Remove blockchain Remove Innovation Remove Marketing Strategies Remove social media
article thumbnail

Personalized Marketing: What Banking Customers Really Want

Perficient

blockchain​, digital wallets​, money center banks​, emerging payment solutions, digital lending​, economic turmoil​, and fintech disintermediation). They want to have meaningful relationships with technology partners who will bring innovative ideas and proven experience to the table.

Marketing 294
article thumbnail

10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Bank Marketing Lesson 9: Goal Setting – A Common Theme. Many sessions discussed the importance of setting clear goals for any marketing effort, such as the talk by Jessica Reese (graphical notes below), the Social Media Manager for Arvest Bank (AR, $27B). The audience learned from these banks’ mistakes and successes.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

FinovateSpring 2016 Live Blog – Day 2

William Mills

Use the blockchain to manage identity, that’s one of the aims of DigiByte. DigiByte is looking at video games, and have created a “gaming wallet” based on blockchain tech. ^SR. We are now talking Blockchain – the hottest tech platform in years. We are now talking Blockchain – the hottest tech platform in years.

Video 40
article thumbnail

Finovate Fall 2016 Live Blog – Day 2

William Mills

Auto-financing is ripe for innovation. Social media is a special challenge since social media was not created with compliance in mind. I can see how some other social media channels may be more prevalent and important in the U.S. 10:50 am Moonraft Innovation Labs – [link] – @moonraft.

article thumbnail

FinovateSpring 2016 Live Blog – Day 2

William Mills

Katerina Frolovicheva (MD, Technologies Innovations). This is a leading bank in Russia, with a track record of fintech innovation. What’s the market strategy? David Carr (Innovation Manager). The account has a tie into social media and sharing. Sberbank – @sberbank – [link].

Video 40
article thumbnail

The Future Of Fashion: From Design To Merchandising, How Tech Is Reshaping The Industry

CB Insights

Fashion has always been a hotbed for innovation — from the invention of the sewing machine to the rise of e-commerce. Blockchain in the supply chain. Amazon is innovating in this area as well. Social media accelerates that cycle. Like tech, fashion is forward-looking and cyclical. It’s also a huge industry.