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Shaping the Message

Independent Banker

β€œIt’s becoming more and more important for community banks to emphasize that they have the same products and services as large banks.” Eric Morse, Needham Bank. Eric Morse counters megabanks through judicious marketing and branding. billion-asset community bank in Needham, Mass. Backing the message.

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The 2019 GonzoBanker Awards

Gonzobanker

Bank Acquisition of the Year. picks up Bancorp of New Jersey, Inc. A slam dunk in market acquisition of a bank with the same core system and eight of nine Bancorp branches within walking distance of ConnectOne branches. The Branding Name-Thud Award – Goes to BB&T + Suntrust becoming Truist. Well done, sir!

Idaho 148
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The 2022 GonzoBanker Awards

Gonzobanker

Hats off to Thomas Shara at Lakeland and Tony Labozzetta of Provident for architecting the new $25 billion super-community bank in New Jersey. Let’s see how this new scale allows for big investments in future innovation. Goes to New England Federal Credit Union and Vermont State Credit Union.

Community 216