Marketing Millennials Presentation User Experience 
South State Correspondent
JULY 19, 2023
If you are looking to see the future of how banks will utilize artificial intelligence (AI), look no further than marketing. Even if you are not a bank marketer, this article is worth a read to understand AI’s capabilities. Bank marketing AI is ground zero to showcase the transformation that is already taking place.
PYMNTS
AUGUST 23, 2019
Makeup marketplaces like NakedPoppy, for one, are using AI-enabled personalization tools to match their customers to the right products, simplifying the user experience. In other markets, the rise of marketplaces is giving old organizations new perspective. An AI-Powered Visual Shopping Experience For Millennials, Gen Z.
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Perficient
FEBRUARY 18, 2021
I presented on this topic, along with my colleague Scott Albahary – Chief Strategist for Financial Services here at Perficient and Jim Marous – Co-Publisher of The Financial Brand , to approximately 500 financial services industry folks. Well one of the biggest challenges right now is humanizing the digital experience. The Situation.
Perficient
JULY 12, 2022
Fueled by consumers’ willingness to share their data in return for timely and relevant experiences, personalization requires continually learning about the customer and applying this knowledge into the relationship and creating authentic, individualized experiences. What does your brand portray to the market?
PYMNTS
JANUARY 19, 2018
The Chinese have a tradition of presenting cash in a red envelope to make it feel a little more special. The presentation must be digitized too, so that the money truly feels like a gift and not just another instant P2P transfer. But while millennials do use Vouchr, they’re far from alone. Digitizing the Whole Package.
PYMNTS
JANUARY 3, 2017
“There are so many levers to engage consumers” in rewards, said Wind, and whether it is tied specifically to a card or merchant, additional leverage can come through email marketing campaigns or percentage-off programs at retailers.
PYMNTS
AUGUST 14, 2018
Amazon and its ever-expanding marketplace of goods presents a problem that looms large in retail: try to beat ’em or try to join them. Party City is unique in that they don’t just sell party goods – they also manufacture their products, which is a bit different from other players in the market who move on to Amazon.
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