PYMNTS

OCTOBER 6, 2016

Retailers continue to rely on paid search and email marketing channels, but mobile marketing and social media are continuing to increase in popularity as a way for businesses to grow their customer acquisition, according to a new study.

social media 205

social media Survey Retail Online 205

PYMNTS

JANUARY 24, 2017

According to a new study from HRC Retail Advisory , Generation Z is expected to make up nearly 40 percent of the population of North America by the year 2020 – easily making them the generation retailers must be paying attention to. It looks as though millennials may soon face competition as the generation to watch. and Canada.

Retail 100

Retail social media Survey Study 100

PYMNTS

NOVEMBER 11, 2016

That’s why marketers will be leveraging mobile in their holiday shopping strategies this year, with new and creative strategies that focus more on omnichannel solutions and less on generic mobile coupons. About the same number plan on prioritizing social media apps such as Instagram and Snapchat.

Mobile 188

Mobile Marketing Survey Marketing Strategies 188

PYMNTS

MARCH 29, 2018

Small merchants to national retailers can post deals on the app – and Skout Deals counts multinational chains, such as Best Buy , as its clients. To promote the deals, Skout Deals uses social media platforms such as Facebook and Instagram for most of its social media advertising. The Business Model. The Road Ahead.

Retail 104

Retail social media Mobile Marketing Strategies 104

PYMNTS

AUGUST 31, 2016

And nothing is worse than a bad product launch or poorly planned marketing strategy. Let’s just say, the pics weren’t well-received by the sneaker-loving community, and Harden’s been hearing it on social media ever since.

San Diego 100

San Diego Portland Wyoming Oregon 100

Long Lasting Ideas

JANUARY 5, 2015

A whopping 63 percent of millennials (ages 18 to 29) don’t have a credit card, according to a survey commissioned by Bankrate and compiled by Princeton Survey Research Associates International. How can bank marketers find creative ways to attract those 18-to-29 year old customers? This is the most indebted class ever.

Marketing 40

Marketing Millennials Community Bank social media 40

CB Insights

OCTOBER 23, 2018

They’re forcing CPG brands to rethink their entire marketing strategies and react to new trends. Four main strategies in the market today are helping players adjust to changing conditions across the CPG ecosystem. Retailers move downstream. Investing in vertical integration. Brands move upstream.

Branding 73

Branding Industry Retail Strategy 73