographic in between may think they have the different generations figured out, but in some cases, operating on assumptions can lead to missed sales. Millennials. Baby Boomers. was home to 81.3 was home to 81.3

Retail 147

Retail Millennials Study Trends 147

PYMNTS

JUNE 21, 2018

The old model of opening a retail store with merchandise as a main focus of the space may not appeal to today’s consumers – millennials in particular. The Neighborhood Goods store slated to open this fall in Plano, Texas, for example, will have a bar and restaurant in the center of its space.

Millennials 109

Millennials Fort Worth Los Angeles San Francisco 109

PYMNTS

JUNE 29, 2018

That bet could complicate, in a positive way, some of the general ideas out there about the preferences of millennial consumers. The integration of such tools is designed with those millennials in mind, part of the company’s effort to gain more revenue from a new generation of drivers. Not So Much About Tech As Marketing.

Millennials 101

Millennials social media Branding Marketing 101

PYMNTS

OCTOBER 13, 2017

It can’t be easy for a brand that has literally made its name on the notion of brandless-ness, as a pure-play cosmetics supplier. The secret to what brandless offers, according to CEO Tina Sharkey, is the company’s elimination of what she calls the “brand tax.” But Brandless thinks it has a good handle on what customers really want.

Branding 100

Branding Taxes Millennials Retail 100

Perficient

FEBRUARY 18, 2021

I presented on this topic, along with my colleague Scott Albahary – Chief Strategist for Financial Services here at Perficient and Jim Marous – Co-Publisher of The Financial Brand , to approximately 500 financial services industry folks. The approach we took, and you’ll see in the presentation, are real-world examples of digital trends.

Digital Strategies 383

Digital Strategies Strategy Industry Case Study 383

PYMNTS

DECEMBER 12, 2019

The obituary for brick-and-mortar retail has been written many times. Retailers need to seize the moment when shoppers return gifts. Preparing for returns is a best practice; leveraging returns intelligence to inform product development and new customer acquisition strategies is next-practice retail.”. Consumer Trends.

Retail 131

Retail Milwaukee New York City New York 131

PYMNTS

AUGUST 6, 2018

Digitally native brands are trying on a new brick-and-mortar model for size: Instead of opening the doors to cavernous stores, they are opting to create smaller-format locations. In turn, brands such as Indochino can benefit by not having to stock many items. We drive traffic into our showrooms,” Green said. The Omnichannel Advantage.

Branding 119

Branding Examples Retail Comparison 119

PYMNTS

FEBRUARY 27, 2020

In this case, it’s the gap between interest and intent, the chasm that lies between consumer awareness of unattended retail and actually taking the plunge in buying at the kiosk and vending machine. At a high level, according to PYMNTS data , unattended retail is reaching only one-tenth of its potential. Hurdles For Larger Merchants.

Retail 131

Retail Comparison Technology Branding 131

PYMNTS

JANUARY 16, 2020

Convenience is key in the retail sector, especially in eCommerce, where merchants with frustrating or complicated online shopping processes can easily lose customers. Avoiding such an exodus means retailers must be flexible when developing the tools consumers use to make purchases. How Millennials Are Driving BNPL Growth.

Millennials 130

Millennials Mobile Retail Branding 130

PYMNTS

JULY 15, 2020

Consumers were already changing their retail preferences before anyone had heard of COVID-19, let alone had their life utterly upended by it. This vastly accelerated retail realignment presents challenges — and opportunities — for retailers of all kinds, particularly those dealing in luxury goods, Molnar said.

US 206

US Retail Millennials Trends 206

PYMNTS

JANUARY 30, 2020

So-called fast fashion has been a big player in retail for years, but that part of the commerce-and-apparel world is facing some serious challenges. Late last year, for example, fast-fashion pioneer Forever 21 filed for bankruptcy. Retailers Not Giving Up. Chain Woes — and Some Growth. A good third of consumers in the U.S.

Retail 142

Retail New York City New York social media 142

PYMNTS

JUNE 5, 2018

However, for SSENSE (pronounced essence), at its first retail location, the Canadian eCommerce brand turned physical retailer has opted for a slightly different flavor. And it is an idea from which bigger brands are beginning to borrow. SSENSE has a really great mix of high-end, contemporary and emerging designers.

Branding 116

Branding Millennials Retail Online 116

PYMNTS

DECEMBER 30, 2020

This year will not only go down in history as “the year of the pandemic,” but for consumer packaged goods brands, it will also be known as “the year of direct to consumer.”. 1 reason cited involves loyalty to well-known brands. For example, 43.9 For example, D2C channels accounted for 41.1

Branding 257

Branding Millennials Retail social media 257

PYMNTS

MARCH 13, 2020

Recent data shows that while millennial and Generation Z consumer groups certainly consider themselves to be digital shoppers — nearly 86 percent of millennials consider that to be the case, according to one recent report — large percentages of them still head to physical stores on a regular basis to shop.

Strategy 179

Strategy Millennials Retail Mobile 179

Perficient

JANUARY 12, 2021

With the expanded success of ecommerce in the last twelve months, brands have more opportunities than ever to engage in digital channels with their consumers and stand out from the competition. It seems that businesses and customers truly are at a new inflection point with this technology and opportunities are available for brands.

Customer Experience 538

Customer Experience Branding Video Online 538

PYMNTS

MAY 14, 2020

The latest to report, Wine.com – which bills itself as the nation’s leading online wine retailer – earned $165 million in revenue and saw 25 percent growth for fiscal 2020, ending March 31. Revenue from millennials and younger age groups topped $50 million, an increase of 77 percent. out of 10 on “likelihood to recommend.”. “How

Online 164

Online Retail Millennials Analytics 164

PYMNTS

FEBRUARY 7, 2020

The no-interest, no-fee nature of these solutions intrigues consumers — especially the millennial and Generation Z demographics — searching for alternative payment methods that can grant them further flexibility and convenience while shopping. For example, 80 percent of customers for BNPL provider Afterpay made purchases over mobile.

Industry 167

Industry Millennials Retail Mobile 167

PYMNTS

JULY 18, 2016

This newfound cost consciousness is reshaping the retail industry in everything from spurring the rise of fast fashion at the expense of mall “anchor stores,” to the increasing popularity of off-brands or store brands in the supermarket, to the shift in the apparel business, to off-price retail outlets over full-priced department stores.

Branding 100

Branding Retail Study Portland 100

PYMNTS

SEPTEMBER 12, 2016

The rise of eCommerce , the push toward omnichannel shopping platforms, the increasing relevancy of social media on shopping habits and the development of the Internet of Things to plumb every last morsel of data on customers and what they spend money on are all rapidly and drastically altering the face of retail.

Retail 100

Retail Millennials Study social media 100

PYMNTS

DECEMBER 26, 2019

But before we shut the door on 2019, it bears taking a moment to note how much the world of retail has changed in the last year, a fitting capstone on a decade that has seen retail as the American consumer commonly knew it taken to the ground and rebuilt nearly from the foundations. Lesson 1: Think Big . “We

Retail 135

Retail Branding Course Charlotte 135

PYMNTS

JANUARY 29, 2018

Kroger, for example, plans to spend $9 billion over the next three years to modernize, according to the PYMNTS.com Omni Usage Index. Through platforms such as Instagram, for example, grocery brands can promote their products and show what the end results of a successful trip to the supermarket could look like.

Retail 126

Retail social media Examples Marketing 126

PYMNTS

MARCH 4, 2016

How many retail moguls made Forbes ’ The World’s Billionaires List this year? Of the 1,810 billionaires named to the list, 345 of them earned their fortunes (or at least part of them) in retail. If he were to oust Gates, as the Forbes article points out, he would be the first retailer to claim the number one position.

Retail 100

Retail Branding Millennials Examples 100

PYMNTS

AUGUST 31, 2016

How consumers interact and respond to celebrities pitching branded products in China is very different than the way consumers in the U.S. do, but a new study takes a look at how brands are using popular Chinese celebrities as influencers to reach potential customers. A celebrity in China will have relationships with 10 to 20 brands.

Branding 100

Branding Study social media Millennials 100

PYMNTS

APRIL 24, 2017

We laughed out loud at this one when it came out a year ago and said it was just another example of Silicon Valley groupthink. The long-suffering team at American Express has a new headache to handle — losing the love of those millennial customers. these days. Plus Amex keeps losing top talent to other firms.

Millennials 109

Millennials Cards New York Branding 109

PYMNTS

JUNE 22, 2020

Post-2009, millennials demonstrated a clear aversion to financial risk, especially for lifestyle purchases, resulting in a tangible shift away from credit cards. Retail Response Requested. Today, this trend is repeating itself,” Nick Molnar , U.S. There’s a good deal of hope in those numbers, although it might not be immediately clear.

Millennials 151

Millennials Cards Examples Retail 151

PYMNTS

DECEMBER 26, 2018

It has been a busy year in the world of mobile commerce, particularly with retail apps. Below, PYMNTS rounds up the top trends of the year and sheds light on how retailers are tapping into mobile apps to make the shopping experience more convenient and less time consuming for shoppers. Apps As Mobile Ordering Tools.

Retail 136

Retail Mobile Miami Dallas 136

PYMNTS

FEBRUARY 11, 2020

They may spend hours browsing retailers’ online or mobile websites, only to abandon the items placed in their carts — the digital equivalent to window shopping. Cost is a major concern for consumers, especially for millennials and members of Gen Z, who tend to view spending differently than older generations.

Millennials 130

Millennials Retail Mobile Online 130

PYMNTS

OCTOBER 7, 2020

The partnership gives Gucci additional visibility on The RealReal , as luxury brands continue to find a way to jump-start sales during the pandemic. According to the company, Gucci is one of the most in-demand luxury brands with strong growth in resale demand, which is up 19 percent this year. 3 brand Chanel. 3 brand Chanel. “In

Branding 203

Branding Millennials California Data 203

PYMNTS

JUNE 11, 2018

In fact, the now Duchess of Sussex has sold out a few items for the brand, as its items regularly sneak into her wardrobe rotation. A royal celebrity endorsement is, of course, always nice – and certainly a good way to get a brand’s name in print. Pop-up stores. For this launch, Club Monaco is again working with Diptyque Paris.

Retail 101

Retail Los Angeles Branding New York 101

PYMNTS

DECEMBER 10, 2020

It’s also a play to capture TikTok’s Gen Z and millennial audience. This multifunctional platform includes curation tools, allowing social sellers to build inspirational, personal web pages connected to the brand’s website, and a marketing platform where sellers can create optimized, brand-safe social posts that lead to transactions.

social media 257

social media Video Branding Online 257

PYMNTS

APRIL 9, 2019

Retail innovation labs – incubators or tech hubs – aren’t confined to operations run by the likes of Amazon or Walmart. A new lab store from 7-Eleven underscores the innovation wave that is taking place in the convenience store sector of retail – a sector ripe for change, disruption and growth. Innovation Lab Growth.

Innovation 155

Innovation Millennials Dallas Retail 155

PYMNTS

MAY 25, 2018

Hence, the ’69 VW minibus — the right blend of lots of cargo space and a rather eye-catching exterior that matches the beachy, breezy comfortable aesthetic the brand was trying to build. Frequently breaking down or not, the brand managed to spread. The move, however, grew out of an organic need within the brand.

Portland 100

Portland Retail Chicago Branding 100