PYMNTS

DECEMBER 26, 2018

To let shoppers discover and try out new products, payment companies are helping merchants launch augmented reality (AR) experiences within social media platforms. The firm chose a Kenyan brand, Huddah Cosmetics , as the first social commerce merchant on its Mula service to roll out the platform.

social media 180

social media Payments Millennials Regional 180

PYMNTS

JUNE 29, 2018

That bet could complicate, in a positive way, some of the general ideas out there about the preferences of millennial consumers. The integration of such tools is designed with those millennials in mind, part of the company’s effort to gain more revenue from a new generation of drivers. Not So Much About Tech As Marketing.

Millennials 101

Millennials social media Branding Marketing 101

PYMNTS

AUGUST 17, 2017

It can be argued that some of the toughest buyers to keep in mind when planning out retail strategies are teenagers. With each passing decade, the buying patterns of teens undoubtedly and unequivocally see a shift alongside the advances in technology.

Retail 127

Retail social media Online Mobile 127

PYMNTS

AUGUST 17, 2017

It can be argued that some of the toughest buyers to keep in mind when planning out retail strategies are teenagers. With each passing decade, the buying patterns of teens undoubtedly and unequivocally see a shift alongside the advances in technology.

Retail 114

Retail social media Online Mobile 114

PYMNTS

MAY 11, 2016

From a retail industry perspective, while the wedding of two middle-aged people is as blessed an event as any other, the specifics of such an occasion do not occur at a frequency that would justify a company building its business model around it. Everybody’s favorite: millennials. Capturing Millennial Brides and Grooms.

Millennials 100

Millennials Branding Retail Online 100

PYMNTS

JULY 7, 2017

Generation Z are the next up-and-coming group of shoppers who retailers are turning to for the future of retail. Yes, those born between 1994 and 2002 are starting to push millennials over in terms of shaping commerce and eCommerce trends. Get ready, retailers.

social media 120

social media Millennials Retail Study 120

PYMNTS

NOVEMBER 27, 2018

More than 165 million Americans shopped online or in stores during the period from Thanksgiving through Cyber Monday , surpassing the 164 million estimate the National Retail Federation (NRF) provided before the shopping event. Older millennials and Generation Xers spent the most, with their average purchase sizes coming in at $413.05. “For

Millennials 149

Millennials social media Retail Survey 149

PYMNTS

MAY 31, 2017

Well, duh – but only if they can bring all of their friends, carried in their pocket and amplified via an acceptable Wi-Fi signal at the mall, says a new study by HRC Retail Advisory. However, millennials and Generation Z shoppers took their inspiration from different places.

Millennials 101

Millennials social media Study Retail 101

PYMNTS

JUNE 26, 2017

It seems that most every industry these days is vying for millennial dollars and devotion. For an industry where millennials are projected to spend nearly $800 billion in 2017 (that’s 7 percent more on monthly food budgets than average Americans), restaurants are hankering to pull out all the stops to get millennials to order — in or out.

Millennials 125

Millennials Mobile User Experience Survey 125

PYMNTS

DECEMBER 1, 2016

More than one out of four millennials carry less than $5 cash with them. And according to another study, nearly 20 percent of millennials have not used cash in two months. With a fifth of millennials already rarely using cash, it is clear that this is happening relatively rapidly,” said Kalle Marsal, CMO of Mitek.

Millennials 100

Millennials Trends Study Groups 100

PYMNTS

MARCH 19, 2018

The Market and Millennials. Eleven James may also appeal to millennials, who don’t have that ownership mentality. After all, they’re the first generation to come of age during the internet era, and most millennials were also among the very first social media users. The Road Ahead.

Millennials 146

Millennials social media Retail Maine 146

PYMNTS

DECEMBER 10, 2020

It’s also a play to capture TikTok’s Gen Z and millennial audience. So it’s no surprise that Instagram is making moves to replicate TikTok’s most popular features — especially in areas where TikTok hasn’t already amassed a strong foothold, like Brazil,” says social media fan site Later. “In Comscore data says the share of U.S.-based

social media 257

social media Video Branding Online 257

PYMNTS

SEPTEMBER 24, 2019

That number is higher among millennial and Generation X respondents, at 77 percent and 63 percent, respectively. Nearly one-third of millennials would prefer to do their banking exclusively online and eschew branch locations entirely. Social media for member engagement. Social media for customer service.

social media 111

social media Millennials Illinois Strategy 111

PYMNTS

MAY 11, 2018

That’s one of the driving ideas behind a new service that Marriott International recently launched for Chinese travelers going overseas — a service that also helps to demonstrate how the country’s growing tourist class is changing payments and retail. Last year, the U.S.-based So is WeChat. But mobile is only the beginning.

Retail 129

Retail Payments social media Mobile 129

PYMNTS

JUNE 18, 2020

The financial technology company is regarded for helping to make trading in vogue with millennials, Reuters reported. “We Robinhood was at the heart of a recent increase in day trading, with retail investors stuck in their residences because of pandemic restrictions. The app was up in under an hour.

social media 174

social media Millennials Marketing Financial Technology 174

CB Insights

SEPTEMBER 4, 2019

Popular media coverage of millennials often fixates on the industries the generation is allegedly killing and their supposed fiscal irresponsibility. Some industries benefiting from millennials’ increased spending power, such as travel, reflect well-worn Gen Y tropes like the general preference for “experiences” over things.

Millennials 78

Millennials Industry Branding social media 78

PYMNTS

FEBRUARY 26, 2019

According to a report in Fintech Futures , HSBC started the beta test with 15 retailers in Hong Kong. In the early part of 2017, HSBC announced the new payment app, geared toward millennials in Hong Kong who also wanted social media built in. bank plans to add more retailers to the beta test in the next few months.

social media 178

social media Millennials Fintech Retail 178

PYMNTS

NOVEMBER 11, 2016

According to the BDO Retail Compass Survey of CMOs, nearly 60 percent of marketers plan to leverage mobile in their marketing strategies this holiday season. Although less than 10 percent of marketers say they plan to focus on generic mobile coupons, retailers will be offering bargain hunters other ways to get a deal.

Mobile 188

Mobile Marketing Survey Marketing Strategies 188

PYMNTS

DECEMBER 8, 2016

Between the Instagram selfies, Twitter hashtags and Facebook posts, millennials seem to overshare. Their life is an open book on social media, and even the tiniest of details are never too much to provide. Millennials expect technology to intelligently know who they are, with any investigative work done on the back end.

Millennials 100

Millennials Data social media Technology 100

PYMNTS

JANUARY 17, 2020

Some have become so popular that they even have fan pages on social media platforms. However, there is one shopping channel in which BNPL may be able to help retailers and additional providers generate much more revenue: mobile. BNPL Could Solve Mobile Shopping Hardships .

Mobile 130

Mobile social media Retail Study 130

PYMNTS

NOVEMBER 5, 2018

To help improve the retail shopping and shipping experience, virtual reality (VR) and augmented reality (AR) is catching on with big-box retailers in the U.S. AR could be on the cusp of having its moment, as a large brick-and-mortar retailer has fresh plans to appeal to shoppers willing to test out the technology.

social media 152

social media Los Angeles Retail New York City 152

PYMNTS

MAY 16, 2017

As more technology has given businesses the capability to more directly reach out to consumers, it appears that the fashion and beauty industry are taking note. What’s helping both of these companies to reach the largest generation in today’s workforce ( millennials surpassed baby boomers with 75.4

social media 100

social media Millennials Community Meeting 100

PYMNTS

OCTOBER 5, 2018

The brand largely focuses on (and sells to) younger shoppers — particularly millennials and Gen Z. Despite that fact, however, eight of the retailer’s top 10 best-selling brands are Revolve private label, which according to its latest SEC filing provide 27 percent of the firm’s revenue.

social media 135

social media Branding Course United States 135

PYMNTS

AUGUST 26, 2019

The latest Payments And The Platform Economy Playbook examines how marketplaces are using technologies like AI to innovate the customer experience. Visual search has held promise for online retailers for some time, especially since offering more visual content can engage tech-savvy millennial and Gen Z consumers.

Customer Experience 109

Customer Experience Millennials Retail social media 109

PYMNTS

JANUARY 13, 2021

The social media-focused platform company’s business model is simple: it’s a retail destination for consumers looking to sell their second-hand apparel and other goods or pick up desirable designer items for fraction of the price. Unique to Poshmark are social media aspects like the ability to share “likes” on favored items. “We

social media 169

social media Trends Retail Millennials 169

PYMNTS

NOVEMBER 23, 2016

Other top factors are the product’s availability, past retailer experience and guaranteed on-time delivery. The survey also found that social media is key for online customers: 75 percent seek customer service from Facebook, 37 percent use Pinterest to stay on top of trends and 59 percent watch video reviews on YouTube.

Millennials 100

Millennials social media Survey Retail 100

PYMNTS

DECEMBER 18, 2020

Social media-focused clothing reseller Poshmark became the latest platform company to file for an initial public offering (IPO) this week, hoping to catch an IPO wave that saw big first-day pops recently for Airbnb and DoorDash. We created Poshmark in 2011 to make buying and selling simple, social and fun.

social media 232

social media Online Millennials Training 232

PYMNTS

MAY 23, 2017

A recent survey by American Express shows that, unsurprisingly, millennials have the biggest appetite for digital dining experiences, from ordering take-out through a mobile app to ordering and paying through a kiosk at their table to tweeting what they’re eating. Here are the results, in brief.

Survey 103

Survey Millennials social media Training 103

PYMNTS

SEPTEMBER 10, 2018

That principle seems to hold true with millennials , as they lose some of the consumer spotlight to their successors in Gen Z. Brands, retailers and payment providers are already preparing for the arrival of Gen Z as adult consumers. The retail chain recently launched three house brands geared toward its teen and young adult customers.

Millennials 112

Millennials San Diego Branding Study 112

NCR

JUNE 29, 2016

Coming of age during the last recession and being subjected to the barrage of headlines about financial executives misbehaving, many Millennials are distrustful of established financial brands and institutions. are in the bottom 10 of the least loved brands by Millennials. are in the bottom 10 of the least loved brands by Millennials.

Millennials 45

Millennials social media User Experience Branding 45

PYMNTS

DECEMBER 11, 2019

Co-founder James Bello initially worked at the headquarters of a major retail chain, and then moved to Boston to serve in their innovation group. He worked with food technologies to help “tackle big issues in the food system,” Bello told PYMNTS in an interview. Bello sees his company’s target market as “millennial-minded.”

Millennials 144

Millennials social media Retail United States 144

PYMNTS

DECEMBER 21, 2016

Americans, especially millennials, are hungry for restaurant innovation. According to a report on restaurant technology usage from Technomic, 79 percent of restaurant customers surveyed agree that technology improves their experience at an eatery.

social media 100

social media Survey Retail Technology 100

PYMNTS

AUGUST 9, 2019

Make room for more contextual commerce and more retail innovation in the travel sector. That’s the view from one of Google’s latest retail-associated launches, an airfare insight and travel recommendations offering. The travel industry also is the site of recent retail-oriented innovation. Habibi asked. Travel Trends.

Google 144

Google New York social media Retail 144

PYMNTS

SEPTEMBER 11, 2017

Despite the rather sobering results — and a dearth of retailers specializing in Billabong’s vertical — Fiske believes the firm is actually demonstrating signs of turning a corner this quarter, and that it has many “opportunities for sustained earnings growth” ahead of it. “We RVCA goodwill value was cut from $78.1 million to zero.

social media 122

social media Branding Retail Millennials 122

PYMNTS

JANUARY 14, 2021

Maintaining consumers’ correct address information is vital to entities such as retailers and banks. Companies can use the technology to tailor communications and customize products and services to specific geographic areas, giving it the ability to increase sales, reduce losses to nearby competitors and help maintain market share.

Analytics 170

Analytics Data Study Millennials 170

PYMNTS

JULY 26, 2016

If you’re a retailer or a brand, it seems as though eCommerce and the rise of smartphones and mobile shopping have made your customers more cost-savvy and price-aware than ever before. Well, the rise of eCommerce and mobile shopping doesn’t have to mean doom and gloom for luxury brands or retailers.

Branding 100

Branding social media Millennials Study 100

NCR

JUNE 20, 2016

With an aging demographic, that target audience is now being taken over by the Millennial marketplace – and as you know, when it comes to business, its evolve or face extinction. So who are these Millennials, and how do you reach them? In placing Millennials into a bucket, first we must define this target audience.

Millennials 40

Millennials social media Guidelines Branding 40