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Google, DTC Retailers Form Advocacy Group

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A new advocacy group dedicated to direct-to-consumer retail was announced this week with representation from Google and several major retailers including QVC, Brooks Brothers and Lane Bryant. It foresees a short-term evolution of retailing to an all-DTC world. The white paper also aims right at the Digital 3.0

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Today In Retail: Birkenstock Might Sell To CVC; Cognira Releases AI Suite For Retail

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In today’s top retail news, Birkenstock is said to be in discussions for a sale to CVC Capital Partners, while Cognira has released its AI Promotion Solution. Plus, Jennifer Lopez is depending on Flowcode for marketing of her new JLo Beauty brand. Cognira Rolls Out AI Promotion Suite For Retailers.

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Google Quits Cookies As Data Privacy Regs Show Fangs

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Looks like the digital advertising and marketing sectors are in for a reckoning. How that will affect merchants’ online promotional activity hangs in the balance. The European Union (EU) has levied $126 million USD in fines in that brief time, the biggest against Google at $57 million. Together in a Privacy Sandbox.

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Google Eyes Investing In Indonesia’s eCommerce Hub Tokopedia

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Google and Temasek Holdings Private Ltd. , The Indonesian eCommerce retailer backed by SoftBank Group Corp. ’s The Indonesian eCommerce retailer backed by SoftBank Group Corp. ’s But Google and Temasek appear to be the most interested, and negotiations could conclude in a few weeks, Bloomberg’s anonymous sources said.

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Today In Retail News: Automotive Market Continues Comeback, Conversational Commerce Finds Its Voice

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In a roundup of today’s top retail stories: The automotive market continues its comeback with a digital spin, conversational commerce is the next big pandemic-fueled trend, and Tiffany said that its preliminary sales results for August and September 2020 are positive. Conversational Commerce Finds Its Voice in Digital Retail.

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The Digital Shift In Retail And Payment Methods

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In retail technology, Yotpo is helping brands capture the digital shift by making a compressed marketing stack for online shopping. Social shopping is the newest hot trend fueled by the pandemic, as new startups are emerging and established brands such as Macy’s are catching up to capture this area.

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Google Adds New Shopping Tools To Help Consumers Find Holiday Deals

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As the pandemic continues to move shopping online, Google is adding new tools to make its Shopping tab more competitive and robust so users will know they’re getting the best deals. Integration with Google Lens will help buyers find products similar to what they have or like something they found online. Verified U.S.

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