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A Look Back at Our Top 10 Marketing Blog Posts of 2017

Bank Innovation

As we wrap up another year, we turn our attention to the most popular posts published on our blog in 2017. These posts are representative of our blog’s mission to be the go-to resource for marketing information and best practices for both clients and prospects. 7 B2B Marketing Trends to Watch in 2018. Read Article.

Marketing 268
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HR Tech Market Map: 145+ Startups Reinventing Human Resources

CB Insights

As a result, the total addressable market for HR tech startups continues to grow. Globally, human resources technology now represents a $148B opportunity, according to CB Insights’ market sizing tool. This opportunity has led to a jump in funding to private HR tech startups to $5B in 2018, up 75% from 2017.

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What Industry Players Really Expect From 2017

PYMNTS

Analysts continue to flesh out their predictions for payments and FinTech in 2017, but one can never truly know the exact direction an industry will take. Today, 58 percent of SMBs already have international customers, while 72 percent plan to grow their international customer base by 2017.

Industry 125
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GonzoBanker Awards 2017

Gonzobanker

Seriously, sit back with a pocket flask of Pappy Van Winkle, smoke a cigar (or your combustible of choice if you live in Colorado, California, Washington, Oregon, Nevada, Main or Massachusetts) and enjoy the 2017 GonzoBanker Awards. One word can summarize this action-packed banking year, GonzoBankers – tiring. Payments chaos.

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Tech Center: Startup Genome’s 2017 Global Startup Ecosystem Report

PYMNTS

In its seventh administering of this research, dubbed the “Global Startup Ecosystem Report 2017,” Startup Genome was able to uncover the current state of the globalization of startups and their ecosystems. The top 20 in Startup Genome’s 2017 Global Startup Ecosystem Ranking include the following cities: Silicon Valley.

Report 108
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Apple Watch Shipments Expected To Hit 15M In 2017

PYMNTS

million units in the fourth quarter and hit 15 million for 2017. In addition, Asustek Computer has already decided to depart from the market while Intel has been cutting personnel and R&D resources for its wearable platforms. According to DigiTimes , sources also expect the volume to rise to 20 million units in 2018.

Apple 100
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Google Almost Done With Transition To SAP Ariba Network

PYMNTS

Some smaller businesses might not have the resources or education to pull off seamless invoicing, according to Sandra Rowley, head of marketing for U.K. SAP and Google have had a partnership since 2017, the press release states, working to help companies digitize their processes.

Google 362