Remove Branding Remove Millennials Remove Online Remove Regional
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The Millennial-Driven Evolution Of Jet.com

PYMNTS

Walmart is energizing its Jet.com engines to power the online eCommerce site that it acquired two years ago. To get more millennials on board, the Bentonville, Arkansas-based retailer is rolling out offerings designed to attract younger, well-to-do consumes in urban areas. Private Labels and Brand Resellers.

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How Payment Platforms Connect Merchants With Augmented Reality

PYMNTS

The firm chose a Kenyan brand, Huddah Cosmetics , as the first social commerce merchant on its Mula service to roll out the platform. According to Cellulant, Huddah Cosmetics was an interesting brand to launch for the platform. In addition, the company said that her brand is well-known and capable of generating buzz.

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How Digitally Native Brands Can Grow With Showrooms

PYMNTS

Digitally native brands are trying on a new brick-and-mortar model for size: Instead of opening the doors to cavernous stores, they are opting to create smaller-format locations. In turn, brands such as Indochino can benefit by not having to stock many items. The Omnichannel Advantage.

Branding 119
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Razer Gaming Company Teams With Visa For Online Payments

PYMNTS

The region is also the home to more than 213 million millennials. Together, Visa and Razer FinTech have the opportunity to transform the payments experience for not only the gaming community, but many of Southeast Asia’s unbanked and underserved consumers as well,” said Chris Clark, Visa’s regional president for Asia Pacific.

Company 100
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12 Industries That Will Thrive Thanks To Millennials

CB Insights

Popular media coverage of millennials often fixates on the industries the generation is allegedly killing and their supposed fiscal irresponsibility. Some industries benefiting from millennials’ increased spending power, such as travel, reflect well-worn Gen Y tropes like the general preference for “experiences” over things.

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Revlon Revs Up New Strategic Growth Plan

PYMNTS

Part of this restructuring includes, also according to the release, a new brand-centric structure that focuses on four global brand teams: Revlon, Elizabeth Arden, Fragrances and Portfolio Brands. The goal is to optimize and build brand equity while connecting successfully with consumers.

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The Trends Driving Retail Into The New Decade

PYMNTS

What brands used to guide their merchandising processes in the old paradigm requires too much manual input, hinging on data sets and models that are too general, and accruing too slowly — too much like a “fulfilling prophecy,” he noted. However, it is increasingly out of data, and out of step with modern consumer behavior and preferences.

Retail 132