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Why Augmented Reality is Crucial to Improving the Ecommerce Customer Experience

Perficient

To provide these elevated customer experiences, businesses should consider the opportunity to implement Augmented Reality (AR) into the commerce experience. Forrester noted that 53% of the US retail industry planned investment in AR in 2020 because they know it assists consumers in making purchase decisions.

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Mobile payments can redefine the customer experience for unattended retail

Payments Dive

One of the best-attended educational sessions at the recent National Automatic Merchandising Association show in Las Vegas focused on how payment technology innovations — namely mobile payments — are impacting customer expectations.

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Talking With: InfoVista's Ricardo Belmar about the supposed retail apocalypse, mobile payments

Payments Dive

Ricardo Belmar, senior director, worldwide enterprise product marketing at InfoVista, has been entrenched in the world of networks, technology and retail customer experience for decades.

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Why Retailers Need Better Payments To Boost Mobile Retail App Appeal

PYMNTS

In one sense, that describes the situation for mobile commerce — specifically, retail apps — as 2020 looms. New research from PYMNTS and LISNR digs deep into consumer views of mobile retail apps. The research found that about 78 percent of consumers have five or fewer merchant apps on their mobile devices.

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How retailer mobile apps can make, or break, the customer experience

Payments Dive

Companies are always looking for new ways to solidify their relationship with their customer base and grow. New technology often helps, but is not always the answer. Some do a good job while others miss.

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Walgreens Brings Mobile Technology To Stores

PYMNTS

To help improve the productivity of workers and enrich the customer experience, Walgreens is tapping into mobile technology as it bridges the digital and brick-and-mortar store experiences. The pharmacy chain chose the TC51 mobile computer and ET50 tablet from Zebra to use in “all its stores across the U.S.,”

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Commerce Uses Visuals To Improve Customer Experiences

PYMNTS

Don’t look now, but retailers and commerce are getting more visual with reality. the company that owns popular social media video platform Snapchat, to provide 5G content for users, including enhanced augmented reality (AR) experiences. Recently, Verizon announced that it’s partnering with Snap Inc.,