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Banks Must Up Their Social Media Game to Connect with Digital Natives

Gonzobanker

Banking leaders looking for the next wave of growth need to think differently about marketing to half the population. Traditional financial institutions that want to compete with fintech disruptors like Chime and X (formerly known as Twitter) need to up their social media game. hours per day on social media.

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Marketing Deposits Like Barbie

South State Correspondent

Film quality aside, there have been few movies in the history of the World that have done a better job at marketing than Barbie. This article highlights these lessons and applies them to marketing deposits. We will also stipulate that you don’t have $100mm to spend on a marketing budget. Marketing made it so.

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Is Social Media Key to Hitting the Trillions for (Fin)Tech Companies?

Bank Innovation

Could Microsoft be the first technology company to earn a one trillion market value? Analyst Michael Markowski seems to think so, citing the technology giant’s recent acquisition of professional social media site LinkedIn as the boost that pushed Microsoft into the race.

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YouTube Continues to Dominate the Video Results in Google

Perficient

This is the second time we’ve done a study on video rankings in Google and YouTube (see the first study here ). This post covers: How YouTube videos dominate the top videos in Google’s results. The difference between YouTube’s and Google’s algorithms for ranking videos. An analysis of how the two algorithms differ.

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Will Our Love-Hate Relationship With Social Media Ever Break?

PYMNTS

consumers and social media. Data breaches, marketing so targeted and specific that it can feel creepy, lack of privacy and regrets over wasted time – people complain constantly about how social media causes or enables all of that. It found that, in general, people think social media does more harm than good.

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Will Our Love-Hate Relationship with Social Media Ever Break?

PYMNTS

consumers and social media. Data breaches, marketing so targeted and specific that it can feel creepy, lack of privacy and regrets over wasted time — people complain constantly about how social media causes or enables all that. It found that, in general, people think social media does more harm than good.

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Google Quits Cookies As Data Privacy Regs Show Fangs

PYMNTS

Looks like the digital advertising and marketing sectors are in for a reckoning. In the middle are the consumers whose data fuels eCommerce, social media and basically the entire internet as we know it. The European Union (EU) has levied $126 million USD in fines in that brief time, the biggest against Google at $57 million.

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