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Transformations In Social Media Commerce And Restaurant Technology 

PYMNTS

Social media platforms are aiming to harness their contextual commerce potential. 2019: The year Instagram rolled out in-app checkout for brands. TikTok , which is mostly a destination for users seeking short-form videos , is now looking to better monetize its service. All this, Today in Data.

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Social Commerce And Livestreaming Attract Big Brands In Southeast Asia

PYMNTS

That’s the current state of play in Southeast Asia where social commerce is growing rapidly as brands try to find new ways to sell during the pandemic. Social commerce is growing rapidly, and every day social media companies are adding new capabilities to support this growth.

Branding 221
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Social Media That Matters by Ogilvy

Bankelele

Ogilvy Africa and Ogilvy Social Lab held a session in Nairobi a few days ago. Speakers tackled the state of social media in 2019 in terms of technology usage, making brands stand out, and the role of influencers, among other items. The post Social Media That Matters by Ogilvy appeared first on Bankelele.

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Facebook Teams With Surge For India VC Brand Incubator

PYMNTS

Facebook has connected with Sequoia Capital India’s Surge accelerator initiative to roll out the fourth version of the VC Brand Incubator program in India, Deal Street Asia reported. Before its Surge collaboration, the program worked with three VC firms through which it mentored over 70 brands through different growth stages and verticals.

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Social Shopping Struggles With The Burden Of Potential

PYMNTS

Ask Amazon, which had to shutter its social shopping entry, Spark, after two years in July 2019. percent of online sales came from social channels. However, 8 percent of Cyber Monday visits did originate from social media, an increase of 17.5 Brand advertisers, it says, need to justify social media ROI.

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As the U.S. Banking Sector Lags—Banking Brand Values Go Up

Bank Innovation

banks accounted for 81 of the 500 most valuable and strongest bank brands around the world on Brand Finance’s Banking 500 2019 list, released this week. Led by the Industrial and Commercial Bank of China, the world’s most valuable banking brand (at $79.8

Branding 170
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Squarespace Announces IPO Plans; Files Confidentially With SEC

PYMNTS

Squarespace was reported to be seeking a $400 million credit line in 2019, PYMNTS reported, which generally means that the company is preparing to go public. Squarespace CEO Anthony Casalena said the company's goal was to be an “all in one” platform for “anyone to stand out,” including both those making businesses and personal brands.