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Top Social Media Trends to Pay Attention to for Financial Brands

Social Assurance

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy. Facebook Pay.

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Top Social Media Trends to Pay Attention to for Financial Brand

Social Assurance

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy. Facebook Pay.

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Digital local advertising is on the rise; Some ideas for banks

Long Lasting Ideas

The Independent Community Bankers Association and BankMarketingCenter.com offer some great ideas that BankMarketingCenter.com can help you plan and implement great digital marketing. Advertise and promote a webinar using social media aimed specifically at entrepreneurs on how to create a small business and how your bank can help.

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Going Viral: The Importance of Video in Today’s FinTech Market

William Mills

Understanding your marketing goals will help better focus your video marketing strategy and decide when video is the best option. This is the most direct way to communicate everything you want viewers to know about your business. Social Media. Paid Social Media. Lead Nurturing. Email Promotion.

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Marketing and Compliance Report Key Takeaways

Social Assurance

Our Annual Marketing and Compliance Survey and Report sought to better understand how some of these changes affected the financial services industry and how community financial institutions responded to the challenges. For more in-depth insights, be sure to download our marketing and compliance report by clicking the link below.

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Social Influencer Marketing in Banking

Social Assurance

As financial service providers continue to leverage social media in their marketing and branding efforts, they continue to face the same timeless issue: how to make their brand stand out. After realizing the power of social media, bank marketers need to take the next step. It’s effective and personal.

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Gen-Z and Snapchat: 5 Things Financial Brands Need to Know

Social Assurance

Over 50% Gen-Z’ers state they are less likely to buy from a brand that promotes social issues that have opposing views. It is no secret within the financial services industry that, between CRA requirements and community banking and credit union philosophies, financial brands have been giving back to their communities for years.