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Ally Financial Has Milennials to Thank for Its Impressive Retail Deposit Growth

Bank Innovation

s robust marketing strategy for its retail bank has paid off, as the bank today reported that half of its new retail customers were millennials. Of Ally Financial’s 230,000 new retail deposit customers via its retail side, Ally Bank, 126,500 were millennials, according to bank’s earnings report released today.

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Millennials and Credit Cards: Separating Fact from Myth

The Financial Brand

The segment doesn't hate credit cards, they just hate cards that don’t meet their needs. The post Millennials and Credit Cards: Separating Fact from Myth appeared first on The Financial Brand. Here’s how financial institutions can build on that.

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Despite Papyrus’ Closing, Stationery Retail Is Not All Doom-And-Gloom

PYMNTS

Millennials to the Rescue. The experience of buying, sending and receiving greeting cards continues to undergo changes in a world where social media and sparkling, decorated texts often suffice for getting across congratulatory messages. And they’re buying fancier specialty cards, often with personal touches,” the report stated.

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Winning millennials: a tale of loyalty and convenience

Social Assurance

But in an age of convenience and cards, cash rarely makes its way into my wallet or onto my To-Do list, and therefore dictates where I spend my lunch dollar. In fact, one of our employees, Jordan (who happens to fall into the millennial category) never has cash either. He ordered a credit card reader for the owner. Frictionless.

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Bank Ecosystems: The Role of Data Ingestion

FICO

To launch this new product, the lender will identify the marketing strategy and credit risk criteria applicable to this digitally savvy millennial & iGen customer personas. In order to achieve this, the bank needs to monitor the transactions in the customer’s credit card account in real time.

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Millennial’s Matter to Bank Marketing

Long Lasting Ideas

A whopping 63 percent of millennials (ages 18 to 29) don’t have a credit card, according to a survey commissioned by Bankrate and compiled by Princeton Survey Research Associates International. How can bank marketers find creative ways to attract those 18-to-29 year old customers? Offer millennials the human touch.

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How 60+ Startups Are Disrupting Retail And Commercial Banking Around The World

CB Insights

This broad category includes startups that entered the market with a retail banking product aimed at digitizing checking & savings accounts and a product for daily use. The core product is a digital-first app that tracks spending from a linked card issued by either MasterCard or Visa. Millennials. Underbanked/Unbanked.

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