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[Podcast] What If? So What? Episode 4: What if Every Brand Went Direct to Consumer?

Perficient

In a world where retail has changed and consumers remain at home, how do brands reimagine the task of getting products to customers? podcast , we interview Jon Bostock, best-selling author, innovator, co-founder and CEO of Truman’s and learn how brands that innovate will win in a rapidly changing digital-first economy.

Branding 441
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Brand Differentiation – How One Bank Is Producing 132% Profit Growth

South State Correspondent

If your bank struggles to create a clear value proposition and brand differentiation, then we have a case study for you. Their secret – fanatical customer service. Instead of marketing, the Bank strategically focuses on two areas – product development and customer service. and became the most valuable bank in Latin America.

Branding 221
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Insights and understanding – the key to customer experience?

NCR

Customer experience and the relationships consumers have with their banks have never been more important. They also offer a genuine alternative to established financial institutions, which must respond by showing they are not being left behind in the customer experience stakes. trillion) in 2017.

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How Reebok Captures In-Store Impulse Buys

PYMNTS

In the March mPOS Tracker , PYMNTS explores the new mPOS uptake, as well as how mPOS providers are launching solutions into new markets, boosting their presence where they already operate and partnering to expand their reaches. How Restaurant Operators are Driving mPOS Evolutions. Around the mPOS World.

Samsung 142
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The Great Credit Card Program Outsourcing Debate

PYMNTS

Among the biggest debates is how to construct and operate the best card program possible – a decision that served as the foundation for a new PYMNTS interview with Jim Geeslin, head of strategy for Elan Financial Services , an agent credit card issuer. In fact, their slogan for the card is “Created by Apple, Not a Bank?.”

Cards 140
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Merchants, PayFacs And Monetizing Payments Flows

PYMNTS

We’ve seen consolidation within verticals, with software platforms coming together to create brands within, say, health and fitness, while maintaining the individual brand of the SaaS platform itself,” he told PYMNTS. We’re also seeing it for government platforms at the federal, state and municipal levels.”.

Payments 132
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Google, Amazon, Facebook, And Apple Are Giving The Beauty Industry A Makeover

CB Insights

While beauty conglomerates like L’Oréal are making acquisitions to become more tech-enabled, tech giants like Google, Amazon, Facebook, and Apple (GAFA) are pursuing the high margins in beauty through partnerships, consumer insights, e-commerce, and more. Search data helps brands understand shopper preferences. Looking ahead.

Google 72