Perficient

JANUARY 12, 2021

With the expanded success of ecommerce in the last twelve months, brands have more opportunities than ever to engage in digital channels with their consumers and stand out from the competition. It seems that businesses and customers truly are at a new inflection point with this technology and opportunities are available for brands.

Customer Experience 538

Customer Experience Branding Video Online 538

PYMNTS

SEPTEMBER 30, 2020

These retailers are accustomed to engaging with their customers in brick-and-mortar stores and building long-lasting relationships that lead to brand loyalty. Many consumers are shying away from physical stores, however, leaving these high-end merchants scrambling to develop strong online presences. Around The Buy Now, Pay Later World.

Payments 279

Payments Millennials Retail Trends 279

PYMNTS

MAY 14, 2020

Every online wine company that reports sales has noted big spikes during the pandemic. The latest to report, Wine.com – which bills itself as the nation’s leading online wine retailer – earned $165 million in revenue and saw 25 percent growth for fiscal 2020, ending March 31. out of 10 on “likelihood to recommend.”. “The

Online 164

Online Retail Millennials Analytics 164

Perficient

FEBRUARY 18, 2021

I presented on this topic, along with my colleague Scott Albahary – Chief Strategist for Financial Services here at Perficient and Jim Marous – Co-Publisher of The Financial Brand , to approximately 500 financial services industry folks. The approach we took, and you’ll see in the presentation, are real-world examples of digital trends.

Digital Strategies 383

Digital Strategies Strategy Industry Case Study 383

PYMNTS

OCTOBER 13, 2017

It can’t be easy for a brand that has literally made its name on the notion of brandless-ness, as a pure-play cosmetics supplier. The secret to what brandless offers, according to CEO Tina Sharkey, is the company’s elimination of what she calls the “brand tax.” But Brandless thinks it has a good handle on what customers really want.

Branding 100

Branding Taxes Millennials Retail 100

PYMNTS

AUGUST 6, 2018

Digitally native brands are trying on a new brick-and-mortar model for size: Instead of opening the doors to cavernous stores, they are opting to create smaller-format locations. In turn, brands such as Indochino can benefit by not having to stock many items. More broadly, the showrooms are a destination. The Omnichannel Advantage.

Branding 119

Branding Examples Retail Comparison 119

PYMNTS

NOVEMBER 5, 2020

Macy’s, for example, said in early September it’s planning to open a smaller-format Bloomingdale’s department store away from the mall. Consumers are more willing to shop in stores than they were in June, in fact, on one condition: Retailers must allow them to pay using the digital to order online for curbside pickup.”.

Retail 252

Retail Millennials Online Report 252

PYMNTS

OCTOBER 7, 2020

The reCommerce luxury marketplace The RealReal announced a unique partnership this week, linking up with Gucci through the end of the year to launch an online shop featuring used Gucci items and promote a sustainable, circular economy for luxury fashion. It is the most in-demand men’s brand on The RealReal for the third year in a row.

Branding 203

Branding Millennials California Data 203

PYMNTS

FEBRUARY 11, 2019

The youngest of the bridge millennials – those 30- to 40-year-olds who today represent the first generation of connected consumers with spending power – will be having their mid-life crises at the age of 50. Amazon, of course, owns Whole Foods and operates its own branded book stores and convenience stores. The year is 2039.

Online 197

Online Retail Mobile Branding 197

PYMNTS

DECEMBER 10, 2020

It’s also a play to capture TikTok’s Gen Z and millennial audience. This multifunctional platform includes curation tools, allowing social sellers to build inspirational, personal web pages connected to the brand’s website, and a marketing platform where sellers can create optimized, brand-safe social posts that lead to transactions.

social media 257

social media Video Branding Online 257

PYMNTS

JUNE 5, 2018

When most people consider a “buy online, pick up in store” arrangement, they’ve already made the purchase when they arrive to collect their item. However, for SSENSE (pronounced essence), at its first retail location, the Canadian eCommerce brand turned physical retailer has opted for a slightly different flavor.

Branding 116

Branding Millennials Retail Online 116

PYMNTS

FEBRUARY 7, 2020

The no-interest, no-fee nature of these solutions intrigues consumers — especially the millennial and Generation Z demographics — searching for alternative payment methods that can grant them further flexibility and convenience while shopping. For example, 80 percent of customers for BNPL provider Afterpay made purchases over mobile.

Industry 167

Industry Millennials Retail Mobile 167

PYMNTS

SEPTEMBER 9, 2020

“Twenty percent of all consumers rely on visual and social cues to determine which brands to trust when shopping online, looking for sites that are not only visually appealing and easy to use but also ones that offer familiar payment options such as digital wallets,” the report says. eCommerce First Impressions Matter.

Millennials 144

Millennials Branding Groups Online 144

PYMNTS

MARCH 13, 2020

Brick-and-mortar is instead rapidly changing to accommodate the needs of consumers who have come to expect the same speed and convenience from purchasing through online and mobile environments. Another survey found that 81 percent of Gen Z prefers to shop in-stores, for example. Ace Hardware on the Importance of Seamless Omnichannel.

Strategy 179

Strategy Millennials Retail Mobile 179

PYMNTS

DECEMBER 30, 2020

This year will not only go down in history as “the year of the pandemic,” but for consumer packaged goods brands, it will also be known as “the year of direct to consumer.”. 1 reason cited involves loyalty to well-known brands. For example, 43.9 For example, D2C channels accounted for 41.1

Branding 257

Branding Millennials Retail social media 257

PYMNTS

JANUARY 16, 2020

Convenience is key in the retail sector, especially in eCommerce, where merchants with frustrating or complicated online shopping processes can easily lose customers. Millennials have matured financially, but many remain wary of using traditional credit to buy even routine or small-ticket items. How Millennials Are Driving BNPL Growth.

Millennials 130

Millennials Mobile Retail Branding 130

PYMNTS

MARCH 17, 2020

Shopping has always been highly visual , and online shopping is no different. Digital brands lack brick-and-mortar stores’ advantages — customers cannot feel fabric textures or see electronics’ resolution qualities. Shopping online is second nature for most consumers, especially millennials and Gen Z.

Retail 143

Retail Millennials Tools social media 143

PYMNTS

MAY 23, 2019

Millennials, Bridge Millennials and the rapidly up-and-coming Gen Z consumers mostly prefer digital banking as their go-to when they interact. To take a simple example, Chambers noted, a customer who wants to start a YouTube account can do that pretty quickly — in a few minutes. That result, Chambers noted, is just an average.

Online 123

Online Millennials Digital Banking Maine 123

PYMNTS

JULY 18, 2016

This newfound cost consciousness is reshaping the retail industry in everything from spurring the rise of fast fashion at the expense of mall “anchor stores,” to the increasing popularity of off-brands or store brands in the supermarket, to the shift in the apparel business, to off-price retail outlets over full-priced department stores.

Branding 100

Branding Retail Study Portland 100

PYMNTS

JULY 15, 2020

CEO of Afterpay , recently told Karen Webster that consumers — particularly millennials and Generation Z — were already showing distinct preferences for digital commerce and paying with debit cards rather than credit cards. For example, luxury buyers tend to be more affluent and less likely to cut their spending during economic downturns.

US 206

US Retail Millennials Trends 206

PYMNTS

FEBRUARY 13, 2020

” Smith noted that both fuel and healthcare contributed to the strong performance, pointing to integrations with Noventis, Discovery Benefits and Go Fuel Card as examples of its core success. For corporate travel, it has been encouraging partners to focus their offerings on millennials. healthcare business.

Millennials 150

Millennials Examples Cards Groups 150

PYMNTS

FEBRUARY 11, 2020

Consumers have long grown accustomed to online shopping, but familiarity does not necessarily result in increased purchase volumes. They may spend hours browsing retailers’ online or mobile websites, only to abandon the items placed in their carts — the digital equivalent to window shopping. BNPL Solutions and Breathing Room .

Millennials 130

Millennials Retail Mobile Online 130

PYMNTS

DECEMBER 11, 2020

Online lending startup Social Finance (SoFi) is in talks to go public through a sale to blank-check acquisition company. Australian consumers like going to the store more than consumers in other countries, even though they find it less satisfying than shopping online. eBay: Offline Payment Preferences Are Changing Online Habits .

Trends 175

Trends Fraud Millennials Community Bank 175

PYMNTS

MAY 30, 2016

If brick-and-mortar merchants can claim anything sacred from the total encroachment of online retail on its turf, it’s the highest echelon of uber-luxurious commerce. That is, if the current trend toward dollar shopping holds — both in-store and online. billion total. billion total.

Online 100

Online Retail Branding National 100

PYMNTS

OCTOBER 20, 2020

In the Great Reopening: Shifting Preferences edition, for example, we discovered the Digital Shifters —four consumer personas forged by the COVID-19 episode — and what’s likely to be their lasting impact on spending, and the near-term prospects of a true economic recovery. percent bought new retail product brands.”.

Maine 221

Maine Retail Branding Study 221

PYMNTS

AUGUST 13, 2019

Today, it’s about subscriptions and access to titles and content, he said, a baseline that provides lots of opportunities to grow revenue by monetizing in-game purchases and selling expansion packs or specialized equipment, accessories and even branded clothing. Striking a New Strategic Path. But that is going away fast, noted Burkhart. “[For

Online 155

Online Video Fraud Examples 155

PYMNTS

JUNE 2, 2020

The past several months have been largely defined in the retail world by merchants and brands making quick digital pivots to stay afloat in an environment that’s gone from “digital sometimes” to “digital mostly.”. When selling online became the only game in town, retailers across the board got very seriously digital overnight. “It

Retail 142

Retail Meeting Millennials Branding 142

PYMNTS

JUNE 24, 2019

Retailers are getting smarter about artificial intelligence (AI), and the latest example of that innovative effort comes from Walmart. Those services include visual searches, hyper-personalization and seamless omnichannel functionality — all to weave together online and brick-and-mortar to enhance the consumer experience.

Retail 184

Retail Innovation Examples Online 184

PYMNTS

JANUARY 8, 2021

Thirty-seven percent of new homebuyers now anticipate that closing will take between three and 15 days, for example — but the ongoing pandemic has only stretched out the average time it takes to complete these sales. It is therefore important for retailers to examine how they are offering such payments to maintain customers’ attention.

Lending 163

Lending Examples Tools Meeting 163

PYMNTS

OCTOBER 23, 2017

Aiming to go after the urban millennial crowd, Jet.com , the online retailer owned by Walmart , has launched a private label business called Uniquely J. The company is focusing on sustainability, with its products geared to attract urban millennials and younger consumers. Citing Liza Landsman, president of Jet.com.,

Millennials 100

Millennials Branding Retail Examples 100

PYMNTS

FEBRUARY 23, 2018

Taco Bell is living más as it pulls ahead of Burger King as the fourth-largest quick-service restaurant (QSR) brand with new delivery options and, yes, nacho fries. billion in domestic sales — To expand its delivery reach, Taco Bell — along with KFC — has recently tapped Grubhub to provide delivery and online ordering. Taco Bell’s $9.8

Online 101

Online US Payments Mobile 101

PYMNTS

JANUARY 17, 2018

When the iconic Great Atlantic & Pacific Tea Company (A&P) was looking to brand its bulk Brazilian coffee in 1919, it asked consumers when they drank coffee. so the A&P decided to name its house brand of coffee Eight O’Clock. As JCPenney grew, so did its private brands. Their answer was 8:00 A.M. and 8:00 P.M.,

Branding 119

Branding Millennials Retail Strategy 119

PYMNTS

NOVEMBER 2, 2020

consumer seems happy to test the waters — and none more so than the coveted bridge millennials. According to PYMNTS survey data, nearly three times as many bridge millennials are Amazon Prime members as Walmart+ members. But three in 10 bridge millennials already report having both, just a month in. Those are the 47 million U.S.

Millennials 246

Millennials Retail Online Report 246

PYMNTS

DECEMBER 30, 2019

According to Down Detector , an online platform tracking website issues, Venmo’s problems increased in the late morning and continued into the early afternoon. Venmo … offers an example of P2P expansion,” PYMNTS said in its annual How We Will Pay study. Popular financial app Venmo briefly went down for a few hours on Monday (Dec.

Millennials 130

Millennials Cards Study Software 130

PYMNTS

AUGUST 31, 2017

Some 84 percent of shoppers in this category desire an in-store experience, and Colloquy found boomers to be the sole generation that doesn’t place a high premium on purchasing the brands from their youthful days. For example, baby boomers are likely to visit the websites of QVC or Macy’s , since they are familiar with those sellers.

Retail 147

Retail Millennials Study Trends 147

PYMNTS

MARCH 19, 2018

The company maintains a collection of a few thousand timepieces from more than 30 brands, and members can experiment with different styles without having to make a long-term commitment to a particular watch. Some people lease cars, for example, so they’re not stuck with one vehicle for many years. The Market and Millennials.

Millennials 146

Millennials social media Retail Maine 146

PYMNTS

DECEMBER 4, 2018

Take, for example, Uber’s recently announced four-tier loyalty program tied to Uber POOL and Uber Eats, which will eventually extend to bikes and scooters. The Millennials Cometh. We are talking here, of course, about millennials. with the condition that you make three stops before finding your way to the final destination.

Payments 191

Payments Millennials Cards Course 191