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A Strategic Perspective: Emphasizing Inclusivity on a Global Level for Web Design

Perficient

These experiences must aim to accommodate and benefit different audience needs based on their geographical location, culture, ethnicity, race, gender, age, language, sexual orientation, and so on, without seeing these factors as an obstacle to overcome in the strategy and design process. Strategy and Design: Who Should Be in the Room?

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Ecommerce is Dead, Long Live Digital Commerce

Perficient

These channels typically rely on a direct exchange rather than digital, but as customers continue to adopt a digital mindset, you will see a need for internal organizational change. Here is how to implement that change. Giving Your Customers Digital Insights. Do you really know and understand your customers?

Resources 340
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4 Ways Chatbots Can Improve the Car Buying and Ownership Experience

Perficient

When done correctly, chatbots increase efficiency while also delivering better customer experiences. While there are OEM-to-dealer complexities to consider, this AI advancement can help solve challenges automotive companies and their customers face every day. Ownership Details. Online Purchase Completion.

Strategy 409
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A new digital bank needs a new customer service experience

Insights on Business

Instead of departments like IT, they’ve created departments that correspond to a customer’s journey. Financial management. Revamping the company’s internal structure is one of the first steps Bradesco took to achieve the goal of creating experiences that meet expectations of millennials. Day-to-day tasks. Payment methods.

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Mastercard: Consumer Experience Is Loyalty’s New Currency

PYMNTS

“But the reality is that the consumer experience itself is the new currency in loyalty.”. Whether it is with a small, medium or mega-sized merchant, Hondal said businesses need to reimagine their loyalty strategies to manage customer experiences and ensure that they are consistently delivered throughout the organization.

Strategy 266
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GonzoBanker’s Post-Pandemic Customer Care Playbook

Gonzobanker

Over the past year and a half, customers learned that although they may have been mandated to stay at home, they did not have to accept being told how to do their banking. These tips can help executives manage – and keep – the people so critical to customer care. Customer Experience.

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Fostering FinTech-FI Trust With Data-Driven Security

PYMNTS

Open banking provides opportunities such as upgraded customer convenience and customized financial solutions that can help consumers access bank account details, send payments, manage their budgets and more. We need to manage risk appropriately, but open banking is a good thing,” Davies said.

Security 174