QSRs Battle For US Sales With Online Delivery And Payments
PYMNTS
FEBRUARY 23, 2018
McDonald’s CEO and President Steve Easterbrook told the Bernstein Strategic Decisions Conference in New York that the company sees great potential in delivery. Touchscreen self-ordering kiosks, a new mobile pay app, dedicated pickup areas for mobile orders, digital menu boards and, yes, in-store WiFi will make up its digital strategy.
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