Independent Banker
DECEMBER 31, 2021
Ben Pankonin, CEO of Social Assurance, a marketing firm in Lincoln, Neb., shares how one client could attribute 90% of its new online account openings to a multichannel ad campaign—in other words, a campaign that runs on two or more platforms. Paid social represents one component of a digital marketing strategy.
PYMNTS
NOVEMBER 1, 2017
Founded in 2016, Bootler is an online marketplace modeled on the likes of travel aggregators Kayak.com and Trivago: it lets consumers compare delivery fees, times and services used by different restaurants all in one online location, and in real time. Bootler pursues an online-offline marketing strategy, said DiBenedetto.
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PYMNTS
MARCH 12, 2020
But right now, most firms that enable commerce are struggling to enable it across the IoT, narrow channels, defined as either online or offline. That helps retailers drive marketing strategy, which in turn can boost customer throughput and average revenue per user (ARPU).
The Financial Brand
JANUARY 24, 2023
In using the Super Bowl as a marketing platform, banks and credit unions favor regional and online ads — with good reason. This article How Banks and Credit Unions Make Pricey Super Bowl Advertising Pay Off appeared first on The Financial Brand.
PYMNTS
MARCH 1, 2019
Socure provides cloud-based fraud prevention and identity verification functionality to its business customers, and said in its announcement it plans to use the funding to focus on sales, marketing, research and customer support team expansion. growth trajectory, particularly in the healthcare and public sectors.
PYMNTS
SEPTEMBER 12, 2019
As it exists now, onboarding new business relationships requires knowledge, as well as an embrace of many payments terms and preferences that vary by market and country. For some MSTS customers, credit as a service can be leveraged to expand their market share and enhance customer service. trillion is the net amount U.S.
PYMNTS
JUNE 9, 2018
And in Brazil, TV marketers are leveraging an unusual marketing strategy to push customers over the edge: superstition. The presence of online shops was relatively weak in 2015,” said Prem Jung Chhetri, proprietor of a sportswear shop in Sundhara. Even low-priced jerseys do not attract customers.”.
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