Perficient

JULY 10, 2020

As we anticipate continued disruption on the horizon, we must assess every system’s readiness to nimbly respond amid continued bouts of this crisis. COVID exposed the fragility of many systems’ operating models: an over-reliance on a small number of services to fund expenses across the enterprise.

US 522

US Marketing Automation Marketing System 522

PYMNTS

DECEMBER 16, 2016

The National Center for the Middle Market must have a definition of what the term is so that they can do data analytics and sample and survey these firms. Visa prefers to define mid-market as a set of needs and a set of customer behaviors, he said.

Marketing Automation 100

Marketing Automation Marketing Cards Payments 100

Gonzobanker

SEPTEMBER 21, 2018

As banks and credit unions pour gasoline on their direct outreach, Adobe’s announced acquisition of Marketo shows us just how hot digital marketing automation is right now. For those not in the know, Marketo is a system vendor that automates lead management including email, mobile, social, digital ads, web management and analytics.

Marketing Automation 105

Marketing Automation San Francisco Conference Marketing 105

Gonzobanker

OCTOBER 13, 2020

These metrics monitor activity across a bank’s website; marketing automation, digital account and loan origination platforms; and digital banking platforms. Digital strategy requires frequent monitoring of the local competition as well as national and best practice institutions that a bank’s customers can easily access.

Strategy 156

Strategy Digital Banking Digital Strategies Mobile 156

FICO

DECEMBER 15, 2020

Since the FCC’s 2015 broad definition of Automatic Telephone Dialing System (ATDS) was struck down by the DC Court of Appeals, a steady stream of class action lawsuits have resulted in a number of conflicting decisions and a split among the courts. BSA/AML Reforms Are on their Way - Even With a Looming Presidential Veto.

Policies 52

Policies Washington DC Regulation 52

Gonzobanker

DECEMBER 19, 2017

The checking account also lets its banking customers track their sustainability score by monitoring where they spend money and checking it against a sustainability monitoring and scoring system that Aspiration created.” New Hot Category Award : Marketing Automation. The “Hit Me Baby One More Time” Award – Goes to Wells Fargo.

Conference 91

Conference Industry Community Bank Community 91