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Create Successful Marketing Automation Campaigns for Healthcare

Perficient

When most people think about marketing automation, they think about sending emails to contacts. But, what can you really do with the right marketing automation tool? With that being said, how can marketing automation benefit the healthcare industry? Why is it important for healthcare companies?

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Market your community bank with first-party data

Independent Banker

A big reason is because those valuable insights are often siloed away in a core system that marketers can’t access. In addition, many marketers don’t have tools for capturing customer information themselves. But that doesn’t mean you’re taking on all of that cost at one time.” Prioritize data accuracy.

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How The API Revolution Fuels Corporates’ SaaS Fatigue

PYMNTS

Without a doubt, small businesses (SMBs) have more choice than ever before when adopting new technologies, and many of those new tools, from accounting to customer relationship management (CRM), are streaming in as Software-as-a-Service (SaaS). First off is simply choosing the right tool.”.

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Revel Systems And Punchh Team Up To Enhance iPad POS

PYMNTS

Revel Systems , the maker of an iPad point-of-sale management tool for brick-and-mortar retailers, food businesses and other industries, announced on Tuesday (Sept. 6) it is partnering with Punchh , a provider of mobile engagement, CRM and marketing automation technologies for restaurant chains.

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Can fintechs enhance your bank’s marketing campaign?

Independent Banker

Coconut Software in Saskatoon, Saskatchewan, Canada, is one fintech solving this problem for community banks. provides a data analytics, marketing automation, and sales and service platform that enables banks to target customers with relevant offers by “intelligent targeting” via machine learning, says Keith Henkel, founder and CEO. “We

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How Financial Technology Partners can Help with Customer Acquisition Campaigns

FICO

In general, the latest software solutions are expensive and in many cases beyond the reach of organizations of this size, which is where a technology partner can help. These solutions provide great benefits once an account has been originated, however they lack effective tools for the acquisition stage of the lifecycle.

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How Credit Unions and Regional Banks Can Execute Strong Customer Acquisition Campaigns

FICO

In general, the latest software solutions are expensive and in many cases beyond the reach of organizations of this size, which is where a technology partner can help. These solutions provide great benefits once an account has been originated, however they lack effective tools for the acquisition stage of the lifecycle.