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Brand Differentiation – How One Bank Is Producing 132% Profit Growth

South State Correspondent

If your bank struggles to create a clear value proposition and brand differentiation, then we have a case study for you. Their secret – fanatical customer service. Instead of marketing, the Bank strategically focuses on two areas – product development and customer service. and became the most valuable bank in Latin America.

Branding 221
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Upgrade Your Mobile Experience With Mini Apps and App Clips

Perficient

Have you heard about Mini Apps or Apple’s new App Clips feature? I think these technologies have a way to dramatically improve the mobile experience if you can take advantage of them. Before jumping into why these new technologies will become important, let’s discuss the current state.

Mobile 322
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Insights and understanding – the key to customer experience?

NCR

Customer experience and the relationships consumers have with their banks have never been more important. They also offer a genuine alternative to established financial institutions, which must respond by showing they are not being left behind in the customer experience stakes. How to improve your customer understanding.

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David’s Bridal Teams With Popwallet For Marketing Via Mobile Wallets

PYMNTS

As a next step in the direction of a digital-first, omnichannel experience, David’s Bridal is teaming with mobile wallet marketing automation platform Popwallet. Popwallet’s technology will enable David’s Bridal to provide shoppers with connected and personalized experiences with dynamic coupons, rebates and offers, among other elements.

Mobile 169
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Payments 2016: The Year Of The ‘Ecosystem,’ Redefined

PYMNTS

Technology disruption continued its significant, rapid and relentless journey throughout 2016, making it clear that we are in the midst of three major concurrent inflection points: changes in retail, FinTech disruption and a demographic shift in purchasing power. Payments 2016: The Year Of The “Ecosystem,” Redefined. Download the eBook.

eBook 140
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Apple’s Trifecta

PYMNTS

Machine learning is Apple’s dish of the day, or the year. At the end of 2015, Apple bought Perceptio, a company that uses artificial intelligence to categorize photos on smartphones, and Turi was acquired last month, another machine-learning company. To complete the trifecta, Apple has now acquired Tuplejump, a machine-learning team.

Apple 100
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Three CX-defining ways that banks can protect and build trust with customers

Cisco

At imi mobile, we believe in giving banks the tools they need to better protect their customers whilst enhancing the overall customer experience. Account Takeover Fraud is on the rise, and the banking industry has turned to technology to combat the growing threat. Use the latest digital channels to build trust.

Fraud 168