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Your Guide to Healthcare Personas

Perficient

What are marketing personas versus UX personas? There are two main types of healthcare personas, each with different goals. UX personas expose your audience as complex and emotional human beings who don’t always follow a logical path in making their healthcare decisions. Any final words about healthcare UX personas?

UX 332
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Why Legacy Banks Have Mobile App Advantages

PYMNTS

Maybe it’s the reputation of a brand that lowers the mental resistance to inputting payment and personal details on a mobile device to complete a transaction. Good UX vs. Security. That said, Oosthuizen noted, those younger developments often tend to focus on “good UX and the consumer experience — in terms of what works.

Mobile 184
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Costa Coffee Trials Delivery, Loyalty Program For A Faster Fix

PYMNTS

Now, five years later, many coffee brands are clamoring to compete with mobile apps, loyalty points, online payments and even home delivery services. UX, Payments and App Innovation. We did a lot of operational testing beforehand. Costa Coffee , the U.K.’s Costa Coffee , the U.K.’s later this year.

Mobile 101
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Transforming Financial Institutions With Agile

Perficient

Agility not only offers institutions a path toward expedited change but a way to simplify complex operations. The four main roles in a squad are: Product Owner: Product Owners define the product vision. Preferred technologies (UI/UX technologies, backend technologies like Java,Net, ETL Informatica, etc.)

Meeting 294
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Bright Paths Students Demonstrate New Skills with Incredible Variety of Apps

Perficient

In her first semester at Southwest Minnesota State University, she majored in Computer Science and learned quite a lot about terminals, using Jedit, and also learned about gates and machine languages operating off binary numbers. Christina is always finding new ways of using her creativity to inspire others. Bright Paths Project: Plenti.

Milwaukee 348
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The 25 Most Absurd Job Titles In Tech

CB Insights

As of this publication, LinkedIn showed active listings for a UX design alchemist at Critical TechWorks and a product and solutions development alchemist at Together Abroad. Health food delivery company Oh My Green is hiring for a happiness manager, aka an operations manager. Brand Warrior. Weekend Happiness Concierge.

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We analyzed 7 of the fastest-growing personal finance apps of all time to figure out the secrets to their success — here’s what we learned

CB Insights

An explosion of new consumer finance brands is transforming how people save, spend, and manage their money. More than 30% of Credit Karma’s 5 million monthly site visitors don’t come to Credit Karma for the main product, which is short-term loans — they come for the free tools. In aggregate, they command $1.3

Tools 78