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Bank Brand Value: Calculated!

Jeff For Banks

I ask and ask and ask: what does brand get you? Forbes calculated brand value in their " World's Most Valuable Brands " by taking anything that a company achieves over an 8% return on equity. Driving ROE higher, but hardly due to its brand. A superior brand usually would command superior price points. i.e. brand.

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The 2023 GonzoBanker Awards

Gonzobanker

Not the financial industry’s “Troublemakers ” – those regional and community banks, credit unions and supporting fintech entrepreneurs who continue to engage customers and communities and find niches that keep the grassroots of our country’s financial system alive and kicking. We are in awe. Seriously in awe.

Fintech 195
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2021 GonzoBanker Awards

Gonzobanker

This is an innovation-seeking franchise that has built a solid brand and never got over its skis in execution. Goes to Eric Sprink, Coastal Community Bank , Everett, Wash. Lifetime Leadership Achievement Awards. Randy Stevens , CEO , First Farmers and Merchants Bank , Nashville TN. The Bank That Gets Fintech.

Fintech 147
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The 2019 GonzoBanker Awards

Gonzobanker

Mark Turner, Executive Chairman of the Board, WSFS Bank – We have to give the nod to an early 2019 retirement of Turner, who had one hell of a run in 12 years at the helm of a great community and wealth bank. It was always clear how much Jones loves his credit union, his team and his community. Credit Union Lifetime Achievement Awards.

Idaho 148