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10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. The theme was – developing your marketing superpowers. Amid the brewery networking, superhero costumes, and fun, some fantastic bank marketing lessons were had, and not just for bank marketers.

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Bank Innovation Completely Overhauls 2018 Conference Agenda

Bank Innovation

EXCLUSIVE- Bank Innovation has released the agenda for its seventh annual fintech conference, and it is completely overhauled to enhance the event experience for attendees.

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The Innovative ‘Green Shoots’ Growing Out Of COVID-19’s Scorched Earth

PYMNTS

The uncertainty injected into the market, as Ning Wang, co-founder and chief business officer at PingPong , told Karen Webster in a recent conversation, is having undeniable effects worldwide – which are not likely to wear off anytime soon. An Opportunity for Innovation .

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Market your community bank with first-party data

Independent Banker

Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. Andrew Catalano, Austin Williams While most community banks aren’t yet using first-party data for marketing purposes to grow revenue and retain customers, experts say those willing to invest in the effort can reap big rewards. “To

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Top 10 Crypto scams to look for in 2023

Abrigo

Crypto market a perfect environment for fraud. There are several reasons why cryptocurrency markets allow fraud to flourish: There is no bank or centralized authority to flag suspicious transactions and attempt to stop fraud before it happens, as there is with fiat currency. Growing popularity.

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What Do My Customers Expect? Inside Perficient’s Now/New/Next

Perficient

We get here by taking a systematic approach to gathering and measuring those experiences so we can help you build an experience strategy that balances the right amounts of sustaining and disruptive innovation to bring the Now, the New, and the Next together. Can consumers find you on social media? The Voice of the Market .

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Commander In Chief: Mitek Systems’ CEO Innovation Download

PYMNTS

He also offers advice for how to innovate in the field. Here is an excerpt of the conversation: PYMNTS: How would you define your company’s approach to innovation? PYMNTS: Where do you look for innovative ideas, and why? JB: I watch how people interact with their mobile devices very closely.