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How Brands Can Avoid Direct-To-Consumer Pitfalls

PYMNTS

Brands looking to sell directly to end users need a vision for what their omnicommerce experience should be, and a plan for how they’re going to deliver something to complement their existing business instead of merely complicating it. Bhatia said there are parts of that effort that brands should focus on and others they should outsource.

Branding 215
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QR Codes Set To Move From Sideshow To The Main Payments Stage

PYMNTS

But they weren’t totally ignored in the country, with individual brands and merchants using them in specific one-off applications. It takes some effort, but it will be much quicker than NFC , because that technology involves hardware changes that are difficult to put in place, adjust and upgrade. market is bright, said Huang.

Maine 283
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Restaurant Ordering Apps, Cloud Technology, Cash Hoarding Top This Week’s News

PYMNTS

We have deep dives into in-house restaurant ordering apps and cloud technology, as well as a report on banks running short on large bills amid the coronavirus crisis. The drop in the stock market has led some banks to run out of big bills as clients reportedly arrived take as much money out of their accounts as they could.

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Can Western QSR Brands – And Others – Gain More Power In China?

PYMNTS

Two famous North American-based quick-service restaurant (QSR) brands are preparing to duke it out in China for chicken-meal supremacy, the most recent sign of how Western brands are trying to increase their footholds in that massive country. The news comes as more Western brands – including those based in the U.S. –

Branding 100
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Brian Bell Navigates the Evolving Insurance Space to Provide Maximum Client Value Across Industries

Perficient

With nearly three decades of experience directing commercial lending, corporate finance, and insurance for leading brands, Perficient’s Insurance Principal, Brian Bell, stands at the forefront of our financial services practice. We’re developing industry solutions needed by many of the largest insurance companies in the market.

Industry 221
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Voice Technology Makes (Sound) Waves At QSRs

PYMNTS

Innovators are seeing the potential to shape the way consumers place their orders at quick-service restaurants (QSRs) through digital technology. The Voice AI Market. Xiao noted the company is excited about where the drive-thru market is headed in general.

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Kiosks Flourish In International Markets

PYMNTS

But the fact that one of the main retail players on the planet is making a kiosk push in a growing, heavily populated market speaks to the international appeal of such devices. He said his company has purchase orders in hand, and customers are planning large technology expansions in North America, Latin America, Europe and Asia.”.

Marketing 158