Perficient

OCTOBER 7, 2020

As the automation industry continues to make inroads into the C-suite, there has been a paradigm shift in the hyper-automation go-to-market strategy for several of the leading automation platforms. Determining a successful automation strategy. This understanding of the enterprise involvement should not be a deterrent but?should

Tools 309

Tools Strategy Training Marketing Strategies 309

William Mills

MAY 13, 2022

The uncertainty over the past two years has changed how the financial services industry approaches events.

Marketing Strategies 80

Marketing Strategies Conference Industry Strategy 80

PYMNTS

JANUARY 5, 2018

Paul’s wealth of experience in planning for growth, resilience, cybersecurity, regulatory compliance, business operations and go-to market strategy will be of great value to BABB’s long-term vision,” said BABB Founder and CEO Rushd Averroes. “We BABB is also developing a mobile app.

blockchain 108

blockchain Industry Compliance Marketing Strategies 108

Perficient

FEBRUARY 1, 2021

While the industry is not there yet, we’ll one day get to the point where consumers can fully complete a car purchase online. In many of these cases presented, a strong relationship and shared strategy needs to exist between the OEM and dealers for chatbots to be effective. Online Purchase Completion.

Strategy 409

Strategy Branding Online Marketing Strategies 409

PYMNTS

NOVEMBER 11, 2016

That’s why marketers will be leveraging mobile in their holiday shopping strategies this year, with new and creative strategies that focus more on omnichannel solutions and less on generic mobile coupons. About the same number plan on prioritizing social media apps such as Instagram and Snapchat.

Mobile 188

Mobile Marketing Survey Marketing Strategies 188

FluentBanking

JULY 10, 2020

In the banking industry, customer satisfaction is considered the essence of the success of any organization. Service quality has a strong correlation with customer satisfaction, financial performance, manufacturing costs, customer retention, customer loyalty, and the success of a marketing strategy.” and Saif, I.” Spathis, C.,

Industry 98

Industry Marketing Maine Strategy 98

BankInovation

JULY 2, 2020

To stay ahead, savvy financial services brands are adopting innovative, data-centric marketing strategies to drive customer acquisition, retention and long-term loyalty. These industry-leaders are thriving in times of intense changes in the marketplace by leveraging […].

Data 75

Data Marketing Marketing Strategies Branding 75

PYMNTS

FEBRUARY 2, 2021

The furniture industry, for example, can be especially difficult to migrate to online platforms. Samuel Hatcher , CEO of furniture firm Rustic Deco , said he had to consider this factor, as well as several others unique to the furniture industry, when launching the company’s new digital wholesale platform. A Hybrid Approach.

Marketing 170

Marketing Strategy Meeting Online 170

PYMNTS

AUGUST 14, 2020

Disruption is hitting both the B2C and B2B arenas, and while it would seem they are two opposite ends of the spectrum, these ecosystems share commonalities in the kinds of trends that force sellers to modernize their market strategies. The result, in some industries, has been a fragmented shopping experience.

Strategy 295

Strategy Online Payments Management 295

BankInovation

JULY 7, 2020

The financial services industry is in a state of flux dictated by growing competition, consumer demands for personalized experiences, and unpredictable market forces.

Data 64

Data Marketing Marketing Strategies Meeting 64

Perficient

SEPTEMBER 30, 2020

As we enter into the 2020 holiday season and great uncertainty remains around what to expect, it’s critical to map out your strategy and how to deal with the challenges that may present themselves over the next three months. Have the agility to respond dynamically across all areas of your marketing strategy.

Video 508

Video Survey Strategy Marketing 508

Perficient

MARCH 23, 2021

The data in this study was pulled from Google Analytics’ Benchmarking feature , which provides aggregated industry data from companies who share their data. We’ve broken it down into market segments, in both U.S. and global in the business and industry category is an interesting pattern—desktop usage in the U.S. and globally.

Mobile 421

Mobile Study Community Industry 421

PYMNTS

JANUARY 19, 2021

But we at Citcon believe it will also be marked as the year that prompted stunning innovation across industries. Omnichannel is no longer a buzz term but a survival requirement for the industry. This helps decrease the cost to market to customers, improving profitability and giving brick-and-mortar shops an asset online.

Retail 211

Retail Payments Online Marketing Strategies 211

Abrigo

OCTOBER 4, 2016

The conversion rate is also a necessary variable in planning out the institution’s portfolio growth strategy. The good news is that, even for institutions that have limited resources to focus on marketing, there are some easy ways to get started that can quickly impact loan application rates.

Resources 236

Resources Marketing Strategies Strategy Community 236

PYMNTS

FEBRUARY 3, 2020

Business-to-business (B2B) IT firm Xenon arc is launching an enhanced eCommerce platform for small and medium-sized businesses (SMBs) to improve their user experience when tapping services for the materials industry, the firm announced on Tuesday (Feb. Xenon arc’s client list includes known brands in the materials industry.

User Experience 130

User Experience Washington Leadership Marketing Strategies 130

Bobsguide

JULY 13, 2022

Diulus, a graduate of The Pennsylvania State University, has over 30 years’ experience in EFT, banking and Fintech industries. He has held a variety of sales and management positions for Mellon Network Services, Elan, Fiserv, FIS and other industry-leading companies.

Pennsylvania 88

Pennsylvania Denver Atlanta United States 88

PYMNTS

OCTOBER 20, 2020

Levitt shares how his firm has identified “hotspots” across the broad spectrum of industries where buyers and suppliers are challenged and found ways to help. Finding ways to preserve working capital has become an ever more difficult challenge." The following is an excerpt from What Did You Change?

Tools 159

Tools Marketing Strategies Capital Payments 159

PYMNTS

JULY 22, 2020

The DTC Collective , as the new group is called, says its purpose is to navigate industry-specific matters, including “the external forces that influence the trajectory of digital retail’s evolution.” What are now considered as perks or necessary adjustments to the shopping and marketing process (e.g., FIT framework advanced by PYMNTS.

Google 150

Google Groups Retail New York City 150

PYMNTS

MAY 12, 2020

It is a $75 billion industry dominated by millennials and ripe with opportunity for direct-to-consumer (D2C) brands. Several of them are navigating changes in the market brought on by the pandemic-led digital shift. A Korean company called Pluto Electronics has crafted a unique strategy entering the U.S.

Branding 166

Branding Online Strategy Marketing Strategies 166

PYMNTS

MAY 14, 2020

Travel companies are at a virtual standstill, and business across all industries is a far cry from what it used to be. But for many businesses, that presents a new chance to pivot or adjust business strategies. “It all starts with accepting that the world as we knew it in 2019 is no more,” he said in a recent discussion.

Online 174

Online Industry Retail Strategy 174

PYMNTS

JANUARY 9, 2020

Sales in the industry dropped 1.8 Many industry observers foresee that department store operators will have to close more stores to become more profitable. Customers responded to our gifting assortment and marketing strategy, particularly in the 10 days before Christmas.”. percent from Nov. 1 through Dec.

Marketing Strategies 101

Marketing Strategies Retail Operations Report 101

PYMNTS

MAY 19, 2020

percent industry-wide year over year. As consumers continue to navigate these challenging financial times, digital marketers have an opportunity to deploy innovative online campaigns promoting savings offers,” says Digital Media Solutions. Digital coupon redemption in March increased 56.5 adults will be digital coupon users this year.

Branding 239

Branding Retail Meeting National 239

Abrigo

DECEMBER 30, 2014

In 2015, accountants should be focusing on technology, consulting services and marketing strategies for their firm, among other trends outlined here. To set yourself up for success professionally, you must be willing to understand the importance of and deliver on new trends, needs and expectations.

Trends 191

Trends Leadership Marketing Strategies Strategy 191

PYMNTS

MARCH 30, 2020

According to Bob Good, founder and CEO of Good Leads , chief marketing officers and their sales teams are left scrambling to adjust their outreach strategies. Yet the reason why trade shows continue to secure such a large portion of marketing budgets is because of the importance sellers place on human interaction with potential buyers.

Strategy 171

Strategy Tools Marketing Marketing Strategies 171

FICO

MAY 17, 2023

Before the pandemic, Accenture surveyed over 8,000 companies across 20 industries and countries. Market Insights Shaping the Strategy to Success Innovation is the driving force behind growth, and FICO remains at the forefront, committed to pushing boundaries. Innovation is incredibly important. Not anymore. And here’s proof.

Customer Experience 97

Customer Experience Innovation Trends Strategy 97

Gonzobanker

JULY 27, 2022

The “hard fork” is an apt analogy for what the banking industry is facing. Banking’s hard fork will require financial institutions to create new strategies. The Holy Trinity of Strategy. This is an oversimplification, but a bank’s strategy can be boiled down to: Who does it sell/deliver to? Strategy #1: Embedded Finance.

Strategy 88

Strategy Customer Experience Fintech blockchain 88

PYMNTS

NOVEMBER 13, 2020

Given that 90 percent of new car purchases and half of used car purchases are financed, it’s no surprise that the lifestyle changes and digital shift brought on by the pandemic have disrupted auto loans, that age-old corner of the vehicle industry. However, the industry hasn’t made it through the pandemic unscathed.

Online 214

Online San Francisco Trends Marketing Strategies 214

PYMNTS

JULY 31, 2020

million in fresh investment for the industry. The company plans to use the money to invest in its research and development efforts, go-to-market strategy, marketing and customer support. PYMNTS rounds up the latest deals below. The company raised $17.25

Security 166

Security Data Capital Utah 166

PYMNTS

OCTOBER 10, 2019

Tapping into the world of eSports, and its broad, dynamic consumer audience, is critical to our marketing strategy moving forward,” said Adam Petrick, global director of brand and marketing at PUMA. Other companies, like Nike and Adidas , have similar deals. Champion and K-Swissesport sell eSport apparel and shoes as well.

Trends 101

Trends Capital Marketing Strategies Branding 101

PYMNTS

JUNE 28, 2016

In a statement, D3 Banking CEO Mark Vipond said the new funding will help the company keep up with shifting market demands from these financial institutions. “As a company we have successfully completed the largest replacement projects in the history of the industry.”

Security 100

Security Tennessee Analytics Digital Banking 100

PYMNTS

JULY 17, 2019

The investment will be used to accelerate product development and engineering while also fueling global go-to market strategy and deployment, DUST Identity said in a press release. Led by Kleiner Perkins, provider of the company’s initial $2.3

Security 101

Security Marketing Strategies blockchain Tools 101

PYMNTS

JULY 15, 2020

“We were planning to spend our summer, like, boots on the ground, and getting as much as they say in the industry ‘liquid to lips’ as possible,” Gray said. So that strategy was completely taken away from us. Mitchell will be part of the Onda marketing effort, but not a dominant presence.

Los Angeles 204

Los Angeles New York social media Retail 204

Long Lasting Ideas

MAY 17, 2018

Over the last few years, news coverage of the banking industry has not been warm and fuzzy –e.g. Continue reading Yes, bank marketers can learn something from reporters. at Bank Marketing Strategy + Ideas. I can hear the loud chuckles and scoffing and see the fire engine red faces already.

Marketing 40

Marketing Report Marketing Strategies Strategy 40

PYMNTS

MARCH 20, 2020

We know from previous downturns and recessions that the payment industry follows the overall market and consumer spend,” Mielke said, in describing overall trends. “So So if consumer spend is going down, the payment industry will feel that decline.” And at this moment, every industry is vulnerable. Some Advice.

Software 169

Software Examples Payments Industry 169

Gonzobanker

JANUARY 29, 2018

I received a “personalized” email last week titled 5 Savings Strategies for Your Down Payment. Strategy #5 on the list was: “You may need to make more money.” According to recent research What’s Going On In Banking 2018, 64% of mid-size bank and credit union executives don’t believe their marketing strategies are future ready.

Analytics 103

Analytics Resources Strategy Marketing Strategies 103

CB Insights

OCTOBER 23, 2018

The consumer packaged goods (CPG) industry — including food & beverage, beauty, personal care, and home care — can no longer rely on traditional ways of doing business. See how high-momentum CPG startups are squeezing out industry leaders and how incumbents are striking back. Table of Contents: Challenges facing the CPG industry.

Branding 73

Branding Industry Retail Strategy 73

PYMNTS

AUGUST 12, 2020

For decades, the insurance industry is quite literally a lifeline for those affected by unfortunate events. With more investment comes more innovation, which will be imperative for the sector to adjust its market strategies to fit the new normal of today.

Policies 229

Policies Marketing Strategies Industry Payments 229