Independent Banker

FEBRUARY 28, 2023

Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. Community banks own an enviable amount of data, but not all are leveraging it to its fullest extent. By Mindy Charski People share important data about themselves with their community bank in myriad ways.

Community Bank 129

Community Bank Community Marketing Data 129

Independent Banker

JANUARY 31, 2022

Ken Finley, president of Johnson City Bank, in downtown Johnson City with Shannon Sultemeier, executive vice president (left); and Brenda Haynes, vice president/cashier (right). With the record growth of San Antonio, Houston and Austin, southern Texas is becoming a hub for business. Photo by Dennis Burnett. By Mindy Charski.

Texas 182

Texas San Antonio Community Bank Community 182

Jeff For Banks

SEPTEMBER 26, 2013

I recently attended the ABA Marketing Conference in San Antonio where a speaker from USAA said something similar to this post''s title. How do I explain the branding study by a client that identified Ally Bank as the most recognizable brand in their market? I don''t think they have many, if any branches.

San Antonio 83

San Antonio Conference Community Community Bank 83

Jeff For Banks

MARCH 29, 2014

The Bank offers a wide range of deposit services including demand deposits, regular savings accounts, money market accounts, individual retirement accounts, and certificates of deposit with fixed rates and a range of maturity options. The Bank also offers wealth management and trust services. Texas Capital Bancshares, Inc.

Strategy 101

Strategy Texas San Antonio Fort Worth 101