PYMNTS

FEBRUARY 26, 2019

Major retailers are pitching premium baby care products at a less-than-premium price tag with the help of exclusive brands: Walmart is offering Hello Bello exclusively at its stores and its website (and that of the brand). It is also reportedly the inaugural brand rolled out under a platform called Launched.LA.,

Branding 129

Branding Marketing Retail Detroit 129

PYMNTS

SEPTEMBER 14, 2018

Cashierless stores aren’t just for mega retailers like Amazon to sell prepared food from their kitchens or products from other producers: Beverage brands, among other companies, are getting into the action and choosing this checkout experience for stores that showcase their own products IRL (“in real life”) as a marketing tool.

Branding 139

Branding Marketing San Francisco Seattle 139

Bank Innovation

AUGUST 29, 2019

New York City commuters this week will have their first exposure to European banking brand N26 through ads posted on subway cars. The Berlin-based company launched its mobile banking product to U.S.

New York City 210

New York City New York Marketing US 210

Perficient

AUGUST 31, 2020

Leverage Graphics to Showcase Your Digital Brand. Using visual media, like graphics, gifs, and infographics help publicize your brand, grow your online following, and even influence whether or not you make the sale. Useful on so many platforms, pictures are an integral part of communicating your brand to the right audience.

Branding 520

Branding Guidelines social media Exercises 520

PYMNTS

NOVEMBER 2, 2020

In today’s top news, Inspire Brands is buying Dunkin’ for $11.3 That Its Brands Can Run on Dunkin’. After speculations last week, private equity-backed Inspire Brands will buy Dunkin' and bring it private for $11.3 After speculations last week, private equity-backed Inspire Brands will buy Dunkin' and bring it private for $11.3

Branding 131

Branding US Payments United States 131

South State Correspondent

JULY 19, 2023

If you are looking to see the future of how banks will utilize artificial intelligence (AI), look no further than marketing. Even if you are not a bank marketer, this article is worth a read to understand AI’s capabilities. Bank marketing AI is ground zero to showcase the transformation that is already taking place.

Marketing 195

Marketing Training Video Tools 195

PYMNTS

SEPTEMBER 11, 2019

CBD products may be “everywhere,” Green Growth Brands CEO Peter Horvath told PYMNTS, but knowing what one is getting, how it was made and whether or not one is even allowed to have it pose more complex questions in a market like the U.S. Which is why, Horvath noted, the company found itself expanding into the U.S. Probably not.

Marketing 124

Marketing US Branding Retail 124

PYMNTS

NOVEMBER 7, 2018

There are many, many retailers and brands trying to outfit the world, and standing out in the crowd is difficult. The brand became the first to launch a website for U.S. This is a dream we’ve been working on for two years,” said independent Cuban designer and company founder Idania del Río. We’re super-happy. With its U.S.

Marketing 198

Marketing US United States South Carolina 198

PYMNTS

JULY 24, 2020

a lifestyle brand that offers apparel, accessories and fragrances as well as spirits and hand-rolled cigars. Williform , founder and CEO of the three-year-old Atlanta-based company. . “I Registering And Extending Brand Appeal . This growth is creating opportunities for numerous retailers, including BlackCool & Co. ,

Branding 187

Branding Los Angeles Atlanta New York City 187

PYMNTS

AUGUST 8, 2019

The company will partner with top fashion and beauty brands and retailers for the event, which offers its two million U.S. market just over a year ago and is now signed with over 6,500 U.S. Customers can shop a record amount of amazing deals from the most loved fashion and beauty brands. fashion and beauty industry.

Branding 117

Branding US Retail Millennials 117

PYMNTS

DECEMBER 28, 2020

Direct-to-consumer (D2C) brands came in two flavors during 2020. The second flavor were the brands that had seen traction before the pandemic and flourished during it with innovative marketing, fresh business models and cool packaging. When those markets sparked a fan base and reorders, the company was born.

Branding 162

Branding Retail Philadelphia Marketing 162

PYMNTS

FEBRUARY 20, 2020

But you might be forgiven for a big longing for the industry’s prodigal son: Toys R Us. Because Toys R Us is back. That unburdens Toys R Us from shipping, marketing and fulfillment costs. No one expects Toys R Us to steal its market share back from Walmart, Target and Amazon.

US 156

US Industry Branding Millennials 156

PYMNTS

OCTOBER 3, 2018

Amazon is now promoting its own products inside the listings of competitive brands. According to CNBC , some users searching for various products in beauty, health and household and baby items have reported seeing the link “Similar item from Our Brands” show up at the bottom of the listing.

Branding 148

Branding Trends Report US 148

Perficient

MARCH 1, 2021

Digital marketing has been part of marketing programs for decades. award-winning Here’s Why digital marketing video series, Eric Enge gives some retrospective on the history of digital marketing and SEO and shares lessons that can be applied to today’s digital marketing strategy. ? In this episode of the?award-winning

Marketing 309

Marketing Study Video Phoenix 309

BankBazaar

MAY 7, 2024

BankBazaar.com, India’s leading fintech co-branded Credit Card platform and online platform for free Credit Score, marks its third consecutive year of fast and sustainable growth, with an unaudited operating revenue of Rs.215 Strong bank partnerships have significantly bolstered BankBazaar’s position in the market. 215 Crore in FY24.

Branding 78

Branding Cards Fintech Leadership 78

Perficient

SEPTEMBER 8, 2020

Use Gifs to Increase Your Marketing Efforts. For our second installment of the Visual Storytelling series, let’s examine how creating and using gifs can enhance your message and impact your marketing strategy. The Rise of Gifs in Social Marketing. Adding Gifs to Your Brand Strategy. How to Pronounce Gif.

social media 348

social media Branding Video Marketing 348

PYMNTS

MAY 18, 2018

There is no shortage of direct-to-consumer mattress brands as mattress sales move from brick-and-mortar retail to eCommerce. One brand, though, saw a market opportunity as brands like Casper and Leesa took off. But the brands currently on the market were a useful learning experience for Nectar.

Branding 128

Branding Retail Strategy Mobile 128

PYMNTS

DECEMBER 22, 2020

The automotive market continues to fire on all cylinders despite the pandemic as online and offline sales have either remained flat or trending up for Q3. The latest case for its resiliency comes from CarMax, announcing Q3 earnings on Tuesday (Dec 22) that showed solid sales as the company gears up for a push into the digital-first economy.

Marketing 165

Marketing Online Trends Branding 165

PYMNTS

FEBRUARY 10, 2020

Amazon holds the dominant edge in the market for smart speakers, as about 70 percent of people in the U.S. who use the devices are using an Amazon Echo, according to a report Monday (Feb. Some will be going with other speaker brands — there was 31.7 percent of users who said they’ll be using a Google device.

Marketing 132

Marketing Google US Branding 132

PYMNTS

SEPTEMBER 20, 2019

A cannabis consumer goods and marketing holding company led by PRØHBTD CEO and Founder Drake Sutton-Shearer has launched with $25 million in funding, according to a Sept. and music-driven flower brand Heavy Grass. and music-driven flower brand Heavy Grass. 20 press release.

Company 116

Company Branding Dallas Capital 116

PYMNTS

JUNE 2, 2020

Zip Co Ltd, the Australian buy now, pay later (BNPL) company, is acquiring rival QuadPay , the New York-based payment installment platform, the firms announced on Tuesday (June 2). The deal creates a $1 billion global payments company with more than 3.5 competitors in the booming consumer finance market.

Marketing 130

Marketing US New York Cards 130

PYMNTS

APRIL 9, 2018

On Monday (April 9), American Express unveiled a new global brand platform and marketing campaign dubbed “Powerful Backing: Don’t Do Business / Don’t Live Life Without It.”. While we have always been known as a relationship company, many people have considered us as only a consumer brand.

Branding 129

Branding San Francisco Chicago Study 129

Perficient

SEPTEMBER 29, 2020

In August, we surveyed 154 marketing executives to find out what they think is likely to happen this holiday season and how they’re preparing for it. I’m the Principal for the Digital Marketing Solutions Business Unit here at Perficient. I think you’ve helped us and our clients really jump some great hurdles.

Marketing 294

Marketing Branding Data Industry 294

PYMNTS

JULY 28, 2020

While eBay’s second quarter results were stellar, the event was more notable for the unveiling of new CEO Jamie Iannone ’s vision for the company. By the numbers, the pandemic-driven digital shift has been good for the company, as revenue for the quarter was $2.9 billion, up 18 percent over 2019.

Company 227

Company Operations Mobile Capital 227

PYMNTS

OCTOBER 8, 2020

“We started by aggregating suppliers — this was relatively easy because there was an intrinsic value for suppliers to display their brands online, specially, for those that didn’t have an online presence before joining us,” Pham told PYMNTS. Subsequent markets will include Poland and Slovakia.

Online 195

Online Retail Marketing System 195

PYMNTS

JANUARY 26, 2020

The software-driven platform Life House said the investment will support its growth into new markets and its drive for profitability by 2021. Among the fastest-growing hotel brands, Life House has over 800 beds and 25 hotels that are expected to be operational by early next year. .

Branding 130

Branding Software Operations Capital 130

PYMNTS

JULY 19, 2019

The parent of the Toys R Us brand, Tru Kids , plans to bring stores under the legendary name to the United States for the 2019 holiday season. The locations will also include interactive components with new activities and events with brand stations. In Other Brick-and-Mortar News.

Retail 150

Retail US New York United States 150

PYMNTS

FEBRUARY 12, 2019

Even with the liquidation of Toys R Us operations in the U.S., Now, the company is looking to restart the brand in places such as the U.S. consumers can engage with Toys ‘R’ Us and Babies ‘R’ Us again this holiday season.” consumers can engage with Toys ‘R’ Us and Babies ‘R’ Us again this holiday season.”

US 104

US Retail Regional Branding 104

Perficient

AUGUST 10, 2020

Large brands usually have a great offline presence. Would these large brands need to do SEO? Here’s Why digital marketing video series, Eric Enge and John Dietrich explain how SEO is different for larger brands and what the keys to success are. ? ? ?. That’s the type of company we’re talking about.

Video 517

Video Branding Tools Google 517

PYMNTS

FEBRUARY 8, 2019

When the brand is a well-known luxury provider like Dolce Gabbana, it can charge whatever it wants for a T-shirt, since the customer is arguably not purchasing the shirt so much as the cache of the logo on it. And Raf noted, for the founders, it was important that their brand felt good to wear in ways that went beyond the physical.

Branding 124

Branding Los Angeles Community Millennials 124

PYMNTS

MARCH 26, 2019

In a blog post , Dynamic Yield Chief Executive Liad Agmon said the company will play a critical role in transforming McDonald’s with digital technology so that it can improve customer service. Its technology helps companies build customer profiles, launch and optimize personalization campaigns and automate decision making for customers.

Company 152

Company Branding Study Technology 152

PYMNTS

APRIL 15, 2020

Companies that do business in the furniture space have to deal with some serious competition. That competition has also extended to high-end furniture market, which is starting to show some new activity with Crate & Barrell, CB2, West Elm and now a direct-to-consumer (D2C) Canadian brand called Article gaining momentum.

Marketing 141

Marketing Los Angeles Branding Customer Experience 141

PYMNTS

APRIL 9, 2019

Take Perennial , which Co-founder and Co-CEO Sara Bonham described to PYMNTS as a progressive health company that is creating foods and beverages for consumers age 50 and older “by leveraging the endless kind of power of plant-based input.”. On Perennial’s website, the company seeks to make its brand purpose front and center.

Branding 156

Branding San Francisco Innovation Groups 156

PYMNTS

MAY 11, 2018

In the case of the massive Toys R Us bankruptcy, children’s apparel retailer The Children’s Place could end up unexpectedly on the winner’s list. In particular, the hole in the market coincides with the brand’s launch of a new line of infant products, Bundles Baby Place.

US 100

US Branding Retail Marketing 100

PYMNTS

FEBRUARY 17, 2020

Matt Taylor, co-founder and CEO of running apparel brand Tracksmith has found himself and his company a little slice of Boston’s running history. Taylor said marketing activities reflect his current scale as a small D2C brand. Yes, we will draw a crowd at the store. For now, Tracksmith is riding an athleisure wave. “We

Boston 175

Boston Marketing Training Branding 175

PYMNTS

JANUARY 20, 2020

Never underestimate the value of the “Contact Us” form that every merchant and service provider places somewhere on its website — because no one knows who is going to end up on the other side of it. An endorsement from the Kardashian media empire is a big deal for any up-and-coming brand.

US 157

US Millennials Retail Payments 157

PYMNTS

JULY 10, 2019

We find the most effective solutions to prevent counterfeit are based on partnerships that combine Amazon’s technology innovation with the sophisticated knowledge and capabilities of brands,” said Dharmesh Mehta, vice president, Amazon Customer Trust and Partner Support. “We Participation in the program has been good but not all-encompassing.

Tools 128

Tools Marketing Branding United States 128