L’Oréal, Instagram Lead Late-Year Social Commerce Push
PYMNTS
DECEMBER 10, 2020
“So it’s no surprise that Instagram is making moves to replicate TikTok’s most popular features — especially in areas where TikTok hasn’t already amassed a strong foothold, like Brazil,” says social media fan site Later. “In In practice, that means turning customers into influencers via a social selling technology platform.
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