Are Retailers Missing Out On ‘Supershoppers?’
PYMNTS
OCTOBER 27, 2016
In fact, Google describes them as supershoppers — many of which utilize the power of their mobile devices to influence their shopping experience and, as a result, are more informed and efficient than ever before. Shoppers today just aren’t what they used to be. Supershoppers live up to their name as the holiday season progresses.
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