PYMNTS

MAY 13, 2019

To learn more about how FIs are recalibrating their corporate credit products in today’s innovation climate, download the report. Employee pilots, those tested with “friends and family,” are used by 70.2 percent of current innovators, far exceeding more tech-oriented methods like sandbox-to-scale.

Innovation 194

Innovation Innovation Strategies Strategy Trends 194

PYMNTS

JULY 1, 2019

To learn more about the qualities that make innovative FIs stand out from the crowd, download the report. Being a leading innovator today no longer requires having large asset levels or sizable in-house IT departments. About the Playbook. gauges where banks are on the road to becoming innovators.

Innovation 157

Innovation Innovation Strategies Survey Groups 157

PYMNTS

MAY 14, 2018

Those things take time, and while it may not be impossible in the long run, replacing the QR code for payments is not a practical go-to-market strategy for a new tech. Darbi said the company is working to develop its own generic, cross-market app to allow anyone without an app to deploy and leverage BrightCodes’ technology.

Retail 103

Retail Mobile Marketing Strategies Payments 103

PYMNTS

MARCH 5, 2016

The rush to download all the apps ever slowed markedly around the time people started having to choose between the random fact generator they downloaded on a whim, and being able to look at pictures of their dogs and kids. Moreover, time spent in apps is not the only way to measure value.

Mobile 100

Mobile Apple Study Google 100

Social Assurance

DECEMBER 4, 2020

Our Annual Marketing and Compliance Survey and Report sought to better understand how some of these changes affected the financial services industry and how community financial institutions responded to the challenges. For more in-depth insights, be sure to download our marketing and compliance report by clicking the link below.

Compliance 15

Compliance Marketing Report social media 15

PYMNTS

MARCH 1, 2017

As the fight rages on, PYMNTS recently caught up with Angel Grant, director of global market strategy for RSA’s Fraud and Risk Intelligence solutions, to find out how frauds are getting access to users’ accounts and how they’re using them to wreak havoc, what the latest defenses are and who’s winning the account takeover battle.

Fraud 100

Fraud Mobile Security Tools 100

PYMNTS

APRIL 3, 2018

Thus, upon download, users are guided through the process. The go-to-market strategy for Fiserv with Alexa would be a staggered approach, said Domach, adding that “we’re going to start out with balances and transactions including strong security and basic information about the banks.”

Mobile 124

Mobile Fraud New Mexico Examples 124

William Mills

MAY 5, 2016

– And how to enable your company to achieve faster profitability – William Mills Agency , a financial public relations and content marketing services company, released a white paper today detailing top factors leading to failure for fintech startups and how to avoid them.

Fintech 40

Fintech Atlanta Marketing Strategies Industry 40

PYMNTS

OCTOBER 10, 2017

Instant downloads are a challenge because they offer little time or data to show whether the cardholder has truly made the purchase him or herself, or whether the action was taken by a son, daughter, parent or someone else that is a chargeback waiting to happen. Digital Vs. Physical Goods.

Payments 152

Payments Miami Examples Marketing Strategies 152

William Mills

AUGUST 23, 2018

Lead generation is a key goal in every company’s marketing strategy, but focusing all of your attention on generating leads may actually cause you to miss out on opportunities. Use information like your buyer personas or a contact’s lifecycle stage to segment your lists and trigger workflows based on specific behaviors.

How To 42

How To Strategy Case Study Marketing 42

Social Assurance

OCTOBER 13, 2021

I do not want to diminish the power that social media places in our marketing strategy, nor undervalue the real challenges we face as a society with social media. Still, any social media strategy has got to start with a good content strategy. The content you create is intended to do something.

social media 15

social media Strategy Marketing Strategies Marketing 15

Social Assurance

FEBRUARY 5, 2021

As the environment changes, margins shrink, and people leave or change positions, it becomes clear that neither rates nor your people are a sustainable, long-term marketing strategy. We are here to help you with every step along the way so you can empower your marketing, ignite your community and enable your sales.

Branding 17

Branding Community Marketing Strategies US 17

PYMNTS

APRIL 20, 2017

While unattended retail has been a key component of the Proactiv Company’s marketing strategy, other essentials are word of mouth and celebrity endorsements. To download the April edition of the PYMNTS.com Unattended Retail Tracker™, click the button below…. About the Tracker.

Retail 100

Retail Branding Online Company 100

CB Insights

MARCH 4, 2019

Download the free report to learn about the biggest emerging trends in mobility and strategies to watch for 2019. OEMs are also redesigning their market strategies to handle the shift to digital. Download the free report to learn about the biggest emerging trends in mobility and strategies to watch for 2019.

Trends 56

Trends Mobile Technology blockchain 56

Social Assurance

OCTOBER 29, 2021

As the financial services sector continues to adapt to the massive digital disruption, our survey results showed some impressive statistics about Marketing and Compliance technology. Financial marketers have advanced their marketing strategies and implemented new techniques and channels to their mix.

Compliance 15

Compliance Survey Marketing social media 15

William Mills

MAY 11, 2016

Download our latest white paper that discusses what it really takes to develop a successful Fintech startup. He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing. Download: 10 Reasons Why Fintech Startups Fail White Paper.

Video 40

Video Lending social media Analytics 40

William Mills

MAY 11, 2016

What’s the market strategy? Demo: “Audit Smarter” – ask clients to download mobile app for security authentication. He can just download an app and fill out code. Download our latest white paper that discusses what it really takes to develop a successful Fintech startup. Who is the target audience?

Video 40

Video Mobile social media Analytics 40

William Mills

MAY 10, 2016

He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing. He has personally advised more than 300 chief executives on marketing strategy, business development, mergers and acquisitions, company branding and public relations.

San Jose 40

San Jose Customer Experience Mobile social media 40

Abrigo

DECEMBER 30, 2014

In 2015, accountants should be focusing on technology, consulting services and marketing strategies for their firm, among other trends outlined here. Download this infographic to find out what 2015 may hold for accounting firms and, most importantly, learn how your business can prepare and get (and stay) ahead of the competition.

Trends 192

Trends Leadership Marketing Strategies Strategy 192

Social Assurance

DECEMBER 17, 2021

Starting a new year is a good time to hit refresh on processes in place – including your brand’s content marketing strategy. What is a Content Marketing Strategy? A content marketing strategy is the use of valuable content to reach business goals. How to Create Your Content Marketing Strategy.

Strategy 15

Strategy Branding Marketing Marketing Strategies 15

CB Insights

OCTOBER 10, 2018

DOWNLOAD THE 61-PAGE consumer banking REPORT. Unlike the other startup challengers that applied for bank charters out of the gate, Revolut challenged the conventional go-to market strategy by applying for an easier-to-acquire e-money license and targeting currency exchange rather than current accounts.

Retail 78

Retail Cards Millennials Mobile 78

PYMNTS

JUNE 29, 2017

The company is also using tools like email marketing campaigns — which studies show are reaching more consumers and driving more traffic than ever — and a content platform designed to deliver reliable health information to consumers to build NutraClick’s reputation. Keeping Pace with Changing Payments. About the Tracker.

Online 100

Online Software Apple Mobile 100

Social Assurance

OCTOBER 22, 2021

What marketers know: traditional marketing strategies have shifted to a digital focus. However, it’s not enough to have a basic digital marketing strategy. A content marketing strategy should be at the core of your digital marketing strategy. The reward is worth it! Social is a channel.

Branding 15

Branding Marketing social media Marketing Strategies 15

William Mills

JULY 26, 2018

Understanding your marketing goals will help better focus your video marketing strategy and decide when video is the best option. Remember, videos are an integral part of a well-rounded content marketing strategy, but they’re only one part and cannot serve every need your audience has.

Video 41

Video Marketing social media Fintech 41

William Mills

SEPTEMBER 9, 2016

He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing. He has personally advised more than 300 chief executives on marketing strategy, business development, mergers and acquisitions, company branding and public relations.

social media 40

social media ATM Mobile Customer Experience 40

CB Insights

OCTOBER 23, 2018

They’re forcing CPG brands to rethink their entire marketing strategies and react to new trends. Uber riders can download the Cargo app and scan their phones to open the minibar and grab and pay for products. Amazon’s packaging policies could change brands’ supply chain investments.

Branding 73

Branding Industry Retail Strategy 73

William Mills

SEPTEMBER 7, 2016

He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing. He has personally advised more than 300 chief executives on marketing strategy, business development, mergers and acquisitions, company branding and public relations.

Mobile 40

Mobile Cards Fraud Data 40

CB Insights

DECEMBER 14, 2017

Download this research briefing to see how corporates and startups are shaping the future of retail with tech. The Honest Company’s content marketing strategy that drives 151,000 visits from pre-qualified customers. They’ve used that infrastructure to grow fast and connect directly to their customers.

Video 78

Video Branding Company Strategy 78