Perficient

DECEMBER 29, 2020

Financial institutions that want to remain ahead of their competition must adopt new business processes and implement fresh digital strategies and technologies. By optimizing these digital efforts, companies will increase sales and provide value to their customers. The bot would talk to the customers like a friend on the phone.

Branding 294

Branding Industry Digital Strategies Customer Experience 294

South State Correspondent

JULY 19, 2023

If you are looking to see the future of how banks will utilize artificial intelligence (AI), look no further than marketing. Even if you are not a bank marketer, this article is worth a read to understand AI’s capabilities. Bank marketing AI is ground zero to showcase the transformation that is already taking place.

Marketing 195

Marketing Training Video Tools 195

Perficient

JULY 10, 2023

Political climate, environmental issues, technology innovations, criminal activity, economic volatility/inflation, account diversity, and industry regulatory changes are just a few examples of factors that often spur reputational risk or crises. Reputational risk is convoluted.

social media 170

social media Risk Management Analysis Industry 170

PYMNTS

AUGUST 26, 2019

The latest Payments And The Platform Economy Playbook examines how marketplaces are using technologies like AI to innovate the customer experience. Lihi Pinto Fryman, co-founder and chief marketing officer for visual AI company Syte , believes that retailers looking to appeal to younger generations must become more visual.

Customer Experience 109

Customer Experience Millennials Retail social media 109

PYMNTS

NOVEMBER 21, 2018

Before the dawn of 3D smartphone technology, it wasn’t easy for startups to create a customized product — and market it to a consumer. When the founders of King Children wanted to create eyewear to fit the custom needs of shoppers, for instance, they faced several challenges.

Customer Experience 139

Customer Experience social media User Experience Marketing 139

PYMNTS

OCTOBER 5, 2020

The Carrboro, North Carolina-based chain has used its technology-first strategy to get, keep and grow its customer base – even while its stores were shut down early in the pandemic. Fleet Feet has come up with proprietary technology to address that. More than one million Fleet Feet customers have used the technology.

Technology 131

Technology Retail North Carolina National 131

Independent Banker

FEBRUARY 28, 2023

Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. Andrew Catalano, Austin Williams While most community banks aren’t yet using first-party data for marketing purposes to grow revenue and retain customers, experts say those willing to invest in the effort can reap big rewards. “To

Community Bank 129

Community Bank Community Marketing Data 129

Insights on Business

JUNE 14, 2017

They are tech savvy, mobile and social. They rapidly leverage technology to compare options such as prices, features, and banking reputation when purchasing products and services. More than ever – millennials seek customized experiences without a corresponding increase in prices. Millennials are a fastidious breed.

Marketing 156

Marketing social media Millennials Customer Experience 156

PYMNTS

DECEMBER 11, 2019

Consumers are beginning to express more preferences regarding their buying and selling experiences on online marketplaces, which are seeing an increased amount of competition in the market as they attempt to hold onto their customer bases.

Marketing 132

Marketing Millennials social media Case Study 132

PYMNTS

MAY 28, 2020

But when it comes to the digital customer experience, retailers are playing catch-up. Coming from AppDynamics , 95 percent of respondents said they have changed their digital technology priorities as a result of the pandemic. Fifty-nine percent said they have been “firefighting” with short-term fixes to technology problems.

Retail 144

Retail Customer Experience social media User Experience 144

Insights on Business

JANUARY 10, 2017

Many major hotel chains are aware that their market valuation has been eclipsed by Airbnb. And Blockbuster, which in 2004 had about 60,000 employees and more than 8,000 stores, was in bankruptcy by 2010 because Netflix and other on-demand video providers figured out how to deliver a much more convenient and rewarding experience.

Customer Experience 87

Customer Experience social media Video Innovation 87

NCR

SEPTEMBER 13, 2017

Customer experience and the relationships consumers have with their banks have never been more important. They also offer a genuine alternative to established financial institutions, which must respond by showing they are not being left behind in the customer experience stakes.

Customer Experience 80

Customer Experience Data Branding social media 80

Insights on Business

FEBRUARY 3, 2019

The future is here with the convergence of technologies and capabilities including AI, robotic process automation, blockchain, advanced analytics and cloud. Supported by innovative technologies and processes, this collaboration between humans and machines further enhances the strengths of the organizations that embrace it.

Customer Experience 157

Customer Experience social media Case Study Video 157

Perficient

NOVEMBER 19, 2020

What information is easily obtainable via social media, making it less useful for KYC and security purposes? Latency kills the customer experience, and many banks’ mobile apps are not fully optimized for mobile devices, with rich content slowing them down. How integrated are marketing and digital?

social media 309

social media Customer Experience Knowledge Base Mobile 309

PYMNTS

JUNE 17, 2020

With its new importance as a revenue stream, mobile ordering is driven in part by reviews and the exchange of customer data. Where you find customer data, you also find cybercrooks. A Fraudster’s Feast. Successful attacks are often the result of inadequate digital defenses meeting these methods.

Tools 141

Tools social media Fraud Mobile 141

South State Correspondent

MARCH 23, 2022

In 2021, Nubank spent around 4% of revenue, according to their financials, in marketing which is materially below the 7% target for most banks. Instead of marketing, the Bank strategically focuses on two areas – product development and customer service. As a result, the Average Cost to Serve Per Active Customer dropped 20.4%

Branding 221

Branding social media Strategy Data 221

Gonzobanker

MAY 23, 2024

Every financial institution needs to get real, tangible returns on every technology investment it makes, and core systems are a critical piece in increasing or hurting these returns. Some financial institutions have recently converted core systems, but they haven’t seen material improvements to their customer experience or efficiency.

System 109

System social media Technology Training 109

South State Correspondent

MAY 2, 2022

Here is a fun exercise – Ask a bank product team, “How do you grow customers?” Some will not know the answer, and other bankers will talk about more marketing, more salespeople, more geography, better follow-up, or a more focused sales effort. Neither the product staff nor the marketing staff knows what they don’t know.

social media 195

social media Management Marketing Resources 195

PYMNTS

JUNE 21, 2017

In an effort to give a boost to its in-store shopping experience and transform its shoppers into social advocates for the brand, it partnered up with marketing technology company M-ND to launch interactive displays in April of this year. It used to be that if you built a store, customers would come.

social media 195

social media Retail Branding Innovation 195

PYMNTS

AUGUST 23, 2019

In the August edition of the Payments And The Platform Economy Playbook , PYMNTS examines how marketplaces are using technologies such as artificial intelligence (AI) and mobile payments to innovate the customer experience. In other markets, the rise of marketplaces is giving old organizations new perspective.

Millennials 165

Millennials Trends Meeting social media 165

Insights on Business

FEBRUARY 6, 2019

The financial services industry is one of the fastest adopters of this technology. Attend session 1702, “Digital Humans—Bringing Human Touch to Digital Customer Interactions ” to hear speakers from UBS and UBank share what they’ve learned from deploying FaceMe Intelligent Digital Human Platform.

Technology 144

Technology Video social media Case Study 144

Perficient

DECEMBER 8, 2020

So much so that 60% of financial services companies are implementing a personalization strategy, 70% expect to increase personalization budgets, over 70% will invest in personalization technology, and 70% are getting a positive ROI. Data typically resides in multiple siloed environments.

Analytics 309

Analytics Leadership social media Data 309

PYMNTS

FEBRUARY 26, 2019

They can now accept payments from customers that use HSBC’s eWallet. In the early part of 2017, HSBC announced the new payment app, geared toward millennials in Hong Kong who also wanted social media built in. Initally the service will be open to HSBC Business Banking customers in Hong Kong only. Customers pay a 1.5

social media 178

social media Millennials Fintech Retail 178

Perficient

JULY 31, 2020

Gartner says that in order for companies to innovate “their way beyond the post-COVID-19 world, data and analytics leaders require an ever-increasing velocity and scale of analysis in terms of processing and access to succeed in the face of unprecedented market shifts.”

Data 354

Data Analytics Strategy social media 354

Banking 2020

APRIL 28, 2015

Unlike in the past, when more than two products from one bank made a customer loyal, customer behavior is fleeting and their expectations for digital banking is increasing every day, because technology is giving them numerous choices and control.

Customer Experience 40

Customer Experience Digital Banking social media Millennials 40

Insights on Business

JANUARY 17, 2019

And the conference holds an impressive line up of education and activities for financial leaders focused on: Reshaping the customer experience with new business models supporting an integrated ecosystem-based marketplace. Digitally transforming operations, operating models and technologies to compete in a changing industry structure.

San Francisco 93

San Francisco CA social media blockchain 93

South State Correspondent

OCTOBER 20, 2022

While these rules were derived from improving time-on-task, they can enhance bank performance no matter what metrics a bank uses for customer, employee, or total experience (the combination of employee and customer experience). Design or pick the fastest customer experience.

Policies 195

Policies Training Customer Experience Examples 195

PYMNTS

MARCH 30, 2020

Retailers are dutifully speaking with their payment service providers (PSPs) and industry partners to adhere to these shifts, but they must also keep their customers’ experiences in mind. Personalized experiences require merchants to have access to data — a crucial resource in helping them distinguish themselves from competitors.

United States 131

United States Retail Customer Experience Data 131

PYMNTS

OCTOBER 7, 2016

Technology has brought transparency and speed to financial interactions, including those between banks and their customers. But must everything be at arm’s length, a technology-enabled hit-and-run where banking is ruled by apps and apps alone?

Digital Banking 193

Digital Banking social media User Experience Technology 193

William Mills

APRIL 26, 2017

He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing. He has personally advised more than 300 chief executives on marketing strategy, business development, mergers and acquisitions, company branding and public relations.

social media 68

social media Customer Experience Marketing Strategies Strategy 68

South State Correspondent

JANUARY 3, 2024

Lafley and Roger Martin : This is one of the world’s best strategy books and serves as a playbook for bankers to follow for not just setting strategy but also winning market share. Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant (Newly Updated) by W.

Leadership 370

Leadership Management Strategy How To 370

South State Correspondent

OCTOBER 4, 2022

For example, anticipation and surprise make customers want to share social media content. A combination of surprise and sadness or anticipation and anger makes customers defect to another bank. By evoking these emotional dyads, bank marketers and product managers can target the customer’s actions.

How To 195

How To Customer Experience Examples social media 195

PYMNTS

AUGUST 4, 2020

But then ask him how the funding will change what his company does and how it goes to market and the enthusiasm spills out. “We The next three to five years are going to be defining years for eCommerce technology, and we truly believe we have a shot at building one of the most important companies in the history of commerce.”.

Branding 131

Branding social media Case Study Study 131

PYMNTS

SEPTEMBER 5, 2019

Many customers still like the convenience of KBA tools, however, which is why Lindsay Sacknoff, head of U.S. contact centers for TD Bank , believes it is important for firms to have innovative authentication measures that protect against fraud and deliver quality customer experiences.

social media 116

social media Fraud Tools Knowledge Base 116

CB Insights

JUNE 17, 2020

From healthcare to education to entertainment to manufacturing, technology innovators are stepping forward to help answer that question. In some cases, the technological changes inspired by Covid-19 will come in the form of an acceleration of existing trends — for example, industrial automation and contactless payments. Teletherapy.

Industry 101

Industry Technology Online Video 101

FICO

MAY 15, 2023

With the pandemic, the world underwent rapid changes, and we realized that customers were seeking out digital experiences that were tailored to their needs and offered convenience,” said Steven Horbury, credit and affordability head of customer operations at AGL. “As You can read more about this story in the full media release.

Payments 52

Payments Video Customer Experience social media 52

FICO

APRIL 24, 2023

Trust acquired 100,000 customers in just ten days after it launched in September 2022 and exceeded 450,000, equivalent to 9 percent of the Singapore market, within just five months. Trust Bank designed a great origination process and made use of the technologies in an innovative way.

Risk Management 52

Risk Management Digital Banking Customer Experience Management 52