PYMNTS

JUNE 11, 2019

Amazon is officially the world’s most valuable brand, valued at $315.5 Amazon is up 52 percent from last year, noted a report by CNBC. The rankings were released on Tuesday (June 11) and come via the BrandZ Top 100 Most Valuable Global Brand ranking 2019, which is put together by the WPP research agency Kantar.

Branding 139

Branding Google Apple Regional 139

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JANUARY 28, 2019

Amazon wants to get more exclusive — and it wants other companies to help with that effort by developing product lines meant to be sold only via the eCommerce operator. That move comes as Amazon has had trouble wooing some direct-to-consumer brands. Brand Resistance.

Branding 145

Branding Retail Course Seattle 145

PYMNTS

OCTOBER 3, 2018

Amazon is now promoting its own products inside the listings of competitive brands. According to CNBC , some users searching for various products in beauty, health and household and baby items have reported seeing the link “Similar item from Our Brands” show up at the bottom of the listing.

Branding 148

Branding Trends Report US 148

PYMNTS

OCTOBER 26, 2018

To offer a new brand of medical devices to consumers, Arcadia Group is working with Amazon to sell products like glucose monitors and blood pressure cuffs under the Amazon-exclusive Choice name. The effort was started by Arcadia, though Amazon is becoming more interested in offerings around health, CNBC reported.

Branding 134

Branding Groups Retail Report 134

PYMNTS

DECEMBER 18, 2018

Williams-Sonoma, a retail outlet that sells kitchenware and furnishings, has sued Amazon over a chair that is “strikingly similar” to the company’s West Elm brand, according to a report by Bloomberg. Amazon’s version of the chair , which can no longer be found on the site, is an orb chair that is round with a hole in the back.

Branding 140

Branding San Francisco Apple Retail 140

PYMNTS

SEPTEMBER 9, 2020

But the challenge for retailers now is deciding what to do next, Amazon Pay Chief Marketing Officer Kelly Wenzel told Karen Webster in a recent conversation. Wenzel said that when Amazon surveys customers, trust is the critical element to actually making a sale happen — more than price or selection, and cutting across all demographic groups.

Branding 220

Branding Online Retail social media 220

PYMNTS

FEBRUARY 28, 2019

Amazon is adopting a new approach to fighting counterfeits on its platform, announcing on Thursday (Feb. The new program, which the eCommerce giant laid out in a blog post , empowers brands to bring counterfeits to zero on Amazon properties. 28) the launch of Project Zero.

Branding 116

Branding Tools Report Data 116

PYMNTS

FEBRUARY 6, 2019

Tesla, the maker of green automobiles, is trying to get its branded merchandise to more consumers, reportedly by launching a store on Amazon. The outlet was alerted to the Amazon store by a tipster. The outlet was alerted to the Amazon store by a tipster.

Branding 134

Branding Conference Report US 134

PYMNTS

DECEMBER 15, 2020

While apparel sales have been uneven in 2020, as consumers have shown a greater preference for comfy loungewear to haute couture, Amazon’s battle to enter and drive the segment has continued apace. Currently, Amazon is forecast to bring in $7.5 The experience works on the web and inside the Amazon app and comes with a $25 price tag.

Data 279

Data Examples Branding Course 279

Payments Source

DECEMBER 15, 2020

Amazon-owned PayFort has changed its name to Amazon Payment Services and will offer installment payments to the markets it serves in the Middle East and North Africa.

Branding 130

Branding Payments Marketing Lending 130

PYMNTS

AUGUST 16, 2019

Online retail giant Amazon will start labeling certain products “Top Brands” in a pilot that will attempt to give big names the type of favorable positioning they get at physical retailers, Bloomberg reported on Friday (Aug. Brands won’t have to pay for the designation, an Amazon spokeswoman told the news outlet.

Branding 108

Branding Retail Online Report 108

PYMNTS

SEPTEMBER 14, 2020

"The Amazon experience" is now a worn-out catchphrase in the world of B2B eCommerce. As more manufacturers and other sellers migrate their sales strategies online, they're seeking to please online shoppers the same way Amazon has done for individual consumers. For brands and their manufacturers, Amazon can be a powerful influence.

Branding 269

Branding Online Meeting Strategy 269

Perficient

FEBRUARY 24, 2021

In a world where retail has changed and consumers remain at home, how do brands reimagine the task of getting products to customers? podcast , we interview Jon Bostock, best-selling author, innovator, co-founder and CEO of Truman’s and learn how brands that innovate will win in a rapidly changing digital-first economy.

Branding 441

Branding Case Study Digital Strategies Strategy 441

PYMNTS

MARCH 20, 2019

To offer solutions for various skin types, Amazon unveiled a line of skincare products called Belei that come in post-consumer recycled resin bottles. Amazon.com Head of Beauty for Private Brands Kara Trousdale said in the announcement, “Our goal is to help customers spend less time and money searching for the right skincare solutions.”

Branding 109

Branding Retail Survey Report 109

PYMNTS

JULY 28, 2020

Many are currently selling already on Amazon , but they want to go direct to customers and develop channels outside of Amazon. Brands that are either expanding existing DTC operations or have only sold through a marketplace can use channels like Amazon without creating potential conflicts in their path to selling directly to consumers.

Branding 215

Branding Retail Examples Maine 215

PYMNTS

MAY 15, 2020

Amazon has filed suit against two companies that are allegedly operating a global tech support scheme targeting Alexa users, CNN reported. In court documents, Amazon argues the companies developed a fraudulent technical support platform to trick customers seeking to set up Alexa-enabled Echo smart speakers at home with faux Amazon apps.

Seattle 241

Seattle Washington Software Branding 241

PYMNTS

SEPTEMBER 18, 2020

As it aims to develop an online shopping portfolio, Boosted Commerce said it has notched $87 million in investment and has purchased six Amazon fulfillment (FBA) firms. The company intends to "acquire and develop" 100 online shopping consumer packaged brands in the four years to come, according to an announcement.

Branding 213

Branding Online Lending Retail 213

PYMNTS

NOVEMBER 13, 2019

Nike announced that it is parting ways with Amazon and will no longer sell its products on the eCommerce marketplace, ending a pilot program that began in 2017, The Wall Street Journal (WSJ) reported on Tuesday (Nov. For many years, Nike opted out of an Amazon partnership due to concerns that it would weaken the brand.

Branding 204

Branding Retail Company Report 204

PYMNTS

SEPTEMBER 9, 2020

Bringing a brand directly to consumers over digital channels was an option to consider in the pre-pandemic world — but the question for brands today in our radically digitized world is not if, but when, according to sticky.io They have to optimize every touchpoint that the customer has with their brand.”.

Branding 230

Branding Online Retail Data 230

PYMNTS

NOVEMBER 19, 2020

Venture capital cash has been flowing this year to companies that plan to buy up sellers on Amazon and help them grow. In particular, such deals have targeted companies in the Fulfillment by Amazon program, in which the eCommerce giant warehouses a company’s products and then takes care of packing, shipping and providing customer service.

Capital 281

Capital Marketing Branding Groups 281

PYMNTS

AUGUST 13, 2020

Amazon ’s reputation rests on providing consumers with almost anything they could want in one place — quickly — and with just a few clicks. This means consumers who flocked online due to the pandemic were in certain instances more likely to use D2C channels than marketplaces like Amazon. percent bought new retail product brands.

Branding 245

Branding Data Study Survey 245

PYMNTS

SEPTEMBER 29, 2020

Amazon is introducing a new $4.99 Personal Shopper by Prime Wardrobe works where an Amazon stylist selects an assortment of items matching each customer's preferences and fit. Amazon says the selections will include less than 1 percent of its brands. Home try-on with Prime Wardrobe is available in the U.S.,

Branding 205

Branding Innovation Report Retail 205

PYMNTS

AUGUST 5, 2020

Thrasio has taken its Amazon-centric business model to a high level at high-speed, snapping up some of the marketplace’s hottest sellers and creating a company that one of its investors says is “revolutionizing eCommerce.”. . To date, Thrasio has acquired more than 50 Amazon businesses, including 17 in Q2.

America 336

America Marketing Operations Retail 336

PYMNTS

NOVEMBER 16, 2020

Germany's Razor Group , which works to acquire and scale Amazon brands, has raised 25 million euros (about $26.7 The money will be used mostly to take over profitable Amazon companies, with growth forecasts having increased "significantly" with the new financing, according to Co-Founder Tushar Ahluwalia , per the report.

Groups 235

Groups Report Marketing Capital 235

PYMNTS

OCTOBER 21, 2020

Amazon has launched a new program to gain information about users' purchasing activity beyond on its own website, a post from the eCommerce giant states, through monetary incentives. Named the Amazon Shopper Panel, it will pay users in exchange for the data and answering some short surveys.

Data 207

Data Survey Retail Regulation 207

PYMNTS

NOVEMBER 5, 2020

It seems you can buy pretty much anything you want on Amazon these days. Perch buys what were once mom-and-pop operations selling good through Fulfillment by Amazon and takes them to the next level. Bell said there are currently about 8 million sellers on Amazon — two-thirds of which aren’t very active. That leaves about 2.5

Branding 254

Branding US Operations Marketing 254

PYMNTS

SEPTEMBER 14, 2020

There are more than a few mind-blowing stats about Amazon , most of them having to do with its 44 percent of the eCommerce market, or maybe the $88.9 But not so much is known about the world of Amazon sellers. Here, too, the numbers are staggering: Amazon has more than 2.3 million sellers currently active on its marketplace.

Capital 214

Capital Long Beach Branding Guidelines 214

PYMNTS

JULY 3, 2019

With this year’s Prime Day approaching, Amazon is reportedly charging “additional funding” to some brands in the grocery space during Prime Day in the event that sales of their promotional items cause a loss for the eCommerce retailer. Last year, Amazon raked in $4.2

Branding 108

Branding Retail Report Security 108

PYMNTS

NOVEMBER 17, 2020

Amazon is going all-in with its pharmacy vertical, launching a separate storefront with two-day prescription delivery for Prime members. “As Amazon Pharmacy enables customers to complete a pharmacy transaction from their smartphone or desktop. In January, Amazon filed a trademark for Amazon Pharmacy in Australia, Canada and the U.K.

Branding 198

Branding Online Industry Payments 198

PYMNTS

FEBRUARY 25, 2020

While the concept of a brand having a “voice” is not a terribly new idea, before this month it was more metaphorical and mostly a synonym for “style.” As of a few weeks ago, however, Amazon announced that Polly is now taking its offering up a level, and allowing brands the opportunity to customize text-to-speech voices for their Alexa skills.

Branding 161

Branding Google National Study 161

PYMNTS

AUGUST 14, 2020

Amazon India has added an online pharmacy to its offerings in Bengaluru, one of the nation’s largest cities with a population of nearly 12 million. As a part of our commitment to fulfill the needs of customers, we are launching Amazon Pharmacy in Bengaluru.” an Amazon spokesperson has said in published reports.

Online 194

Online Report Meeting Marketing 194

PYMNTS

AUGUST 31, 2016

In an attempt to try and stop “brand gating” practices on its marketplace, Amazon has devised a policy of charging third-party merchants a one-time fee of $1,500, with an eye toward deterring counterfeiters and less-reputable merchants from its marketplace. . 2017 for fears of that very reason, according to Retail Dive.

Branding 101

Branding Policies Retail 101

PYMNTS

NOVEMBER 25, 2020

To help small companies safeguard their brands and tackle counterfeits, Amazon has rolled out Intellectual Property Accelerator (IP Accelerator) in Germany, France, Spain, Italy, the United Kingdom and the Netherlands. IP Accelerator is available to every brand selling in the eCommerce retailer’s stores. 25) announcement.

United States 170

United States Branding National Security 170

PYMNTS

JANUARY 17, 2020

Amazon’s relationships with big brands on their platform is looking quite a bit less healthy than it once was, while Walmart has seen grocery services lose some ground in terms of consumer appreciation, according to a recently released ranking. Big News of the Week: Another Big Brand Break-Up. Another one bites the dust.

Branding 139

Branding Retail Meeting Report 139

PYMNTS

SEPTEMBER 15, 2020

While it has been widely touted as a hedge against Amazon Prime’s runaway growth, when the two programs are stacked side by side, something doesn’t add up. A quick thumbnail sketch shows such inequities between the two programs that it’s worth revisiting whether Walmart+ is really an Amazon prime competitor at all.

Branding 151

Branding Retail Online Video 151

PYMNTS

JANUARY 8, 2020

Amazon is planning to launch a luxury fashion platform in the first half of this year, according to reports. This isn’t Amazon’s first attempt at breaking into the luxury fashion market – the retail giant originally started trying in 2012, but was not successful. Part of the problem the eCommerce brand’s image.

Arizona 133

Arizona Branding Maine America 133

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OCTOBER 22, 2020

Seattle-based Amazon has hooked up with a small business to sue 11 individuals, alleging that they counterfeited J.L. A press release said the defendants violated Amazon’s sales policies and the law while infringing upon Childress’ intellectual property rights. The companies said that “J.L.

Seattle 145

Seattle Branding Washington California 145