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With $2b valuation, Marqeta focuses marketing strategy on startups

Bank Innovation

While large consumer-facing fintech companies like Square, Klarna, Affirm and others tout speed and efficiency of their user experiences, card issuing and processing startup Marqeta‘s technology supports their payment capabilities, with its APIs allowing […].

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Ultimate 5-Step Guide to Transitioning from Google Optimize

Perficient

Watch our video guide on the Google Optimize sunset replacement and transitioning tips:  This video presents a structured strategy for businesses transitioning from Google Optimize to more robust tools.

Google 419
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Why Drive, Not Size, Is Key To FI Innovation

PYMNTS

When it comes to technological innovation, however, the smaller players have long been outgunned by larger FIs and their sizable IT budgets. Today, small banks are more aggressive and ambitious in their innovation strategies than medium-sized and large FIs. This is changing — in a big way. On average, these FIs designate 45.7

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Virtual Reality: 5G Retailers’ Secret Sauce?

PYMNTS

Much of those specifics are coming from Asia , where South Korea and China are, judging by virtually all reports on the matter, far ahead of other markets when it comes to 5G deployments. ( billion in retail and marketing spend, with revenue from VR retail initiatives expected to increase by 3,000 percent over the next four years.

Retail 177
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Cybersecurity, Recruiting Tech Lead B2B VC

PYMNTS

In addition to focusing on the deployment of its platform, Crowdz said it will use the cash for marketing, sales and to grow its team. million in capital led by Bridge Bank and SG Credit Partners, according to a press release issued this week, and will use the funding to continue its growth plan and go-to-market strategy.

Capital 143
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Beyond Mobile Banking, Giving (Alexa’s) Voice to Financial Lives, Naturally

PYMNTS

Fiserv has been designing its voice-oriented Alexa offerings in tandem with financial institutions – not based on size, but with a focus on serving the needs of FIs of all stripes that want to bring innovation to end users. It’s not online banking, it’s not mobile banking, it’s a digital user experience,” he said.

Mobile 124
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The Challenger Bank Playbook: How 6 Digital Banking Startups Are Taking On Retail Banking

CB Insights

These startups “challenge” the traditional incumbent business model by charging customers transparent low fees, providing faster services, and delivering a better user experience through always-available digital interfaces. But a drawback to this strategy is that it could potentially jeopardize growth.

Retail 78