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TaskRabbit Acquisition Is Latest Move In Ikea’s Digital Strategy

PYMNTS

The Ikea deal will add capital to the company, sources told CNBC, though it was not clear how much Ikea paid for the acquisition. Ikea has been looking for ways to boost its digital customer service capabilities, as Amazon and other digital-first rivals are stepping up their game in terms of home goods and installation.

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Thriving In The New Normal

PYMNTS

Other areas of change were in our sales and marketing efforts. As trade shows were postponed and canceled, we quickly shifted our marketing approach, opting for a robust digital strategy. This included the issuing of topical studies, thought leadership pieces and webinars.

Meeting 154
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How Digital Payments Could Help Rebuild Notre Dame Cathedral

PYMNTS

After much of Chicago burned to the ground in 1871, rebuilding the city involved various fundraising and restorative strategies. to help build a new, free and public library in the capital of the Midwest – a gesture that can still make the city’s locals smile with awe and gratitude.

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ABA Uncon: It’s All About Marketing

Social Assurance

This time of year, we should be all packing our bags and prepping for travel to the ABA Bank Marketing Conference, but like most things in 2020, any plans you made all went out the window. In 2020, the ABA Bank Marketing conference was to be held on my home turf in Minneapolis.

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Cisco Financial Services welcomes imimobile

Cisco

You already have a CRM, a Marketing Automation platform, or Call Center software. Utilize those tools to their greatest potential and add digital enhancements by leveraging a centralized digital hub that breaks down walls and puts your customer’s needs first.

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Killing Strategy: The Disruption Of Management Consulting

CB Insights

Before BCG and McKinsey and Bain, most business people dismissed “strategy” as something for generals and political campaigns. They used every available resource to understand industries, markets, consumer sentiment, and companies’ product lines. Consultants did this because clients weren’t.